Hubspot Marketing

NOVEMBER 1, 2024

D2C Marketing Strategy D2C Marketing Tips D2C Ecommerce Tips B2C vs D2C Marketing If you’re anything like me, D2C marketing probably sounds a lot like business-to-consumer (B2C) marketing. Many D2C brands are digital or ecommerce -focused, so they thrived in this climate. Encourage user-generated content (UGC): More on that shortly.

Manufacturing 125

Manufacturing B2C Non-Profit eCommerce 125

Martech

NOVEMBER 21, 2024

The AI robot’s ability to influence other machines and bypass operational controls has reportedly taken social media users in China by storm, with some calling it “terrifying” and many expressing unease. alby can transform ecommerce sites, email campaigns, SMS messages, and mobile apps into interactive platforms.

Law 113

Law Transform Retail Manufacturing 113

Hubspot Marketing

JULY 16, 2024

Everyone knows that ChatGPT can generate content on nearly any topic you can imagine (some information might be made up, but that’s a story for a different article). Categorize them into informational, navigational, transactional, general, and commercial categories. What I like about ChatGPT is that it’s a good idea generator.

SEO 137

SEO User-Generated Transform eCommerce 137

Hootsuite

MARCH 21, 2025

users will buy via Instagram in 2025. Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). High-quality images, curated collections, and user-generated content (UGC) build trust and drive sales. spend $200+), and 37.3%

eCommerce 92

eCommerce Shoppers User-Generated Entertainment 92

Hubspot Marketing

DECEMBER 30, 2024

After working with large ecommerce sites, I can tell you from experience that without content monitoring in place, the overwhelming volume of data can be downright paralyzing. Control Over Change Frequency Having worked in ecommerce for much of my content career, I've seen first-hand how quickly search demand and results can change.

eCommerce 119

eCommerce SEO User-Generated Key Performance Indicator 119

Rock Content

JULY 11, 2024

Most modern consumers consider it essential, making ecommerce a huge opportunity for brands to exceed customer expectations. Successfully managing every aspect of a growing ecommerce store can be challenging. Here, we’ll introduce you to some of today’s best ecommerce tools.

eCommerce 52

eCommerce Logistics Shipping eBook 52

Martech

APRIL 10, 2025

Tailwind Purpose: Content circulation and traffic generation on Pinterest. AI-enhanced marketing for ecommerce ads. million organic views generated for a single campaign and an 854% boost in blog traffic. It simplifies the audience research process, allowing users to create content with clarity and confidence. Processing.

Content Marketing 120

Content Marketing User-Generated CRM Social Media Marketing 120

Backlinko

AUGUST 19, 2024

Google’s AI Overviews are a search feature that uses generative AI to provide quick answers directly in search results. AI Overviews are AI-generated summaries of results for your search query. This overview includes link cards—clickable links to websites used to generate the AI-generated summary. What Are AI Overviews?

User-Generated 108

User-Generated SEO eCommerce Management 108

Use Insider

JANUARY 23, 2025

Its also growing in popularity as more eCommerce marketers are realizing its potential. However, most eCommerce brands are still only scratching the surface of WhatsApps capabilities. What is WhatsApp eCommerce ? billion users. For example, one of our customers saw a 97% open rate and nearly 30% CTR on WhatsApp.

eCommerce 52

eCommerce Non-Profit Shipping Price 52

Martech

JANUARY 13, 2025

Images help to build engaging online content, from stunning visuals on a homepage to detailed product shots in an ecommerce store. When done right, they improve site speed, enhance the user experience, and influence search engine ranking. Optimized images reduce load times, helping you keep users engaged.

User-Generated 123

User-Generated SEO eCommerce Price 123

Martech

AUGUST 30, 2024

Advertisers who select Advantage+ creative in Meta Ads Manager can have their uploaded images and videos optimized — the tool automatically weeds out lower-performing versions of ads to find the best versions for audiences. Users can add 3D animation to 2D images. Advantage+ shopping campaigns. Optimization.

Branding 110

Branding Fashion Retail User-Generated 110

Martech

JULY 30, 2024

Canva acquires generative AI content and research startup Leonardo.AI launched less than two years ago and boasts 19 million registered users. Its image- and video-generating tools are used by professionals across advertising, marketing, ecommerce and other industries. for an undisclosed sum. The Australia-based Leonardo.AI

User-Generated 116

User-Generated eCommerce Advertisers Advertising 116

Hubspot Marketing

JANUARY 8, 2025

Features & benefits: A focused section that outlines the main features of the software and the specific benefits they deliver to users, often presented with icons or bullet points for clarity. Pricing & contact information: Users who may have questions or require further information can easily access support or contact details.

Price 105

Price User-Generated Finance eCommerce 105

Backlinko

DECEMBER 27, 2024

Generative AI refers to technology that uses machine learning models to create content. For example, different generative AI models can understand coding, visual, scientific, and human languages. How Generative AI Works Gen AI uses libraries of existing material to produce original content. Heres how the process works.

Transform 111

Transform User-Generated Manufacturing eCommerce 111

Customers.ai

NOVEMBER 25, 2024

Here’s a wild stat to kick things off: 91% of users won’t return to a website after a bad experience. Today’s platforms dive deeper, going beyond the metrics and uncovering the “why” behind user actions. Real-Time User Behavior Visualization Think of this as a live feed of your website in action. Tools like…visitor tracking?

eCommerce 88

eCommerce Price Customer Journey CRM 88

Martech

APRIL 17, 2025

This product integrates chat, voice, images and video into a single AI-powered conversational experience for users. Brandlight introduced a platform for measuring and shaping brand visibility in AI-generated search results. The platform enables brands to influence AI-generated answers to align with business objectives.

Transform 109

Transform User-Generated eCommerce Advertisers 109

Search Engine Land

OCTOBER 8, 2024

This powerful, free tool enriches your existing analytics and customer profiling, offering deeper insights into user behavior. TL;DR Clarity is a free, no-frills heatmapping and user session recording tool. Clarity has good prebuilt filters, allowing you to segment out users and answer important analytics questions.

Analytics 105

Analytics User-Generated Transform eCommerce 105

Hootsuite

JULY 6, 2022

Are you thinking about getting into Instagram eCommerce? Here’s everything you need to know about making the most of Instagram eCommerce in 2022. What is Instagram eCommerce? Instagram eCommerce refers to using Instagram to promote the selling of products for your eCommerce business. Source: Instagram.

eCommerce 137

eCommerce Key Performance Indicator Promotion User-Generated 137

Search Engine Land

JULY 11, 2024

Amazon rolled out a new beta feature for businesses that don’t sell products on its platform, allowing them to generate leads through display ads across Amazon’s vast network. The new lead generation ads allow customers to sign up for information directly within the ad creative, without leaving the website they’re browsing.

eCommerce 83

eCommerce User-Generated Advertising Advertisers 83

Backlinko

NOVEMBER 8, 2024

AI can help you manage the complexity of product development. AI can give you access to real-time insights into market trends and user behavior. This generates a list of keywords that potential customers are looking for. This creates a unique viewing experience for each user. AI can make this process far more manageable.

Price 111

Price Real Estate Promotion Food 111

Welcome Software

JANUARY 27, 2025

The b2b site search conundrum Manufacturers, distributors, and wholesalers definitely have unique challenges to getting ecommerce search right. Why b2b site search is important to the ecommerce experience How important is site search for ecommerce? Optimizely’s PIM even allows for AI-generated product descriptions.

eCommerce 52

eCommerce Manufacturing Millennials B2C 52

Marketing Insider Group

APRIL 10, 2023

ecommerce market. ecommerce as well. Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. PPC Will Be Relevant for the Foreseeable Future PPC is one of the oldest ecommerce marketing vectors.

eCommerce 139

eCommerce Logistics Retail Manufacturing 139

Hubspot Marketing

NOVEMBER 4, 2024

The platform has gone from a simple feed of blurry photos for our friends to a powerhouse for businesses looking to build awareness, generate leads, and sell. As we discussed, Instagram is the third most popular social media platform and welcomes around 2 billion monthly active users. But is it really worth the hype?

Product 111

Product User-Generated eCommerce Shipping 111

Customers.ai

JANUARY 3, 2025

Unlike general customer journey mapping , which focuses on high-level stages, path to purchase research gets into the nitty-gritty details. For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Customers.ai

DECEMBER 4, 2024

Ecommerce is too competitive to rely on “spray and pray” marketing tactics that leave your ROI up to chance and broad campaigns and generic messaging aren’t just outdated, they’re wasted money. For ecommerce, this means you’re not just spamming your entire list with a generic email. See Who Is On Your Site Right Now!

eCommerce 75

eCommerce Shoppers Price Customer Journey 75

Backlinko

JULY 22, 2024

This turns your site from an afterthought into an asset that generates leads and sales. Now it generates over 680K monthly sessions, with 74% coming from organic searches. Now it generates over 680K monthly sessions, with 74% coming from organic searches. And make your site more user-friendly.

SEO 115

SEO Law User-Generated Analytics 115

Search Engine Land

DECEMBER 5, 2023

Google’s helpful content system has put pressure on ecommerce websites to improve their content’s value for users. This article explores practical ways to make ecommerce content more helpful without reinventing the wheel. This is because not all users will be familiar with your brand.

eCommerce 116

eCommerce User-Generated Fashion Retail 116

Martech

JANUARY 4, 2024

Ecommerce isn’t only digital anymore, it’s a key part of shopping at physical stores, too. Here are six must-follow experts to help you deliver the kind of ecommerce experience shoppers are looking for. Amy is also the founder of the Digital Course Academy, which teaches users how to build and launch successful online courses.

eCommerce 113

eCommerce Transform Retail Shoppers 113

Welcome Software

FEBRUARY 20, 2025

Smart use of user-friendly design ideas and AI-powered site search can make your site superior to traditional buying channels. Features like PIM for comprehensive product info (pictured below), order management tools customers can handle themselves, and simple checkout processes help crank up self-service orders.

eCommerce 52

eCommerce Manufacturing Shoppers Shipping 52

Search Engine Land

SEPTEMBER 20, 2024

While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. Sample ad creation Pricing structure The tool provides a 7-day free trial for testing but requires a pricier plan for managing multiple brands and integrating ad platforms. AI has revolutionized the once-tedious PPC ad creation process.

Price 85

Price User-Generated eCommerce Retail 85

Search Engine Land

SEPTEMBER 19, 2024

The path to earning it varies between ecommerce and lead generation, so your strategy should reflect those differences. For ecommerce businesses, the objective is to generate sales directly through purchase checkouts. Branded search campaigns : Capture users searching specifically for your brand.

eCommerce 78

eCommerce User-Generated Education Entertainment 78

Customers.ai

DECEMBER 12, 2023

For ecommerce retailers, this opens up a huge opportunity. But to capitalize on this exponential growth, ecommerce stores must be optimized and they must be agile. After all, technology changes fast, user expectations change fast, and those who don’t adapt, won’t succeed. trillion this year and $1.5 Get 500 contacts for free !

eCommerce 106

eCommerce PR User-Generated Marketers 106

Customers.ai

DECEMBER 24, 2024

Dynamic Ad Creation What it does : Automatically generate ads personalized to user actions, like featuring products they browsed or abandoned. Showing users content that feels relevant to them increases click-through rates and drives more sales. A Trustpilot user shared, The AI takes the guesswork out of campaign setup.

eCommerce 71

eCommerce Price User-Generated CRM 71

Hootsuite

OCTOBER 19, 2022

If you’ve got a product or service to sell, you need to start thinking about your TikTok ecommerce strategy. As more and more users turn to the app with the intent to buy, TikTok leans more into its position as a shopping powerhouse. What is TikTok ecommerce and why is it important? fulfillment centers. You’ll increase sales.

eCommerce 118

eCommerce Gen Z User-Generated Retail 118

Martech

MARCH 27, 2025

On Tuesday, ChatGPT released a new version of its image generation tool. Zeta Global released AI Agent Studio, a generative AI tool suite that allows marketers to select, create, and link AI agents for executing complex marketing tasks. So, I am not an unbiased observer when it comes to a recent AI development.

Transform 82

Transform Shoppers Retail User-Generated 82

Search Engine Land

AUGUST 14, 2024

Lead generation advertisers today have access to tools like broad match keywords and offline conversions – powerful when used right, but chaotic and expensive if left unchecked. If you haven’t been keeping up with the role of automation and AI in lead gen advertising, this article includes advice and experiences on: Managing your ad strategy.

Advertisers 116

Advertisers Advertising Branding CRM 116

Scoop.it!

DECEMBER 28, 2023

Many elements influence ecommerce conversion rates. From seasonal upticks and downturns in sales to market trends to consumer behavior tendencies, ecommerce brands must manage a variety of factors when attempting to surpass the average CR of (approximately) 2%. Let’s dive in.

eCommerce 116

eCommerce Content Marketing Customer loyalty Marketers 116