Businesses Grow
JUNE 2, 2024
When OpenAI rolled out GPT4o a few weeks ago, it included the ability to speak — instead of just type — with the interface. The chipper voice assistant provided a first glimpse of an AI personality that could become our little employee, co-worker, and friend. It also signals the next technological revolution: AI agents that will be integrated into every aspect of our lives.
Practical eCommerce - Marketing
JUNE 2, 2024
Joe Pulizzi says authors no longer need traditional publishers to sell books. His latest title, "The Content Entrepreneur," is a collaboration among 33 content pros. The post Q&A: Joe Pulizzi, Content Entrepreneur appeared first on Practical Ecommerce.
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AWeber
JUNE 2, 2024
Are you looking to accomplish more with your marketing budget? It may be time to throw an email marketing campaign into the mix. Email marketing has many benefits and offers an impressive return on investment (ROI) while being quick and easy to deploy—even if you don’t have much experience. Still not convinced? Explore some key benefits of email marketing and consider how these could take your next marketing campaign up a notch—or twenty!
Rock Content
JUNE 2, 2024
Visual branding is an essential component of your marketing toolkit. It refers to the strategic use of visuals to communicate a brand’s values, personality, and messaging to its target audience. While understanding that visual branding encompasses a comprehensive strategic approach to using visuals for storytelling and conveying brand values, we will specifically zoom in on visual identity.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
AWeber
JUNE 2, 2024
If you send an email out into the wild and don’t review the metrics, did it really happen? Of course it did! But it does make it difficult to know what kind of impact your email had. Did a lot of subscribers open it? Did they click any links? Did they make a purchase as a result? To answer these questions and discover if your emails are helping you connect with customers and grow your business, know which email marketing metrics also known as key performance indicators (or KPIs) to look for and
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