eBook New Technology Whitepaper 
Marketing Insider Group
AUGUST 26, 2024
R&D Firms : Researchers and developers can align projects with market demand and drive investment in new technologies. Sharing evergreen content like eBooks, whitepapers, and handy checklists and deploying ads across platforms will help educate prospects during this phase, but note that you want to avoid gated landing pages.
Martech
APRIL 28, 2023
Marketers frequently invest considerable effort into writing long-form content like blogs, white papers, ebooks and reports. Making the most of generative AI in your B2B marketing efforts As the digital marketing landscape changes, B2B marketers must use cutting-edge technologies to stay ahead of the curve.
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Scoop.it!
MAY 25, 2023
What kind of email content do they enjoy reading the most, blogs, guides, ebooks, or white papers? I appreciate being able to do A/B testing and to find out what tone works best with customers, and it doesn’t cost what it would take to install a new technology.”
Sprout Social
NOVEMBER 30, 2023
Publishing whitepapers/ebooks? From evolving consumer behavior to new technological developments, your business must be aware of, and ready to, adapt to these shifts. Consider these five key factors when evaluating your competitor’s content strategy: Content type: Do they have a blog? Creating engaging videos?
Hubspot Marketing
AUGUST 21, 2023
Are they creating whitepapers or ebooks? Are there five white papers and just one ebook? Are they publishing something new each week or once a month? How often does a new ebook or case study come out? Analyzing your competitor's website is the fastest way to gauge their marketing efforts.
Rock Content
AUGUST 25, 2020
They are also ideal for instigating and directing a visitor’s attention to the CTA — usually a button to download a spreadsheet, infographic, or ebook. There are countless other methods to apply such knowledge: blog posts, landing pages, white papers , quizzes , ebooks , and more. Email marketing.
Rock Content
JANUARY 8, 2018
But how do you do this in a world of rapid change, innovation, new technologies, evolving customer priorities and needs? It is about tapping into key industry influencers and experts, the rich online content available (blogs, white papers, articles, videos), social media conversations, relevant online communities and your own networks.
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