Backlinko

APRIL 29, 2025

Strategic ecommerce keyword research can help you reach the right audience and directly impact your bottom line. Get started with our free Keyword Research Planner Template for ecommerce brands. Why Ecommerce Brands Need Keyword Research Keyword research reveals how your customers search, think, and make buying decisions online.

eCommerce 79

eCommerce Food Shoppers Retail 79

Backlinko

JANUARY 24, 2025

Many ecommerce websites obsess over flashy designs and trendy layouts. Doing this can get you: More sales Higher average order values Better conversion rates Below, Ive handpicked nine effective ecommerce website examples that follow a conversion-focused design. It provides links only to popular products and categories.

eCommerce 91

eCommerce Shoppers Transform User-Generated 91

Customers.ai

DECEMBER 9, 2024

Welcome to our DTC Next Ecommerce Growth Virtual Summit Series where we are recapping all of the goodness from our big-time event. Catch the replay here and get the hottest tips from the top ecommerce pros in the industry along with an exclusive gift! Dynamic Pricing : Not all customers are created equal. Miss the show?

eCommerce 82

eCommerce Marketing Strategy Shoppers Outbound Marketing 82

Search Engine Land

AUGUST 13, 2024

A recent Pattern survey of 300-plus executives revealed that 94% of them plan to maintain or increase their investment in ecommerce over the next six to 12 months. What exactly does investment in ecommerce look like? Product images Images are crucial to a high-performing product listing. Brand (32%). Readability (23%).

eCommerce 86

eCommerce Branding Retail Shoppers 86

Martech

DECEMBER 18, 2024

Consumers also proved paranoid about unexpected and inconsistent costs and pricing. Examples include: Using products longer rather than replacing. Yes, prices are on consumers’ minds, but 68% cited lifestyle or self-improvement reasons for underconsumptive behavior, including: Decluttering and simplifying life (45%). .

Price 111

Price Shoppers Place Product 111

Martech

JANUARY 9, 2025

With consumers feeling squeezed by rising prices and dealing with too many choices when shopping online, brands are turning to artificial intelligence to help consumers make better decisions. When consumers search for products online, they might find hundreds or even thousands of options. Processing.

Customer 116

Customer Transform Shoppers eCommerce 116

Martech

AUGUST 26, 2024

Digital first: apps, mobile, social media , video, podcasts, ecommerce — the works. Traditionally, only simple products were suited to “mail order” (now ecommerce); products like copier paper and replacement parts. And they roll their eyes at the old “OK Boomer” generation’s buying behavior. Theirs is distinctly digital.

eCommerce 136

eCommerce Direct Mail B2C Marketers 136

Hubspot Marketing

NOVEMBER 4, 2024

How to Get Approved for Instagram Shopping Instagram Product Tagging Savvy Tips for Getting the Most Out of Instagram Shopping Are Instagram Shopping tools effective in 2024? of Instagram users report following or researching brands and products on the app. Table of Contents Are Instagram Shopping tools effective in 2024?

Product 110

Product User-Generated eCommerce Shipping 110

Customers.ai

NOVEMBER 18, 2024

In this post, we’re spotlighting 25 Shopify marketing apps that every ecommerce brand should know about. Scalability and Pricing Your business is growing and your apps need to grow with you. Consider tools that offer flexible pricing plans and features that can scale as your needs evolve. That’s what we are here for.

eCommerce 73

eCommerce User-Generated Transform Customer loyalty 73

Search Engine Journal

OCTOBER 8, 2021

Google's John Mueller discusses product price as a ranking factor and explains whether it can impact the positions of ecommerce stores in search results. The post Google on Product Price As a Ranking Factor appeared first on Search Engine Journal.

Price 140

Price Product eCommerce SEO 140

Backlinko

NOVEMBER 8, 2024

People still want great products, fair prices, convenient access, and compelling reasons to buy. We’re talking about: What you’re selling (product) How much it costs (price) Where people can buy it (place) How you tell people about it (promotion) Simple, right? Your product stands out. Absolutely. Want proof?

Price 111

Price Real Estate Promotion Food 111

Backlinko

FEBRUARY 27, 2025

Semrush’s Core Pricing Plans Explained Semrush offers four main subscription tiers: Pro plan at $139.95/month: month: Serves larger agencies and enterprises Enterprise plan (custom pricing): For organizations that need custom solutions Beyond these core plans, Semrush also offers a range of other tools through the App Center.

Price 63

Price eCommerce SEO User-Generated 63

Hubspot Marketing

NOVEMBER 1, 2024

D2C Marketing Strategy D2C Marketing Tips D2C Ecommerce Tips B2C vs D2C Marketing If you’re anything like me, D2C marketing probably sounds a lot like business-to-consumer (B2C) marketing. You see, B2C works with third parties or “middlemen” like wholesalers, retailers, or distributors to get your product into consumer hands.

Manufacturing 123

Manufacturing B2C Non-Profit eCommerce 123

Martech

JULY 31, 2024

Amazon Sponsored Products, Facebook, Google search and Instagram all saw lower spending growth year-over-year in Q2 2024 than a quarter earlier. On the pricing front, advertisers experienced some relief as the cost-per-click (CPC) growth rate slowed to 12% year-over-year, following four quarters of accelerating CPC growth.

Advertising 122

Advertising Advertisers Retail eCommerce 122

Hubspot Marketing

FEBRUARY 14, 2025

Visitors flocked to the site for prices up to 75% off. Dozens of newer sites were offering better deals and cheaper prices. Rue La La sold the same products. Reduce product variations to boost sales. It was a discount website selling everything from bedding to luggage. The deals were fantastic. Competitors had cropped up.

Transform 83

Transform eCommerce Shoppers Price 83

Use Insider

JANUARY 23, 2025

Its also growing in popularity as more eCommerce marketers are realizing its potential. However, most eCommerce brands are still only scratching the surface of WhatsApps capabilities. Sending highly personalized messages and product recommendations based on customers needs, interests, and preferences. billion users.

eCommerce 52

eCommerce Non-Profit Shipping Price 52

Hootsuite

MARCH 21, 2025

Convert to a Business account, use Commerce Manager to create a shop, and upload a product catalog (manually or via platforms like Shopify). This makes your products shoppable directly on Instagram or through your website. Use product tags in Posts, Reels, Stories, and Ads to make content shoppable. Its only available to U.S.-based

eCommerce 103

eCommerce Shoppers User-Generated Entertainment 103

Customers.ai

JANUARY 3, 2025

Youve got products. For ecommerce brands, this kind of research gives you true insights into how to improve your messaging, refine your marketing, and create a smoother, more personalized shopping experience that converts. For ecommerce brands, these findings underscore the importance of path to purchase research.

Customer 88

Customer eCommerce Shipping Customer Journey 88

Backlinko

SEPTEMBER 6, 2024

Learn pros, cons, and pricing to make the right decision for your business. While GA4 integrates well with Google products, it doesn’t offer native integrations with other tools in the market. Some products, like Activity Log ($29+) and Media Analytics ($189+), are priced separately.

Analytics 99

Analytics Price Law User-Generated 99

Welcome Software

OCTOBER 2, 2024

Cannibalization of sales: Competing channels may cause pricing conflicts and lower margins. Loss to competitors: Inconsistent messaging or pricing can harm your brand and benefit competitors. An eCommerce tech stack helps to ensure a seamless buying experience, whether the purchase starts online or over the phone.

Manufacturing 87

Manufacturing eCommerce Price CRM 87

Customers.ai

NOVEMBER 25, 2024

Whether you’re optimizing an ecommerce store, generating B2B leads, or driving traffic to your latest campaign, these tools help you take control of your site’s performance. Free Webinar: Watch Now Integrating Visitor Tracking with Your Marketing Stack: Where the Magic Happens No tool works in a vacuum, especially when it comes to ecommerce.

eCommerce 88

eCommerce Price Customer Journey CRM 88

Search Engine Land

SEPTEMBER 20, 2024

For example: If you’re remarketing from a product page, you could simply offer a coupon code to drive conversions. These users have high intent and are researching products to purchase, so offer something to help them make that decision. Sometimes a product could land into two categories that should be tested against each other.

SEO 108

SEO Key Performance Indicator eCommerce Price 108

Customers.ai

DECEMBER 4, 2024

Ecommerce is too competitive to rely on “spray and pray” marketing tactics that leave your ROI up to chance and broad campaigns and generic messaging aren’t just outdated, they’re wasted money. For ecommerce, this means you’re not just spamming your entire list with a generic email. The truth is, your audience isn’t a monolith.

eCommerce 75

eCommerce Shoppers Price Customer Journey 75

Martech

JANUARY 16, 2025

Instead of costs going down as production increases, they are going up. Theres no significant differentiator among the GenAI offerings, which means customers will look at price first. Searchspring combined with Klevu to create Athos Commerce, an integrated platform for ecommerce product discovery. billion on marketing.

Non-Profit 117

Non-Profit Direct Mail eCommerce User-Generated 117

Hubspot Marketing

JANUARY 8, 2025

If your landing page doesnt present your service or product value well enough, you could be losing out on traffic simply because your teams UI/UX could use a facelift. Pricing & contact information: Users who may have questions or require further information can easily access support or contact details.

Price 102

Price User-Generated Finance eCommerce 102

Marketing Insider Group

APRIL 10, 2023

ecommerce market. ecommerce as well. Image source: PYMNTS As an independent ecommerce business, you spend a lot of time thinking about how to remain relevant in an industry dominated by these behemoths. You’re also eyeing your own product niche, ever vigilant for direct competitors with stronger brands and sharper marketing.

eCommerce 139

eCommerce Logistics Retail Manufacturing 139

AWeber

JANUARY 30, 2024

If you run an ecommerce business, you’re probably investing a lot of time trying to keep up with a never-ending list of responsibilities. Fortunately, the right ecommerce tools can help you get it all done with ease. Fortunately, the right ecommerce tools can help you get it all done with ease.

eCommerce 119

eCommerce Shipping Price User-Generated 119

Martech

OCTOBER 14, 2024

As remote work grows and ecommerce breaks down global barriers, a consumer’s location has less impact on their brand preferences or buying habits. One of my students told me she was willing to wait months for a product that aligns with her values of sustainability. Geographical segmentation is also losing its effectiveness.

eCommerce 130

eCommerce Retail Market Segmentation Price 130

Hootsuite

SEPTEMBER 30, 2022

Ecommerce chatbots have exploded in popularity in recent years. What’s driving the ecommerce chatbot revolution—a market that’s expected to hit $1.25 Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. What is an Ecommerce chatbot? billion by 2025 ? Engage customers.

eCommerce 144

eCommerce Retail Shipping Finance 144

Customers.ai

DECEMBER 24, 2024

Were covering their features, pricing, and showcasing why they deserve a spot in your marketing stack. Whether they visited your site, browsed a product, or left something in their cart, this software makes it easy to stay in front of them with targeted ads. Serve them an ad featuring those exact products and a limited-time discount.

eCommerce 71

eCommerce Price User-Generated CRM 71

Martech

JANUARY 29, 2025

They: Show loyalty , repeatedly choosing the brand over competitors and prioritizing quality and service over price. They: Have a transactional focus , making frequent purchases but lacking strong loyalty, as they prioritize price and convenience. A discount retailer will focus on efficiency and price sensitivity for volume customers.

Customer 106

Customer Price Customer Acquisition Customer loyalty 106

Welcome Software

FEBRUARY 20, 2025

It's also better to only display specific products that they are permitted to order (based on factors such as location, contracts, licenses, etc.) Features like PIM for comprehensive product info (pictured below), order management tools customers can handle themselves, and simple checkout processes help crank up self-service orders.

eCommerce 52

eCommerce Manufacturing Shoppers Shipping 52

Search Engine Land

JULY 22, 2024

Let’s say that you’re working for an ecommerce store that uses GA4 to track purchases. Ad copy, creative and product An ad should urge people to take action. Audience and messaging personalization A brand can only expect many keywords to resonate strongly with its products, and that is OK. If audience patterns change (e.g.,

Price 96

Price eCommerce Customer Journey Copywriting 96

Search Engine Land

SEPTEMBER 20, 2024

While user-friendliness and innovation remain crucial, the end product must boost sales and ROI. Sample ad creation Pricing structure The tool provides a 7-day free trial for testing but requires a pricier plan for managing multiple brands and integrating ad platforms. Sample ad creation Pricing structure Sivi.ai

Price 85

Price User-Generated eCommerce Retail 85

Customers.ai

DECEMBER 23, 2024

Are they glued to your product pages? What They Want : High-value actions, like checking out your pricing page, signing up for a demo, or downloading a resource, scream intent. Example : A visitor who repeatedly views the same product page or spends significant time on your shipping page likely has high purchase intent.

Price 82

Price eCommerce Shipping Transform 82

Hootsuite

OCTOBER 18, 2022

Using the best Shopify apps in your ecommerce store can help you take your shop from basic to bada**. Bonus: Learn how to sell more products on social media with our free Social Commerce 101 guide. The 15 best Shopify apps for your ecommerce store. Pricing: 14-day free trial. Pricing: Free. Shopify stars: 5.0.

eCommerce 130

eCommerce Price Shoppers Shipping 130

Sprout Social

NOVEMBER 4, 2024

But the opportunity for ecommerce is growing faster, with sales expected to increase 7-9% YoY, totalling up to $294 billion. Nearly two-thirds (60%) of consumers would pay more for products that have a favorable reputation on social, be it through user-generated content, influencer nods or viral posts. trillion , an increase of 3% YoY.

Gen Z 121

Gen Z Millennials User-Generated Shoppers 121