Marketing Insider Group

SEPTEMBER 14, 2020

Here are 199 Digital Marketing Stats to drive your marketing strategy… Content Marketing Stats. On average, inbound marketing overheads 62% less per lead than outbound marketing, which is more traditional. By the year 2021, Ecommerce Global B2C sales are predicted to reach 4.5 Omnisend ).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Hubspot Marketing

JULY 26, 2022

However, according to Constant Contact , the average ROI for email marketing is $42 for every $1 spent. Needless to say, email is an important component of a marketing strategy, and its success relies largely on how well you craft your email campaigns. Effective Email Marketing Campaigns.

Real Estate 145

Real Estate Email Marketing Marketers Marketing 145

Backlinko

JANUARY 31, 2025

.” Instead, decide what services youll offer and be specific when you describe them: Technical SEO for enterprise companies Content creation for B2B SaaS Link building for ecommerce sites Niche down whenever possible. Here’s how I use both inbound and outbound marketing to build a steady stream of qualified prospects.

SEO 71

SEO Price Outbound Marketing CRM 71

Hubspot Marketing

JANUARY 7, 2024

SEO, SEM, and their ever-changing trends have become such an influential part of online marketing that people are specializing in it — and companies are hiring for it, too. Email Marketing Email as a marketing medium may seem more traditional, but email's impact is still strong.

Copywriting 126

Copywriting CMO PR Social Media Marketing 126

Martech

APRIL 10, 2024

This makes sense as she’s a go-to expert in B2B marketing strategy and content, and a well-known HubSpot advocate in many digital communities including MOPros, Vistage, and more LinkedIn: Ali Schwanke (13K followers) X/Twitter: Ali Schwanke (6K followers) Dharmesh Shah The founder and CTO of Hubspot, Dharmesh is the voice of CRM.

CRM 117

CRM Inbound Marketing CMO Management 117

Scoop.it!

MARCH 10, 2022

Automation is transforming regular emails into a marketing channel. Before we move on to content automation, it’s important to note that email automation is a powerful tool in the content and inbound marketing worlds. But this was always limited to email marketing and separated from regular emails.

Content Marketing 110

Content Marketing Transform User-Generated Marketers 110

Adobe Experience Cloud Blog

FEBRUARY 25, 2019

Social media and Google Ads make this easier than ever, with business owners and marketers alike looking to make a positive ROI from their digital advertising. Using inbound marketing principles, you can attract a wider audience and nurture them into new customers over time. But you don’t need to rely purely on outbound methods.

Direct Mail 134

Direct Mail Real Estate Entertainment User-Generated 134

Sprout Social

SEPTEMBER 17, 2019

For instance, if you’re a digital marketer, your topics will include things like: SEO. Email marketing. Social media marketing. Inbound marketing. This makes it the perfect all-round keyword research tool–whether it’s for SEO, PPC, eCommerce optimization or social media. Besides these, Keywordtool.io

SEO 111

SEO Social Media Marketing eCommerce Inbound Marketing 111

Scoop.it!

OCTOBER 20, 2022

B2B content marketing is the art of using any content related to business transactions between two companies. It is a form of inbound marketing that targets businesses and organizations rather than consumers. That includes white papers, case studies, ebooks, infographics, etc.

Content Marketing 111

Content Marketing Whitepaper eBook B2C 111

CXL

MAY 27, 2022

Take Omnisend , an email marketing, SMS, and automation platform for ecommerce sellers. It dives into highly relevant topics, like reducing cart abandonment rates through automated email sequences. Organic search is a highly competitive domain for many SaaS verticals (email marketing, for example).

Thought Leadership 89

Thought Leadership Whitepaper eBook User-Generated 89

Hubspot Marketing

APRIL 5, 2023

Content lives at the heart of inbound marketing. Every marketer wants to know how their content contributes to the number of leads they are generating — especially on their blog. For example, your email marketing could be the best place to get content to your customers, but your social media could be tanking.

User-Generated 145

User-Generated Customer Journey Analytics Marketers 145

Unbounce

OCTOBER 24, 2023

that the SaaS market is estimated to reach $197.29 TABLE OF CONTENTS What is SaaS marketing? SaaS marketing challenges How to create an effective SaaS marketing strategy Choose the best inbound marketing channels Now that you’ve got the traffic, what’s next? billion by the end of 2023 and $232.3

Marketing Strategy 52

Marketing Strategy Product Marketers Marketing 52

Unbounce

OCTOBER 24, 2023

that the SaaS market is estimated to reach $197.29 TABLE OF CONTENTS What is SaaS marketing? SaaS marketing challenges How to create an effective SaaS marketing strategy Choose the best inbound marketing channels Now that you’ve got the traffic, what’s next? billion by the end of 2023 and $232.3

Marketing Strategy 52

Marketing Strategy Product Marketers Marketing 52

Hubspot Marketing

JUNE 26, 2018

It’s one of the few marketing channels we can use to build an authentic connection with the humans that keep our businesses alive. Email marketing isn’t spam. Your customers don’t give their information lightly, and — if used right — email marketing can be both a relationship-building and profit-building tool.

Email Marketing 145

Email Marketing Real Estate Marketers Marketing 145

Duct Tape Marketing

MAY 4, 2016

Duct Tape Selling: Think Like a Marketer-Sell Like a Superstar – John Jantsch – yep I wrote a book on this topic too! Email Marketing– This includes the use of targeted and automated email campaigns based on conversion actions. Further Reading: The Ultimate Guide to eCommerce Email Marketing.

Advertising 53

Advertising Advertisers SEO Partner Marketing 53

Unbounce

AUGUST 13, 2024

It’ll always depend on your business’s market, goals, offer structures, average deal sizes, and resources available. Inbound marketing Inbound marketing focuses on attracting customers through valuable content and interactions. It includes blog posts, social media, SEO, and email marketing.

User-Generated 52

User-Generated SEO Outbound Marketing Inbound Marketing 52