Animalz blog

MAY 15, 2025

That might mean tracking CRM-sourced leads, product demo requests, gated content downloads, or newsletter signups whatever actions signal meaningful engagement for your business. You can also use SEO for brand visibility. But dont stop at identifying which blog posts or product pages convert best.

Thought Leadership 106

Thought Leadership User-Generated SEO eBook 106

Hubspot Marketing

MAY 11, 2023

SEO isn’t easy — it often requires an entire team of people who solely focus on SEO within your marketing department to get it right. That’s why many companies choose to outsource their SEO to an SEO agency/service. Table of Contents What do SEO services do? What do SEO services do? What do SEO services do?

Price 139

Price SEO eBook Succession Management 139

Sprout Social

JULY 1, 2021

The practice and industry of Search Engine Optimization (SEO) has been around for quite a while now. People generally tend to think about an SEO strategy in terms of ranking high in popular keyword searches. B2B SEO has a few basic areas that differ from B2C SEO. What is B2B SEO? More time in each sales stage.

SEO 144

SEO B2C PR Whitepaper 144

Jeff Bullas

NOVEMBER 11, 2022

Starting an e-commerce store on Amazon is one of the easiest online businesses to start, as you can use the platform to research the best product to sell and find that product. Amazon can also store and deliver your products globally without you having to worry about logistics or storage.

Logistics 239

Logistics Affiliate Marketing eBook Market Segmentation 239

Jeff Bullas

JANUARY 3, 2023

You can’t attract the right audience or traffic and sell products or services on your affiliate site with the wrong keywords. Affiliate marketing is a model where you get paid a percentage of the sales by a company for advertising its product. You earn a commission every time someone purchases a product through your affiliate link.

Affiliate Marketing 241

Affiliate Marketing Non-Profit eBook Health 241

Search Engine Land

APRIL 3, 2023

As far as lead magnets go, an ebook is a great one. A well-written, well-designed, optimized ebook can be an enticing appetizer for your audience. And if your appetizer (your ebook) impresses, your audience is likelier to partake in your main course (your products/services). What is an ebook?

eBook 85

eBook Promotion Shipping Entertainment 85

Marketing Insider Group

JANUARY 25, 2021

To get found online and attract audiences, you need an SEO strategy that’s consistent, scalable, and effective. Many businesses turn to an SEO agency for support since this is a complex and ever-changing area of content marketing. Choosing an SEO agency based on their skills and achievements is more important than where they are.

SEO 145

SEO Thought Leadership eBook User-Generated 145

Backlinko

DECEMBER 6, 2024

Heres what your marketing funnel might look like: A wide top shows people who become aware of your product or service. A narrow bottom represents the people who purchase your product. For software as a service (SaaS) products, the marketing funnel might look like this: These examples use the same basic framework.

Customer Journey 86

Customer Journey User-Generated Marketing Marketers 86

Search Engine Land

NOVEMBER 27, 2023

While Google Keyword Planner and SEO tools are useful, they focus on search volume and intent, not necessarily revenue. If you track customer lifecycle metrics, you can see that SEO attracted them initially, and email was what persuaded them to make a purchase. Look at non-SEO tools and data providers first.

SEO 117

SEO PR Law eBook 117

AWeber

AUGUST 8, 2023

But what if you sell a service instead of a product? The solution is to leverage your time by switching from services to products. What if you could build a repeatable digital product that sells itself while you sleep? But before you do, you’ll have to know a few things about digital products: What you can sell?

Product 98

Product eBook Price User-Generated 98

Backlinko

MARCH 25, 2025

Pay attention to: Common questions people ask Problems they’re trying to solve Language they use to describe their challenges Products or solutions they’re already using Now, let’s look at whether your niche is growing or declining. They use display advertising and sell multiple machine learning ebooks and tutorials.

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Hubspot Marketing

DECEMBER 23, 2024

Quite a fascinating discovery and I think this could make a huge difference in our productivity and overall effectiveness as marketers. Previously, they sent generic product blocks, but now each email offers 32 unique product suggestions like items in abandoned carts, favorite brands, and trending products by location.

Transform 107

Transform User-Generated Marketing Marketers 107

Hubspot Marketing

OCTOBER 27, 2022

To achieve this, you might implement a content strategy that focuses on SEO to increase your website's visibility on the search engine results pages (SERPs) and drive traffic to your products or services. Ideally, your product or service solves a problem you know your audience has. What makes you unique? Here it is.

eBook 145

eBook User-Generated Inbound Marketing Marketing Plan 145

Jeff Bullas

FEBRUARY 14, 2023

Why it matters Starting an e-commerce store on Amazon is one of the easiest online businesses to start, as you can use the platform to research the best product to sell and find that product. Amazon can also store and deliver your products globally without you having to worry about logistics or storage.

Logistics 180

Logistics Affiliate Marketing eBook Market Segmentation 180

Marketing Insider Group

APRIL 21, 2021

With so much content inundating customers today—from short ads on social media to longer form blogs, eBooks, white papers, and articles—you need to carve out your content niche by asking yourself: What type of content will my target audience actually want to read? What will be worth their time? Choose a Theme. Identify A Voice.

Whitepaper 145

Whitepaper eBook Transform Inbound Marketing 145

Backlinko

JULY 26, 2024

Another 24% of respondents say long-form blog posts are the most effective when it comes to content production ( Semrush ) Blogging Content Statistics What are the elements of high-performing blog posts? What’s the performance of blogs compared to other channels? Check out these stats on the benefits of blogging. Here are some stats.

B2C 90

B2C User-Generated eBook SEO 90

Marketing Insider Group

OCTOBER 6, 2021

As the industry grows to meet this demand, SEO for SaaS is becoming more important than ever for companies that want to remain visible and competitive in their space. There are no physical products or brick-and-mortar retail spaces where customers wander in and products can sell themselves. SEO for SaaS: Your Complete Checklist.

SEO 22

SEO Whitepaper eBook User-Generated 22

Search Engine Land

JANUARY 17, 2024

Modern SEO is about developing a cohesive brand identity and implementing a content strategy that genuinely serves your target audience across the web. This article explores a new paradigm for SEO, one rooted in effective brand building. Product or service pages. Utilize diverse content types, including: Text. Audio recordings.

SEO 114

SEO Branding Entertainment Whitepaper 114

Hubspot Marketing

NOVEMBER 6, 2024

Visitors lurking on your website want to know what real customers think of your product or service before they, too, take the plunge. If they're about to leave, throwing social proof to their faces is great in proving that they actually need the product or service in question.” Use customer reviews in your pop-ups.

User-Generated 81

User-Generated Marketing Marketers Advertisers 81

Hubspot Marketing

JANUARY 20, 2023

These 24 ideas cover content, advertising, social media, SEO, and lots more. Here’s an example: Charli, a web designer, discovered that one of her product pages only got a 0.9% Find SEO keyword opportunities on your website. Pro tip: Use HubSpot’s SEO Marketing Tools to monitor your SEO performance on auto.

eBook 143

eBook CRM User-Generated Marketing 143

Hubspot Marketing

DECEMBER 17, 2019

That's right — for local businesses, there's an ad-free option to sell your products or services directly in the SERPs. Use Google Posts to promote sales, events, news, products, and special offers to entice both foot traffic and the now-elusive site click. Instead, it's all laid out for them on Google as soon as they hit "enter."

SEO 144

SEO Real Estate eBook Retail 144

Search Engine Land

NOVEMBER 7, 2022

SEO and content marketing go together so well. For best results, you shouldn’t do content marketing without considering how SEO fits in. Conversely, you shouldn’t do SEO without understanding how content provides substance and connection to what ultimately matters at the heart of it all: your audience. .

SEO 103

SEO Content Marketing Marketing Marketers 103

Hubspot Marketing

MAY 13, 2022

That depends on your business — it's likely to vary depending on whether you're B2B or B2C, or whether you sell a high-cost or low-cost product. Goals: Depending on what challenge your product or service solves, you may already have a good idea of the goals of your buyer persona. Quantitative and Demographic Information.

Marketing Strategy 145

Marketing Strategy eBook Digital Marketing Education 145

Hubspot Marketing

JUNE 7, 2022

Whether it's writing a blog post , designing an infographic, or creating an ebook, starting a new piece of content from scratch can be a challenge, especially if you've never done it before. On-Page SEO Template. Download the on-page SEO template here. Ebook Templates. Download the ebook templates here.

Content Marketing 145

Content Marketing eBook Marketing Marketers 145

Search Engine Land

DECEMBER 6, 2023

With the proper strategy, SEO can become a strong acquisition channel for any organization in the B2B space. Below are top tips for ensuring your SEO strategy is set up for success across every stage of the B2B buyer’s journey. SEO is critical in capturing high-intent searches and directing them to conversion-optimized pages.

SEO 94

SEO CRM B2C eBook 94

Search Engine Land

JANUARY 11, 2024

Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI models for their SEO -related tasks. So, what type of projects can these two approaches be used in SEO for? the price).

Transform 124

Transform SEO User-Generated Whitepaper 124

Hubspot Marketing

MAY 29, 2023

As AI increasingly takes over manual content production tasks, it's wise for marketers to understand the different types of AI-generated content that exist — and which benefit the most from it. Product Descriptions (50%) 50% of marketers who use generative AI found that the technology is helpful for product descriptions.

Whitepaper 137

Whitepaper eBook User-Generated Marketing 137

Unbounce

JANUARY 6, 2025

TABLE OF CONTENTS SHARE Josh Gallant Josh is the founder of Backstage SEO , an organic growth firm that helps SaaS companies capture demand. It focuses on immediate actions, like clicking on call to action buttons to move to the next stage of the funnel, adding a product to your cart, or completing a form to move forward. Lets do it.

Price 111

Price User-Generated Copywriting Analytics 111

Buffer Marketing

OCTOBER 28, 2024

Whether you're looking to improve your customer service , gather product feedback, or keep tabs on your online reputation, Mentionlytics could be a valuable addition to your digital marketing toolkit. In standard affiliate partnership deals, you only pay your partners when they refer a customer who buys your product.

Digital Marketing 105

Digital Marketing Price User-Generated Affiliate Marketing 105

Search Engine Land

JANUARY 9, 2024

We’ve turned the page on 2023, a year marked by the meteoric rise of AI-driven tools and their significant impact on the SEO landscape. As we begin to navigate our SEO strategies in 2024, it’s time to embrace these tools and supercharge our SEO tool stack. These powerhouse platforms can supercharge your SEO toolkit on their own.

SEO 109

SEO Transform User-Generated Price 109

Calvyn Lee Blog

FEBRUARY 20, 2024

That’s why we’ve prepared this in-depth ebook covering over 120 marketing and online advertising trends and predictions for 2024. For example, Facebook announced generative AI features for ads to boost campaign creativity, productivity, personalization and performance. This caused search engine queries to drop 14% since 2018.

Market Trends 130

Market Trends Digital Marketing Transform eBook 130

Hubspot Marketing

NOVEMBER 30, 2022

A content marketer, for example, could create a series of blog posts that generate leads from an ebook. There are a few major benefits of digital marketing: You can focus your efforts on only the prospects most likely to purchase your product or service. We'll talk more about these specific digital marketers in a minute.

Digital Marketing 145

Digital Marketing Inbound Marketing Affiliate Marketing PR 145

Hootsuite

OCTOBER 18, 2024

Businesses use it to: showcase their products or services (perhaps more importantly) engage with their customers on a personal level The intended outcomes can range from the somewhat abstract (like brand building ) to the very specific (like selling products through social commerce ).

Social Media Marketing 112

Social Media Marketing Marketing Strategy Marketing Marketers 112

Hubspot Marketing

MARCH 18, 2020

Skills needed: Content creation, graphic design, basic SEO knowledge, social media management, project management. The SEO team will mainly be driving traffic to your webpages by optimizing content and ensuring your brand is aware of the keywords necessary to rank on the SERPs for topics related to your product or service.

Inbound Marketing 139

Inbound Marketing SEO eBook Communications 139

Search Engine Land

JUNE 17, 2024

Your job as an SEO and content marketer is to try to catch lightning in a bottle. SCAMPER was initially designed to encourage creativity and problem-solving, but it can also be a powerful tool for aiding in SEO planning and developing a truly unique SEO strategy. Easier said than done. Again, easier said than done.

SEO 89

SEO Content Marketing User-Generated Marketing 89

Rock Content

AUGUST 13, 2023

Over the passing years, the landscape of search engine optimization (SEO) has continually evolved, growing in complexity. Given its pivotal role in digital marketing strategies, neglecting your SEO objectives can detrimentally impact your long-term marketing endeavors.

SEO 98

SEO User-Generated Digital Marketing Fashion 98

Orbit Media Studios

NOVEMBER 13, 2024

The most experienced marketers are the most productive There’s a strong correlation between years of experience and writing frequency. They are likely more comfortable writing case studies, ebooks and whitepapers. Today, I have a team that handles production, and we are far more topically disciplined. Next, the analysis.

Marketing 64

Marketing Marketers Whitepaper Content Marketing 64