November, 2022

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Marketing To Gen Z: How To Do It The Right Way via @sejournal, @macuraa

Search Engine Journal

Gen Z may be a trickier market but done right, you'll gain loyal followers with influence and spending power. Discover 10 tips for Zoomer customers. The post Marketing To Gen Z: How To Do It The Right Way appeared first on Search Engine Journal.

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7+ Skills Every Content Marketer Needs To Be Great

Content Marketing Institute

Marketing leaders share the most important skills and backgrounds for a successful content marketer. How well does your resume measure up?

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Dropship Lifestyle Review 2022 (Updated) | READ FIRST

Dreamgrow

First of all, I have to apologize for the cheesy beach photo but as you'll. Read more. The post Dropship Lifestyle Review 2022 (Updated) | READ FIRST appeared first on Dreamgrow.

eCommerce 299
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The Top 6 SEO Metrics Clients Really Want To See (Must Read for SEO Marketers!)

Jeff Bullas

SEO is one of the most popular branches of online marketing today. And there’s a good reason for that – SEO continues to produce great results and the ROI is incredible, especially compared to paid media. But with the growth of SEO, many businesses became interested in using SEO to grow their companies. With that interest came a challenge for agencies… How do you present the work you’ve done for your clients and which SEO metrics do you choose to showcase your success?

SEO 297
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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Adams & Knight Wins Highest Honor of the Night for 2nd Year in a Row at 67th Advertising Club of Connecticut Awards

Adams & Knight Marketing

AVON, Conn., (November 15, 2022) – Adams & Knight , one of the leading integrated marketing agencies in the region, was awarded Best of Show at the 67 th Annual Advertising Club of Connecticut Awards Show. This is the second straight year the agency has taken home the highest honor of the night. The award was presented to Adams & Knight for its holiday video “The Best Gift This Year” for Hartford HealthCare – which encouraged people to give the best gift of the ye

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Ultimate Affiliate Marketing Guide For Brazil

Calvyn Lee Blog

Brazil is the largest country in both Latin and South America, as well as the fifth largest and seventh most populated in the world. The capital of Brazil is Brasilia, and the most populated city is Sao Paulo. Brazil consists of 26 states and the Federal District. The Brazilian nation is considered as one of the most diverse and multicultural because of the migration from all over the world.

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Product Launch Checklist: How to Launch a Product, According to HubSpot's Experts

Hubspot Marketing

Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it? Probably not. Whether you're launching something huge, something small, or you're updating a current offering, you'll want to start your preparation well in advance of the launch date with a product launch checklist.

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Hustlers University Review (The Red Pill Truth?)

Dreamgrow

Hey, I’m Stef. Welcome to my Hustlers University review. I’m a digital entrepreneur with 10+ years. Read more. The post Hustlers University Review (The Red Pill Truth?) appeared first on Dreamgrow.

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How UX Sold 5,000 NFTs in Less Than a Minute

Jeff Bullas

In today’s global marketplace, the battle for a customer’s attention has never been more challenging. Attention spans are shrinking, customer’s demands and expectations are going up and the margin for error is minuscule. The user experience is so important because it is the gateway between person and product. Whether you use a website, app, software, or sell human-to-human, UX is the most important factor that influences a sale.

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In remembrance of Twitter. Let’s never forget

Businesses Grow

As I write this, rumors are rampant that Twitter has cut so much staff that the app is disintegrating and may not survive. I think there is a chance Twitter could go away. Even if it survives, it’s not going to be in a form that captures the spirit and joy and potential of the early days. I miss that. Many years ago, I wrote a book called The Tao of Twitter , which became the best-selling book on Twitter (over four editions).

Education 145
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Ultimate Affiliate Marketing Guide For Nigeria

Calvyn Lee Blog

So, our first destination is Nigeria, a country in West Africa. Nigeria is a federal republic that includes 36 states, plus – the Federal Capital Territory, where Abuja, the capital, is located. The largest Nigerian city is Lagos, which is the second-large in Africa and one of the largest rural areas in the world. Nigeria is known as the regional power in Africa, which means that it has a substantial influence around the geographical region.

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Five Best Practices for Building Pillar Pages

Aspiration Marketing

Pillar pages are a foundational part of your SEO strategy, and leveraging them properly can be vital to your Google rankings. Content%20Marketing ">Pillar pages offer a high-level but comprehensive look at all aspects of a discussion or topic on a single web page, with branch outs with further, in-depth discussions in more detailed cluster blog posts that hyperlink back to the pillar page.

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing? It is. In fact, there are about 4.9 billion global internet users as of 2021, a 400 million jump from 2020. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the inte

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The Best Dropshipping Courses in 2022 (1 Clear Winner)

Dreamgrow

Contrary to popular belief… Dropshipping isn't just for digital nomads living the Gram' life in. Read more. The post The Best Dropshipping Courses in 2022 (1 Clear Winner) appeared first on Dreamgrow.

eCommerce 257
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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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The 10 Best Freelance Websites For Graphic Designers

Jeff Bullas

With a steady stream of projects and deadlines, finding new freelance work as a graphic designer may easily fall to the bottom of your list of priorities. Despite the fact that you might be happy with your current workload, it’s always good to keep an eye out for new clients or freelance opportunities, so that you have a steady flow of income coming in.

Price 277
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How to Use Google Analytics 4 for Marketing

Social Media Examiner

Do you use analytics to measure your marketing? Are you prepared for the shutdown of Google Universal Analytics? In this article, you’ll discover how to use Google Analytics 4 to continue tracking consumer behavior and measuring your marketing now and into the future. Google Universal Analytics vs. Google Analytics 4: What’s Happening? Google is notorious […].

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Ultimate Affiliate Marketing Guide For Malaysia

Calvyn Lee Blog

Malaysia is situated in Southeast Asia and includes thirteen states and three federal territories with an administrative capital of Putraya. The country is separated into Peninsular Malaysia and Borneo’s East Malaysia by the South China Sea. Malaysia is the 45th most populous country in the world. Malaysia is also multiethnic, which influences social and political fields.

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B2B Marketing: Turn Prospects into Customers with Buyer Personas

Aspiration Marketing

If you’re looking for a new B2B marketing strategy, try turning your numbers into people using buyer personas. With Inbound Marketing , it's important to know who your potential customers are. Creating a buyer persona is the first step in achieving this.

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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27 Mission and Vision Statement Examples That Will Inspire Your Buyers

Hubspot Marketing

Think about the brands you purchase from over and over. Why do you choose to buy products and or services from them even when cheaper options exist? Well, there's a good reason for it — because of their values which are expressed in their mission statement. As consumers, we like to patronize businesses that have values we believe in. Still, Loyalty doesn’t happen overnight.

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The Best Amazon FBA Tools – 15 Must Haves for Sellers

Dreamgrow

Let me sum up running an Amazon FBA business for you: You can make A. Read more. The post The Best Amazon FBA Tools – 15 Must Haves for Sellers appeared first on Dreamgrow.

eCommerce 147
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6 Books That Inspired My Online Side Hustle Success

Jeff Bullas

Motivation is something I wish showed up every morning, like clockwork. But the truth is that it sometimes takes an extended holiday. . According to Forbes , wanting to perform well is linked with the desire for good times (and we all like those good times). And a study by Queens University found those who had an ambition for “legacy”— the goal to make a mark, also had a significant drive for “leisure”—a desire to enjoy all life has to offer.

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Google: Links Will Be Less Important As A Ranking Factor In The Future

Search Engine Roundtable

Google has published on the Search Off The Record podcast, which was a recording from brightonSEO session, where John Mueller of Google said that he believes that over time, links as a ranking factor will be not as important and not as big as a ranking factor as it is today.

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How to Build a Winning B2B Video Strategy in 2025

Speaker: Speakers:

Think creating impactful B2B video is intimidating, boring, or requires a Hollywood-level budget? Think again. Join our "B2B Growth Show" to uncover the secrets of building video strategies that drive ROI, captivate your audience, and leave your competition in the dust. What you’ll learn: Why video is non-negotiable for B2B in 2025 Storytelling tips to engage your target audience and keep them coming back Case studies from printing companies to telecom giants with jaw-dropping results Practical

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Ultimate Affiliate Marketing Guide For Philippines

Calvyn Lee Blog

The Philippines is an archipelagic country in Southeast Asia. It consists of 7,641 islands and has a thirteen-large population in the world. The Philippines is known as a multicultural country with diverse ethnicities throughout the islands. There are two highly-developed cities there – Manila, the capital, and Quezon, the largest urban area. The economy of the Philippines is rapidly growing and changing.

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Stop Blogging & Start Generating Leads

Aspiration Marketing

Blog content is essential to lead visitors to your website, help engage unknown visitors and facilitate the growth of potential new customers. Blogging helps all businesses with getting found online, converting visitors to leads, nurturing those leads to sales, and delighting customers. Writing blogs helps to establish a more personal brand and build trust and should be an essential part of your Content Marketing Strategy.

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How to Determine Your A/B Testing Sample Size & Time Frame

Hubspot Marketing

Do you remember your first A/B test you ran? I do. (Nerdy, I know.). I felt simultaneously thrilled and terrified because I knew I had to actually use some of what I learned in college for my job. There were some aspects of A/B testing I still remembered — for instance, I knew you need a big enough sample size to run the test on, and you need to run the test long enough to get statistically significant results.

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3 Top Content Marketing Challenges in Manufacturing [New Research]

Content Marketing Institute

Over half of manufacturing marketers say they’re challenged by three things. Find out what they are in today’s release of CMI’s Manufacturing Content Marketing Benchmarks, Budgets, and Trends: Insights for 2023.

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta

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Why it Pays to Invest in Animated Videos in the Age of the Metaverse

Jeff Bullas

In October last year, Mark Zuckerberg did a keynote speech at Connect 2021 , promising to spend billions of dollars on research to build the Metaverse. To prove he was serious, he then renamed his company Meta. . Now a lot of big companies like Disney , Robolux , and Microsoft are working on plans for growing their businesses in the Metaverse too. Is it time you started making plans too?

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Google Search Ranking Algorithm Update November 4th and 5th - Unconfirmed

Search Engine Roundtable

Google has been busy, on Friday morning, November 4th, I began to see new signals of another Google search ranking algorithm update. Over the next 24 hours, those signals escalated and while Google has not confirmed there was an update, there are for sure signs that there was a Google search update.

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5 Ways to Improve Any Webpage by Adding Specificity

Orbit Media Studios

“I can’t tell what this company does”. “Some kind of marketing website”. “Unsure”. “No idea”. These are all common responses to the 5-second test, in which we use an online tool to show a homepage to a group of users, and then ask “What does this company do?”. When we show the results of these tests to clients, everyone feels urgency to fix the problem.

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7 Steps to Build an Editorial Calendar That Generates Sales Leads

Aspiration Marketing

Confession: I used to dread the days when I had to create an editorial calendar. The thought of creating a massive list of 50 or 60 blog article topics was truly daunting, even if I knew the subject matter. My mistake was approaching the marketing editorial calendar as a trivial list of topics and due dates. What I've learned is that an editorial calendar can be the exciting superhero of your content marketing story!

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!