Tue.Aug 20, 2024

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Generic to Genius: Crafting AI Prompts for Optimal Results

Social Media Examiner

Wondering why your AI results are missing the mark? Looking for a simple framework to maximize your AI prompting results? In this article, you'll learn how to craft precise AI prompts to save time, deliver value, and boost profitability. The Perfect Prompting Framework Artificial intelligence (AI) has become an essential tool for marketers and content […] The post Generic to Genius: Crafting AI Prompts for Optimal Results appeared first on Social Media Examiner.

Marketers 142
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How to Get More Links and Improve Your Domain Ratings

Aspiration Marketing

Struggling to climb the SEO ladder? Are you stuck with a low Domain Rating holding you back? You're not alone. But what if you could unlock the secrets to attracting high-quality links and skyrocketing your website's authority? We'll look into proven strategies for crafting link-worthy content, building valuable relationships, and watching your domain rating soar.

SEO 222
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How wisdom makes AI more effective in marketing

Martech

Warren Buffett, a towering figure in the financial world, voiced his concerns about artificial intelligence during his annual meeting in May. He compared AI to the development of nuclear weapons: “We let a genie out of the bottle when we developed nuclear weapons. AI is somewhat similar — it’s part way out of the bottle.” This underscores the potential risks and benefits that AI presents to society.

Marketers 127
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AI in B2B Marketing: 9 Ways To Work Smarter, Better, Faster, and Stronger

Hubspot Marketing

The first thing I do every weekday morning is tell my Amazon Alexa to turn off my alarm. In other words, the very first interaction of my day is with artificial intelligence (AI) — kind of surreal now that I write it. This is just one example of how AI can impact our everyday lives, and the same can be said about AI in B2B marketing. According to HubSpot’s State of AI, 62% of business leaders say their company has already invested in AI and automation tools for their employees to leverage.

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5 Ways You Can Win Faster with Gen AI in Sales

Incorporating generative AI (gen AI) into your sales process can speed up your wins through improved efficiency, personalized customer interactions, and better informed decision- making. Gen AI is a game changer for busy salespeople and can reduce time-consuming tasks, such as customer research, note-taking, and writing emails, and provide insightful data analysis and recommendations.

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Stuck in the Chaos? How to Untangle Your Go-To-Market Operations to Hit Your Revenue Targets

MarketingOps

It goes without saying — markets are evolving at breakneck speed. This isn’t the time for the faint of heart. Revenue leaders are facing an uphill battle: Attempting to balance the need to maintain momentum and drive growth at a time when everything feels unpredictable and uncontrolled. And here’s the rub — our obsession with scaling fast often leads us directly into operational chaos.

Transform 130
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This Formula Can Create Irresistible Marketing

Hubspot Marketing

Welcome to Creator Columns , where we bring expert HubSpot Creator voices to the Blogs that inspire and help you grow better. You’re about to learn an invaluable copywriting concept, something you can use to captivate your market’s attention, not to mention differentiate almost any product. Indeed, this will help you position whatever you’re selling in a unique, compelling way.

More Trending

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What To Do When the Optimal Strategy Isn’t Optimal

Content Marketing Institute

There’s nothing better than an ambitious content or marketing strategy to inspire teams to aim high — except for the realistic version you can actually implement. Try this process to bring your so-called optimal plans back to earth.

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How to choose a data enrichment solution

Martech

The focus of most B2B companies is developing products and services customers need. Selling them requires detailed customer information. It falls on marketing to get that data, usually via event registrations, website forms and the like. Sometimes that isn’t enough, which is why data enrichment providers exist. The types of data they can provide include job titles, department, location, seniority, email addresses, phone numbers, companies to target, financial statements, sales figures, customer

Law 88
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How to get faster SEO results

Search Engine Land

Many SEO professionals have been asked by managers or clients, “ How long does SEO take ?” Usually, the answer is “Somewhere between 4-12 months.” In some cases, it can take as long as 24 months to see a significant return on investment. This article discusses ways to get SEO results faster through what the late and great Hamlet Batista called “agile SEO.

SEO 91
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Improve your website’s accessibility in just three months by Edna Chavira

Martech

Ensuring your website and digital content are accessible is an often-overlooked brand strategy. However, a perfect web-accessibility implementation doesn’t need to be perfect from the start. Join us for an insightful webinar, “ Achieve Near-Perfect Accessibility ,” and discover how to balance ideal web accessibility standards with practical implementation.

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How to Create a Community Your Members Cant Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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Prioritizing SEO strategies: Where to focus your efforts

Search Engine Land

The first half of 2024 in SEO land was never boring. Between algorithm leaks , a big core update , AI Overviews ( the debut , the blowback and the pullback ) and antitrust litigation hovering in the background, the headlines have created a whole lot of noise over the last few months. Forget the noise, though. What are the most important initiatives to tackle for the rest of the year?

SEO 100
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How to Stay Motivated During Lengthy Sales Cycles

The LeadG2 Blog

Navigating the intricate maze of a lengthy sales cycle can often feel like a daunting task. The pressure to keep leads engaged and the constant battle against time can wear down even the most seasoned sales professionals. However, the right tools and strategies can make this journey not only manageable but also rewarding. A robust lead nurturing funnel and a CRM that offers automated sales triggers can be the keys to keeping sales reps motivated and efficient throughout the process.

CRM 94
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How to Respond to Negative Reviews on Facebook [With Examples]?

SocialPilot

Positive reviews on Facebook help in building trust in your business and attract potential customers. In fact, 84% of consumers trust online reviews as much as a recommendation from a friend. Hence, encouraging your satisfied customers to leave reviews is important. Reviews on social media help businesses and attract potential consumers. That’s why encouraging satisfied customers to leave positive reviews is so important.

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#MarketersBreakfast - Unlock Your Team’s Potential Recap

Set Up

At Set up , we are actively analyzing internal teams and external partners to help marketers achieve their goals. We’ve found that whenever there are weak links between Brands and Agencies or within departments, the source is often poor communication. Our recent blog “ Talk the Talk: Mastering Workplace Communication + Collaboration ,” goes into more detail about how poor communication skills can lead to faster burnout and ultimately failed Client relationships and worse cultures.

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10 Ways to Leverage Buyer Signals and Drive Revenue

In today’s ultra-competitive markets, it’s no longer enough to wait for buyers to show obvious signs of interest. Instead, sales teams must be proactive, identifying and acting on nuanced buyer behaviors — often before prospects are fully ready to make a purchase. In this eBook from ZoomInfo & Sell Better, learn 10 actionable ways to use these buyer signals to transform your sales strategy and close deals faster.

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5 Do’s and Don’ts for Mortgage Marketing with Mortgage Rates Dropping

verse.ai

How to Maximize Outcomes Today and in Six Months In great news for house-shoppers, house owners, and mortgage companies, average 30-year mortgage rates just dropped to their lowest level in over a year. As of early August, 30-year mortgage rates stood at 6.125%. This “means better pricing to consumers, incentivizing them to take advantage of approximately half a percentage point in rate improvement in the market” – Rick Roque, executive vice president of retail, Sierra Pacific Mortgage Source:

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Peach Makeup: Trending in Beauty Influencer Marketing

Traackr

Learn about the beauty influencer marketing trend, peach makeup, and what creators and brands are driving it forward on social media.

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9th Edition of The New Rules of Marketing & PR Publishes Today

David Meerman Scott

It’s the new, new! The 9th edition of my international bestseller The New Rules of Marketing & PR is available today in print and ebook editions the USA and Canada and will soon be available in other countries! First published in 2007, in the same month as the iPhone 1 was released, New Rules has been completely updated with new stories and strategies to reach buyers directly.

PR 117
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Content Proofreading: Speed It Up and Get It Right

Marketing Insider Group

Your audience will often form its first impressions of your company through the written content you produce, so ensuring your work is error-free before releasing it to the masses is critical. Content proofreading, the meticulous process of reviewing and correcting written material, is crucial in presenting polished and professional communication. Proofreading is incredibly important for content creators because they’re trying to reach as many of the world’s 5.44 billion active internet users as

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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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How to Craft the Perfect LinkedIn Profile in 2024: 21 Easy Steps

Hubspot Marketing

Let me just say this — my LinkedIn profile has provided me with some excellent results. LinkedIn has helped me secure a job, get four-figure freelance gigs, connect with marketing pros, and appear on podcasts. This platform works for me because my profile is well-crafted, and people who land on it see it oozes professional credibility (if I do say so myself).

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Leave No Road Untaken: A Twofold Path to Search Success

Internet Marketing Ninjas

It’s been a pretty turbulent year for Google, with serious concerns about the quality of search results being raised at least as far back as last fall’s Helpful Content Update. Documents from Google’s antitrust trial further raised eyebrows, showing Google executives applying pressure to increase ad revenues and share prices by increasing search queries (translation: making it harder for users to find what they’re looking for).

SEO 97
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Google Search ranking bug is now resolved

Search Engine Land

Google has fixed the ongoing search ranking bug that kicked off around the same time as the release of the August 2024 core update. Google wrote , “We fixed the issue with ranking. There will be no more updates.” Here is the timeline of this issue: Google initially wrote, “There’s an ongoing issue with ranking in Google Search that’s affecting a large number of search results.

SEO 96
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Google’s Top stories looks broken: Are news publishers to blame?

Search Engine Land

News publishers have been working harder than ever to squeeze search traffic out of Google. Just when editors start to feel confident that they’ve perfected a winning SEO formula, the game changes. From supposedly “helpful” algorithm updates to site reputation policies enforced by manual actions to the lurking threat of AI Overviews , the pressure is constant.

SEO 88
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Signal-Based Selling: How to Leverage 4 Key Buying Signals

As prospects define their problem, search for solutions, and even change jobs, they are generating high-value signals that the best go-to-market teams can leverage to close more deals. This is where signal-based selling comes into play. ZoomInfo CEO Henry Schuck recently broke down specific ways to put four key buying signals into action with the experts from 30 Minutes to President’s Club.

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Improve your website’s accessibility in just three months by Edna Chavira

Search Engine Land

Ensuring your website and digital content are accessible is an often-overlooked brand strategy. However, a perfect web-accessibility implementation doesn’t need to be perfect from the start. Join us for “ Achieve Near-Perfect Accessibili ty ,” and discover how to balance ideal web accessibility standards with practical implementation.