Sun.Dec 01, 2024

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How We Saved a Client $6M in Wasted Ad Spend Without Losing Revenue

Power Digital Marketing

If your ads aren’t driving real profit, they’re just burning cash. For a high-end loungewear brand, aggressive spending on Google and Meta was killing their margins—without delivering growth. We saved them $6 million in wasted ad spend, no revenue sacrificed. The Backstory This brand grew rapidly, pushing nearly $100M in revenue, but by 2021, they’d hit a wall.

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10 Best Airtable Alternatives Reviewed in 2024

Zumvu

In the fast-paced tech-driven global environment, everyone involved in business would really need to have the appropriate tools that can enhance work process methodologies, control databases, and enhance collaborative activities.

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10 Reliable Review Management Software Tools to Use in 2025

SocialPilot

In todays digital landscape, online reviews hold immense power. Theyre no longer just whispers among friends theyre a global megaphone shaping consumer decisions. Potential customers rely on these digital testimonials to get a feel for your business before they even visit your website. This heightened importance of reviews has made businesses more attentive than ever to their online reputation management.

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How to create a landing page that converts in 2025 (+ templates)

Unbounce

/ Landing pages How to create a landing page that converts in 2025 (+ templates) By Banafshe Salehi and Josh Gallant. Updated on December 1, 2024. 15 min read Find out how you can build a landing page much quicker without a developerno coding skills required. Follow these 10 simple steps to get your marketing campaign up and running with a beautiful, high-converting page.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.