Jeff Bullas

JANUARY 3, 2023

Companies pay a higher commission on informational products like eBooks and a lower commission on physical products (like the ones you find on Amazon). . Keywords, especially long-tail keywords , have an important place in affiliate marketing. Keywords, especially long-tail keywords , have an important place in affiliate marketing.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Unbounce

JUNE 15, 2024

How to generate a hypothesis for multiple tests A/B testing hypothesis examples 6 best practices for making a winning hypothesis SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. TABLE OF CONTENTS What is a hypothesis in A/B testing? Get in touch with Michael via [link].

eBook 98

eBook User-Generated Education Place 98

Rock Content

JULY 28, 2023

To ensure a seamless and interactive experience for our viewers, every webinar we host takes place within pages built on Ion. Each element that you see on this print screen is interactive, responding to movements, pop-ups, or highlights as users move their mouse. using optimizations and data generated inside Ion.

Marketing Strategy 98

Marketing Strategy Transform eBook User-Generated 98

Hubspot Marketing

OCTOBER 27, 2022

Just as your business might have more than one type of customer, your content strategy can cater to more than one type of user. If you can create just one blog post that gets a steady amount of organic traffic, an embedded link to an e-book or free tool will continue generating leads for you as time goes on — long after you click " Publish.".

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Hubspot Marketing

AUGUST 11, 2023

At HubSpot, we're constantly A/B testing conversion path elements — landing pages, calls-to-action (CTAs), and emails — to see how we can generate more leads, MQLs, and customers. People are accustomed to seeing ads on websites now, so their eyes glaze over static images that stay in one place. 5) Test different copy. Don't believe me?

eBook 98

eBook User-Generated Place Customer 98

Hubspot Marketing

JANUARY 13, 2023

Inbound lead generation offers a solution. Then, we'll cover why you need lead generation and how to qualify someone as a lead. Soon, you’ll know exactly why inbound lead generation is much more effective than simply buying leads. Why do you need lead generation? Lead Generation Process. What is a lead?

User-Generated 145

User-Generated eBook Inbound Marketing Promotion 145

Hubspot Marketing

OCTOBER 8, 2024

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. You’re aware that you need a content marketing strategy in place to support the success of your inbound marketing and sales organizations.

Content Marketing 88

Content Marketing eBook Marketing Plan Marketing 88

Hubspot Marketing

DECEMBER 1, 2023

Optimizing your website to generate leads is a no-brainer. In this post, we'll go over some quick ways that actually work to optimize your website for lead generation. The lead generation process typically starts when a website visitor clicks on a call-to-action (CTA) located on one of your site pages or blog posts.

User-Generated 109

User-Generated Whitepaper eBook Analytics 109

Martech

JUNE 26, 2024

The other, more established, launched its first user conference this year and is still discovering new ways to extend the value of that event. ” For larger-scale events, she always plans an ebook or a guide that will be used as gated content to capture leads. Take a look at what they’re creating. Goldcast.io Which is crazy!”

eBook 98

eBook Event Marketing User-Generated B2C 98

Marketing Insider Group

JULY 17, 2023

Subscribe or Download Image Source: GetSiteControl “Subscribe” or “download” CTAs are mostly used to get site visitors to subscribe to a service or download a resource, like: Ebooks Whitepapers Infographics Templates Webinars These types of CTAs are a great way to build an email list and provide users with valuable content.

eBook 96

eBook User-Generated Whitepaper Communications 96

Adobe Experience Cloud Blog

DECEMBER 9, 2015

Marketers need to engage consumers at the right place and the right time, and your messages need to be seen wherever the consumers are (essentially, everywhere, all the time). Identifying revenue/conversion-generating keywords and focusing the SEO strategy on them will help ensure your SEO efforts are not spread thin and will deliver results.

eBook 92

eBook Thought Leadership Customer Acquisition SEO 92

Hubspot Marketing

NOVEMBER 30, 2022

billion global internet users as of 2021, a 400 million jump from 2020. Marketing has always been about connecting with your audience in the right place and at the right time. A content marketer, for example, could create a series of blog posts that generate leads from an ebook. Content Performance and Lead Generation.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing User-Generated 145

Hubspot Marketing

JANUARY 4, 2024

Depending on the types of content and channels your company appears on, this can be anything from finding you in a Google search, watching a video on social media, or downloading a free ebook. Power your funnel with user-generated content. And here's the best part — this user-generated content became their funnel’s foundation.

eBook 124

eBook Customer Journey User-Generated Marketing 124

Neil Patel

APRIL 22, 2021

Don’t be afraid to offer a free trial or a free ebook. Shopify grew its revenue 10x within 3 years and now has over 175,000 users, thanks, in part, to its 14-day trial. That is the action button you should be focusing some energy on for quality lead generation. It’s because of Google’s users.

eBook 145

eBook User-Generated Copywriting Non-Profit 145

Backlinko

OCTOBER 23, 2024

You’re in the right place. Navigate to Reports > User Attributes > Demographic details. As long as your content is high quality and addresses user intent.) While webinars and ebooks can nurture leads further down the funnel. Ebooks: Good for lead generation and comprehensive guides.

Marketing Strategy 93

Marketing Strategy Content Marketing eBook Marketing 93

Hubspot Marketing

NOVEMBER 6, 2024

Coming up with effective lead generation ideas is tough — and I’m the world’s worst at putting off this aspect of my marketing strategy. Sending cold emails and scraping together lists for lead generation can be difficult because — let‘s face it — often, people don’t want to take the time out of their schedules to talk.

User-Generated 80

User-Generated Marketing Marketers Advertising 80

Trade Press Services Newsletter

DECEMBER 1, 2022

One long-form content piece such as a white paper or eBook can be segmented and used in organic social media, email newsletters, infographics, website copy, short articles and blogs—the possibilities are endless. Even something as simple as a new headline or updated statistics can transform an outdated blog into a fresh lead-generation piece.

Whitepaper 130

Whitepaper Transform PR eBook 130

Hubspot Marketing

DECEMBER 26, 2023

Experimenting with your lead generation content is crucial to build a strong content strategy. The best way to shake up your lead generation content strategy is to take a deeper look into the top types of content that will help you collect new leads. Here are the types of content you should consider using.

Gen Z 106

Gen Z Direct Mail User-Generated Millennials 106

Marketing Insider Group

MARCH 2, 2023

Google has said themselves that they’re looking for meaningful and intuitive user experiences while crawling pages to rank. One significant way to improve user experience is to prioritize interactivity. If you’re a company looking to boost your rankings and increase lead generation, “just-for-fun” animations aren’t your best bet.

Whitepaper 101

Whitepaper eBook Fashion User-Generated 101

Exposure Ninja

MARCH 18, 2022

Here are our top 20 B2B lead generation ideas that you’ve (probably) not used yet. We can guarantee there’s at least one lead generation strategy in here that you haven’t tried before. Of course, these CTAs will only generate leads if you have enough traffic coming to your page. Are you struggling to get leads?

Whitepaper 98

Whitepaper eBook User-Generated Promotion 98

Hubspot Marketing

OCTOBER 28, 2022

Like Vine, Clash allowed users to upload short-form videos between 2–16 seconds long. Ko-fi is a platform that allows people to make donations to its users, many of whom are creators. But perhaps the most popular aspect of Ko-fi is that it doesn't charge fees, meaning the app doesn't take a percentage of users' donations.

Finance 137

Finance User-Generated eBook Entertainment 137

Lusha

JULY 11, 2024

The answer lies in mastering two crucial marketing strategies: demand generation and lead generation. Demand generation and lead generation are not interchangeable; they are distinct yet complementary approaches, each with its own set of goals, tactics, and metrics. Goals: What are the unique objectives of each strategy?

Whitepaper 52

Whitepaper eBook User-Generated Education 52

Hubspot Marketing

OCTOBER 25, 2023

In this blog post, we’ll discuss some vital copywriting lessons you should apply to your CTAs to drive traffic, generate more leads, and convert users into customers. Download an ebook. For instance, you can place the word “finally” at the sentence's beginning, middle, or end. What is a call-to-action?

Whitepaper 124

Whitepaper Copywriting PR User-Generated 124

AWeber

JUNE 27, 2023

Ebook landing page An ebook landing page is specifically created to promote and offer an electronic book (ebook). It serves as a destination where people can learn about the ebook's content, benefits, and either purchase or download it. Ebooks can also be used as a lead magnet to grow your email list.

eBook 74

eBook eCommerce Promotion User-Generated 74

AWeber

AUGUST 8, 2023

Typically, a digital product may be a piece of media like an eBook. Users can download the product and put it to use on their device of choice. If you think it sounds niche, consider this: Amazon sells approximately half a billion eBooks per year. Users may especially appreciate the landing page builder. Subscription?

Product 87

Product eBook Price User-Generated 87

Search Engine Land

JANUARY 16, 2024

Here’s how to structure marketing experiments that move users through the AARRR funnel, from acquisition to revenue and beyond. McClure saw many of the startups he worked with placing too much emphasis on vanity metrics without recognizing which metrics were actually indicative of business growth. What is growth marketing?

Customer 93

Customer Customer loyalty User-Generated Traditional Marketing 93

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. You’re aware that you need a content marketing strategy in place to support the success of your inbound marketing and sales organizations.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Hubspot Marketing

JUNE 19, 2023

At this point in time, it's becoming quite obvious that generative AI isn't going anywhere. But, there are a variety of factors to consider, including the types of content they specialize in, versatility in generating different pieces of content, UX, and price. Key features: Generate topic ideas and outlines. Source Copy.ai

Price 122

Price User-Generated SEO Copywriting 122

Hubspot Marketing

MAY 13, 2022

For instance, if the overarching goal of your digital marketing strategy is to generate more leads through social media, you might run a digital marketing campaign on Twitter. You may share some of your business's best-performing gated content on Twitter to generate more leads through the channel. Build your buyer personas.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Unbounce

MAY 5, 2022

There’s more of a commitment to more traditional forms of content—blog articles, ebooks, videos, and white papers. It’s like when someone who knows you brings you something you want without you even asking for it or without you even realizing you want it in the first place. In the last 18 months, adult users have increased 5.5

Whitepaper 144

Whitepaper User-Generated Marketing Marketers 144

Search Engine Land

JULY 15, 2024

Content marketing is defined here on Search Engine Land by Julia McCoy as follows: “Content marketing is the process of planning, creating, and distributing relevant, valuable content (like blogs, videos, podcast episodes, ebooks, guides, and more) with the intent of attracting and engaging a specific audience.” What is content marketing?

SEO 96

SEO Content Marketing Entertainment PR 96

Hubspot Marketing

OCTOBER 31, 2023

31% of marketers in our survey listed open rate among the top two metrics they track when sending and reporting marketing emails, placing it right behind clickthrough rate. And many of your email users likely have image-blocking enabled on their email clients. Because this is how you generate new contacts.

Email Marketing 132

Email Marketing Analytics User-Generated Marketing 132

Hubspot Marketing

SEPTEMBER 30, 2022

Not only will maintaining an active business blog reward you with a more credible industry presence, but when done right, it will also afford you additional business benefits such as improved lead generation and a boost in search engine optimization. Also, consider using Twitter Search to find users' questions on Twitter.

Thought Leadership 97

Thought Leadership eBook Whitepaper User-Generated 97

Search Engine Land

JUNE 16, 2023

The average user spends most of their journey in the messy middle of the consideration stage , making it the trickiest stage to get right and often the most neglected. Tools like Semrush or Ahrefs provide valuable insight into user search behavior but make it too easy to overlook the user needs your competitors aren’t meeting.

Whitepaper 89

Whitepaper eBook User-Generated B2C 89

Search Engine Land

JANUARY 17, 2024

Ways to communicate your unique value clearly to users and engines alike, cementing your place as the best solution for searchers’ needs. PDF guides or whitepapers) that provide in-depth analysis and explanations that serve users seeking comprehensive knowledge or solutions. Downloads (i.e.,

SEO 114

SEO Branding Entertainment Communications 114

Hubspot Marketing

OCTOBER 25, 2023

This video explains the workings of AI algorithms and the functions they can perform: If you want more detail on AI, download this free eBook on Generative AI. Pro tip: Check out our new ChatSpot integrated AI tool for HubSpot users. Generative AI draws patterns and structures by using neural network patterns.

Logistics 124

Logistics User-Generated Price Manufacturing 124

Rock Content

JULY 6, 2023

We can say that SEO is what helps people find what they are really looking for, while helping brands get their solution exposed to the right audience at the right place. You could gain a better understanding about search volume, competition, and user intent for example. Unlock 14-day trial and place an order!

Marketing Plan 111

Marketing Plan SEO Gen Z User-Generated 111