Aspiration Marketing
MARCH 31, 2025
Workforces evolve. The way companies manage them must evolve, too. As companies expand, sustainability depends on efficiency. In 2025, the old HR model of manual screening, stacks of paperwork, and subjective reviews is fading, and automation is taking hold. Companies now scan thousands of applications in moments, detecting nuances that once took weeks to uncover.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
yorCMO
MARCH 31, 2025
Boost your online store with expert strategies in marketing for e-commerce. Discover tips to optimize your site, remarket, and drive conversions. The post From Clicks to Conversions: E-Commerce Marketing Strategies That Work appeared first on yorCMO.
Content Marketing Institute
MARCH 31, 2025
More data is the key to better insights and smarter marketing decisions, right? Not exactly. But a unified data strategy is. Heres how to create one.
Speaker: Speakers:
Discover why a traditional website is no longer enough to meet B2B buyer expectations in our must-attend session of The B2B Growth Show, The AI Revolution: Why B2B Buyers Expect More Than Just a Website. Learn how cutting-edge AI tools can transform your B2B website into a results-driven powerhouse that delivers the right message to the right visitor, every time.
Bannerflow
MARCH 31, 2025
You cant please everyone all of the time. But as marketers, its our job to use marketing tools to disprove this age-old John Lydgate quote (if youre curious, he was a poet ), and get absolutely everyone interested in what you have to say.
Six & Flow
MARCH 31, 2025
Discover how an AI sales agent can revolutionise your sales process, boost productivity, and enhance personalised outreach without replacing human jobs.
Marketing Pro Pulse brings together the best content for consumer marketers from the widest variety of industry thought leaders.
Marketing Insider Group
MARCH 31, 2025
Graphic design is never boringunless youre staring at another bland corporate PowerPoint template. Every year brings new ideas, but 2025 is turning up the volume with bold colors, AI experiments, and movement-packed visuals. If youre designing for a brand, social media, or just trying to make something cool, knowing whats trending helps keep your designs fresh.
Martech
MARCH 31, 2025
In MarTechs MarTechBot explains it all feature, we pose a question about marketing to our very own MarTechBot , which is trained on the MarTech website archives and has access to the broader internet. The term “phygital” refers to the blending of physical and digital experiences, creating a seamless interaction between the two realms. It combines the tangible aspects of physical environments with the convenience and engagement of digital technologies.
Sprout Social
MARCH 31, 2025
Used correctly, YouTube is an outstanding platform for marketers. With over 2 billion monthly active users, it is one of the most popular sites on the internet. As the second-largest search engine globally, YouTube is a go-to site for answering questions and learning new things. From educational content to entertainment, the platform caters to every niche, making it a powerful tool for building brand awareness and driving engagement.
Backlinko
MARCH 31, 2025
This guide will show you how to use ChatGPT the right way. Brand new to using it? Ill help you skip the rookie mistakes that leave most beginners frustrated. Tried it before and had an average experience? No problem. You’ll learn how to refine your approach to get useful, high-quality responses (finally). Because heres the thing: ChatGPT IS a powerful tool.
Advertiser: ZoomInfo
AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.
Martech
MARCH 31, 2025
What if the key to customer loyalty isnt faster shipping or flashier ads but a cleverly timed stroll down memory lane? In 2025, a new wave in customer experience (CX) is gaining traction. Memory-driven CX using the past to spark joy in the present is quietly reshaping how brands forge unbreakable customer bonds. The power of remember when Imagine logging into your favorite online store and instead of the usual Welcome back!
Duct Tape Marketing
MARCH 31, 2025
How to Stay Human in the Age of AI: Marketing Strategies for 2025 written by John Jantsch read more at Duct Tape Marketing Table of Contents Start with StrategyNot Shiny Objects Emotional Intelligence Still Wins Storytelling Is Your Superpower Know Your Voiceand Stick to It Get Personal Use AI to Boost Your TeamNot Replace Them You Dont Have to Master It All Today Lets face itmarketing in 2025 feels like a whirlwind.
Martech
MARCH 31, 2025
The AI boom is a modern-day gold rush, with companies scrambling to stake their claim. But just like the fortune seekers of the past, many are chasing fool’s gold AI tools that are overhyped, misleading or lacking real value. Separating real innovation from empty promises is crucial before investing in the latest “game-changing” AI solution.
Businesses Grow
MARCH 31, 2025
Last week, I analyzed a fantastic promotional video from Apple through the lens of Audacious , a book that describes a framework for disruptive and bold marketing. After reading that post, fellow marketer Mandy Edwards sent me another new video — this one from KFC UK — and asked, “What do you think of this one?” Today, I present a story of audacity that went horribly, horribly wrong!
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Chief Martec
MARCH 31, 2025
Sorry I’ve been a bit quiet this past month. I’ve been heads down on research for our State of Martech 2025 report that we’ll be releasing on #MartechDay May 6 along with the 2025 marketing technology landscape. And the 2025 Stackie Awards. And a series of zero-fluff interviews with six industry leaders who are sponsoring our event this year.
Buffer Marketing
MARCH 31, 2025
If you want to share scroll-stopping content on your social media profiles, you need eye-catching images that display well in the feed. Awkwardly cropped photos and pixelated images are a sure way to put potential followers off. But figuring out image sizes for each social network is tricky, especially considering how many different image options each platform offers.
Hootsuite
MARCH 31, 2025
TL;DR AI tools WILL improve your efficiency. 80% of social marketers are already using AI in their jobs, so don’t fall behind. AI speeds up data analysis, content creation, and scheduling, freeing you to focus on strategy. AI-enhanced targeting yields better results. Use AI tools to dig into audience data, spot industry gaps, and craft hyper-personalized content or ads (e.g., dynamic Meta campaigns).
Hubspot Marketing
MARCH 31, 2025
Imagine trying to describe a giraffe to someone whose never seen one. Maybe I'd say something like this: Well, it has brown patches that look a little like puzzle pieces; a long, 6-foot-tall neck, and skinny legs. This description is close enough, sure, but it doesn't quite capture the sensation of seeing one in real life. Which is how I feel about high-performing marketing teams: Hard to describe, but easy to spot.
Advertiser: ZoomInfo
ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!
Expert insights. Personalized for you.
161 
Let's personalize your content