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In this edition: Your 90 Day MOPs and RevOps Plan - Template Included Major Takeaways from Marketing Ops Interview Bootcamp Poll: What’s the Biggest Challenge Teams Face in Campaign Operations Exclusive For Paid Subscribers: How to Manage a Marketing or Ops Team That Has More Experience Than You WEBINAR: Attend to learn how to overcome the core struggles in email operations Future-proof your email marketing operations in 2025 - live session tomorrow Email marketing teams face increasing ch
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B2B marketing and sales have long been at odds. Sales teams frequently criticize the quality of leads they receive, while marketers question sales ability to follow up effectively. At the heart of this frustration is a structural problem rooted in CRM systems. I personally think Salesforce, the most widely used CRM in B2B, is to blame for this disconnect.
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DeepSeek, a powerful new open-source AI from China, may have put a pin to the AI valuation bubble. While that’s bad news for investors, it’s good news for marketers. What it is. DeepSeek is said to work as well as OpenAI’s o1 while costing 95% less. It was built without the state-of-the-art NVIDIA chips used by OpenAI, Google and most other big GenAI companies.
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In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. Q: Whats the difference between agentic AI and generative AI? Agentic AI represents a significant evolution in the realm of artificial intelligence, particularly in its application within marketing and other business functions.
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Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
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