AWeber

OCTOBER 26, 2023

Ebooks have been around since the dawn of the digital age. If anything, ebooks are getting hotter. Since 2011, ebook readers have risen to their highest levels : 30% report reading one in the past 12 months. Ebooks are convenient; you can read them anywhere. Especially if you know how to create an ebook for free.

eBook 98

eBook Thought Leadership Finance Price 98

Backlinko

OCTOBER 23, 2024

You’re in the right place. While webinars and ebooks can nurture leads further down the funnel. Ebooks: Good for lead generation and comprehensive guides. Want to create a content marketing strategy that actually works? Through content marketing, Backlinko attracts over 772,000 monthly sessions. Let’s get started.

Marketing Strategy 112

Marketing Strategy Content Marketing eBook Marketers 112

Hubspot Marketing

APRIL 25, 2025

Ex: New Ebook or Monthly Email Newsletter. And you shouldn't be purchasing lists in the first place.) Pro tip: If you're not sure when the best time to send an email for your campaign is, check out these stats we've gathered to find the right time. Email Topic: What is your email about? Owner: Who on your team is crafting this email?

Marketing Plan 109

Marketing Plan Email Marketing Logistics eBook 109

Litmus

JANUARY 23, 2024

Where to find great brands to subscribe to in the first place? Here are a few places Litmus’ own email team gets their inspiration from: 1. We’ve got a veritable library packed full of ebooks and reports that I still haven’t fully read. You never know what email could inspire your next great email.

Place 98

Place Pharmaceutical Retail Email Marketing 98

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.” What is content marketing?

SEO 98

SEO Content Marketing Entertainment PR 98

Sprout Social

NOVEMBER 4, 2024

To reach your target audience, you’ve got to post relevant, entertaining and educational content in multiple places. When you have a content repurposing strategy in place, you optimize your efforts and spend. For content repurposing success, you’ve got to select the right content to reuse in the first place.

Whitepaper 122

Whitepaper User-Generated Thought Leadership Copywriting 122

Animalz blog

MAY 15, 2025

In that case, place more value on search impressions. Content upgrades can take many forms: Checklists Cheatsheets Templates Swipe files Spreadsheets Mini ebooks Data reports Quizzes Email courses HubSpot often deploys this strategy. Even qualitative data like “How did you hear about us?”

Thought Leadership 106

Thought Leadership User-Generated SEO eBook 106

Jeff Bullas

JANUARY 3, 2023

Companies pay a higher commission on informational products like eBooks and a lower commission on physical products (like the ones you find on Amazon). . Keywords, especially long-tail keywords , have an important place in affiliate marketing. Searching for the keyword vegan on Clickbank shows me supplements and eBooks I can promote.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Customers.ai

JANUARY 7, 2025

But before you start picturing your email list exploding, lets pause for a reality check getting those emails in the first place is where most brands fumble. Quick tip : Place testimonials or a bit of social proof right next to your email capture form. Because people trust people. SaaS companies? Are you targeting bargain-hunters?

Customer 92

Customer Shipping eCommerce Outbound Marketing 92

Marketing Insider Group

FEBRUARY 11, 2025

Place CTAs in areas where readers naturally pause, such as after an impactful example or at the end of the blog. A visually appealing button with a phrase like Claim Your Free Ebook makes it easy for readers to engage. CTAs placed within these sections stand out and make it easy for readers to engage.

Customer Journey 70

Customer Journey eBook User-Generated Place 70

Buffer Marketing

APRIL 29, 2025

If you’re using an Instagram business account, you can use Buffer’s engagement features to keep all your comments in one place. More and more people are shopping directly through the apps they use, which makes Instagram an even more valuable place to show up and reach your customers. Buffer can help.

Gen Z 109

Gen Z Influencer Marketing Manufacturing User-Generated 109

Hootsuite

OCTOBER 18, 2024

If you’re a social media or marketing manager looking for help with your strategy, you’re in the right place. Social media marketing ia marketing is about building relationships with your audience in the places they already spend their time online.

Social Media Marketing 113

Social Media Marketing Marketing Strategy Marketers Marketing 113

SocialPilot

JANUARY 16, 2025

Embed Social Media Links and Feeds on Your Website : Place social media icons (linked to your accounts) in your websites header, footer, or contact page. This practice can be beneficial when these sharing buttons are placed strategically on the website, like blogs. Use Instagram’s Link Stickers in stories to add clickable links.

SEO 116

SEO User-Generated Thought Leadership Branding 116

Litmus

FEBRUARY 7, 2025

GET THE EBOOK Accessibility best practices for email marketers In this section, we’ll cover the best practices and considerations for make email accessible. GET THE EBOOK Use larger font sizes Anything smaller than 14 pixels on a desktop or laptop screen requires some effort to read.

eBook 99

eBook Education Email Marketing Place 99

Hubspot Marketing

DECEMBER 21, 2020

Ebooks are one of the most common types of content copywriters can create. Since ebooks are meant to contain extensive information, it's best to take the drafting process one section at a time. Here's an example of a general ebook template. This is the closing of your ebook. Featured Resource: Ebook Templates.

Copywriting 145

Copywriting eBook Communications Marketers 145

Hubspot Marketing

OCTOBER 27, 2022

With the HubSpot CMS , you can plan, produce, publish, and measure your results all in one place. There are a variety of options out there for content you can create, from written content like ebooks and blog posts to audio content like podcasts. But ebooks aren't only effective for the top of the funnel. Download for Free.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Hubspot Marketing

NOVEMBER 5, 2024

These conversion rate tools provide users with a visual representation of the most visited places on their websites. This is also why it’s really important to create compelling content, like case studies and ebooks. You can send those materials to help persuade team members to start a conversation with your brand.

B2C 126

B2C Millennials Customer Journey User-Generated 126

Marketing Insider Group

FEBRUARY 17, 2021

With so many blogs, whitepapers, ebooks, and emails floating around online, it’s easy for brands to get buried in virtual clutter. Many marketers place their most valuable content behind forms to capture leads and build contact lists. For example, let’s say you have an ebook you want more people to read. Interactive ebooks.

Whitepaper 145

Whitepaper Transform eBook Promotion 145

Hubspot Marketing

JULY 4, 2022

The leads download an ebook, then become an MQL once they start a trial, then an SQL when the sales person follows up with that prospect, an opportunity when they do a trial review call, and a customer when they purchase. But what if they start a trial and then download an ebook? Trigger-Based Marketing Email Examples.

eBook 145

eBook CRM Marketers Marketing 145

OnPassive Marketing

MAY 12, 2022

You’re at the right place if you’re wondering how your business can improve lead-generating content marketing. Quality content is essential for any lead generation strategy, and there are a few key reasons why: For one, potential customers need to be able to find your content in the first place.

Content Marketing 126

Content Marketing Whitepaper eBook B2C 126

Unbounce

JANUARY 6, 2025

Content downloads : Offering ebooks, whitepapers, and other resources. Step 8: Double-check that you have the proper analytics tracking in place Set up analytics to monitor the performance of each page in your funnel. Use whichever marketing channels you have in place like social media , email , and PPC ads to attract visitors.

Price 111

Price User-Generated Copywriting Analytics 111

Marketing Insider Group

MAY 3, 2021

If everything you create comes from a place of self-promotion and is narrow, it won’t work. They’ll respect that you have expertise and are coming from a place of offering insights. From eBooks to video to social media posts, you are creating a narrative. Your Content Is All About You. Make Your Audience the Star.

Content Marketing 141

Content Marketing Whitepaper Thought Leadership eBook 141

Hubspot Marketing

DECEMBER 29, 2023

Sometimes referred to as a lead-capture page, landing pages contain a lead generation form that collects the visitors’ contact information in exchange for something of value, like an ebook, an offer, or a discount. What you put on a landing page is just as important as what the landing page is for in the first place. Reduce friction.

eBook 131

eBook User-Generated Whitepaper Place 131

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. You’re aware that you need a content marketing strategy in place to support the success of your inbound marketing and sales organizations.

Content Marketing 145

Content Marketing eBook Marketers Marketing 145

Adobe Experience Cloud Blog

FEBRUARY 11, 2020

In effect, with better experiences, and better lead generation strategy in place, your company can see substantial growth over the long-term. Creating content just for the sake of content, will not be as effective as having a thoughtful content strategy in place. There are a few tactics you can put in place to capture leads.

Whitepaper 174

Whitepaper Manufacturing Customer Journey Outbound Marketing 174

Hubspot Marketing

AUGUST 26, 2022

Ebook Landing Page Examples. Emphasizes Value: In several places on the page, in both text and video, Wise reiterates that it's less expensive than transferring money through a traditional bank. Removes Risk: In several places on the landing page, visitors are reminded that the service is free. Ebook Landing Pages.

eBook 145

eBook User-Generated Health Transform 145

Neil Patel

APRIL 22, 2021

Don’t be afraid to offer a free trial or a free ebook. In the past, before Google started rolling out their algorithm updates , many people weren’t terribly concerned about the quality of their articles, a blog post, videos, a free ebook and other content. But, it’s a different ball game today. It’s because of Google’s users.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Use Insider

NOVEMBER 18, 2024

With Insider’s consolidated platform, platform in place, the team has everything they need within one platform and remarked: “Insider is the best solution we’ve experienced so far , thanks to its seamless journey orchestration, personalized engagement, and easy-to-use tools.” Blink’s success is a shining example of this alignment.

Retail 59

Retail Customer Health Customer Journey 59

Hubspot Marketing

JANUARY 22, 2021

If the lead downloaded a Social Media Calendar ebook, the Thank You page can list out alternative social media resources you'd like to provide. You likely have an ebook or other lead generation downloadable send automatically via email. You know how hard you had to work to get them to this point in the first place.

eBook 145

eBook User-Generated Customer Place 145

Jeff Bullas

DECEMBER 19, 2022

But it provides the following features (which are limited but a good place to start). Here is some data to get you inspired: 30-34% of all ebooks sold are self-published 300 million self-published books are sold each year $1.25 You can sign up with the freemium product and then the paid version starts from $29 paid annually.

Transform 226

Transform Education Price eBook 226

Neil Patel

JANUARY 11, 2021

Facebook offers a variety of filters on the left sidebar to view search results for people, pages, places, groups, and more. It is especially great for businesses looking for a local audience by allowing them to filter their results using the Near this place field. Documents, eBooks, and Presentations. LinkedIn People Search.

eBook 144

eBook Entertainment Place Management 144

Hubspot Marketing

MARCH 25, 2021

The enduring importance placed on blogging isn't shocking. Additionally, because most blog sites allow you to embed videos, podcasts, and imagery, your company blog can also be a great place to promote your other marketing assets while still informing prospects about your brand. Strategically place product page links and CTAs.

Shoppers 145

Shoppers Energy eBook Entertainment 145

Lynton Web

MARCH 9, 2023

Here are six places you can incorporate the findings of your personas. Tailored content can include: Ebooks and other gated content: Each ebook, guide, or downloadable content can solve a common problem or address a recurring question found within each persona.

eBook 119

eBook Inbound Marketing Entertainment Marketers 119

Hubspot Marketing

NOVEMBER 6, 2024

And for more on lead generation, you can explore all of HubSpot's free lead generation content and resources in one place. The ebook provides value for readers trying to crack a complicated marketing strategy — and in exchange for their contact information, they get insider tips from a variety of expert sources.

User-Generated 81

User-Generated Marketers Marketing Advertising 81

Rock Content

JULY 11, 2024

Manage all of your social media in one place, effortlessly schedule posts, and more. Enhanced product understanding Leveraging interactivity to elevate content types like ebooks, videos, and infographics can enhance your ecommerce strategy. Take a closer look at Ion , Rock Content’s answer to incredible interactive ecommerce content.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Hubspot Marketing

NOVEMBER 30, 2022

Marketing has always been about connecting with your audience in the right place and at the right time. A content marketer, for example, could create a series of blog posts that generate leads from an ebook. If you place an advertisement on TV, in a magazine, or on a billboard, you have limited control over who sees the ad.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing PR 145