November, 2022

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Marketing To Gen Z: How To Do It The Right Way via @sejournal, @macuraa

Search Engine Journal

Gen Z may be a trickier market but done right, you'll gain loyal followers with influence and spending power. Discover 10 tips for Zoomer customers. The post Marketing To Gen Z: How To Do It The Right Way appeared first on Search Engine Journal.

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7+ Skills Every Content Marketer Needs To Be Great

Content Marketing Institute

Marketing leaders share the most important skills and backgrounds for a successful content marketer. How well does your resume measure up?

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Dropship Lifestyle Review 2022 (Updated) | READ FIRST

Dreamgrow

First of all, I have to apologize for the cheesy beach photo but as you'll. Read more. The post Dropship Lifestyle Review 2022 (Updated) | READ FIRST appeared first on Dreamgrow.

eCommerce 299
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The Top 6 SEO Metrics Clients Really Want To See (Must Read for SEO Marketers!)

Jeff Bullas

SEO is one of the most popular branches of online marketing today. And there’s a good reason for that – SEO continues to produce great results and the ROI is incredible, especially compared to paid media. But with the growth of SEO, many businesses became interested in using SEO to grow their companies. With that interest came a challenge for agencies… How do you present the work you’ve done for your clients and which SEO metrics do you choose to showcase your success?

SEO 297
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How to Create a Community Your Members Can't Get Enough Of

Here’s Your Blueprint for Year-Round Member Engagement. Are you ready to transform your association into a thriving, 365-day community? Download GrowthZone’s ebook, How to Create a Community Your Members Can’t Get Enough Of , and learn strategies for leveling out the peaks and valleys of member engagement. This guide provides actionable strategies to create consistent networking opportunities, deliver value-packed content, and foster connections that your members won’t want to miss.

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Adams & Knight Wins Highest Honor of the Night for 2nd Year in a Row at 67th Advertising Club of Connecticut Awards

Adams & Knight Marketing

AVON, Conn., (November 15, 2022) – Adams & Knight , one of the leading integrated marketing agencies in the region, was awarded Best of Show at the 67 th Annual Advertising Club of Connecticut Awards Show. This is the second straight year the agency has taken home the highest honor of the night. The award was presented to Adams & Knight for its holiday video “The Best Gift This Year” for Hartford HealthCare – which encouraged people to give the best gift of the ye

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Ultimate Affiliate Marketing Guide For Brazil

Calvyn Lee Blog

Brazil is the largest country in both Latin and South America, as well as the fifth largest and seventh most populated in the world. The capital of Brazil is Brasilia, and the most populated city is Sao Paulo. Brazil consists of 26 states and the Federal District. The Brazilian nation is considered as one of the most diverse and multicultural because of the migration from all over the world.

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Product Launch Checklist: How to Launch a Product, According to HubSpot's Experts

Hubspot Marketing

Like a tree falling in the woods, if you plan a product launch without spreading the word — will anyone use it? Will anyone even want it? Probably not. Whether you're launching something huge, something small, or you're updating a current offering, you'll want to start your preparation well in advance of the launch date with a product launch checklist.

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Hustlers University Review (The Red Pill Truth?)

Dreamgrow

Hey, I’m Stef. Welcome to my Hustlers University review. I’m a digital entrepreneur with 10+ years. Read more. The post Hustlers University Review (The Red Pill Truth?) appeared first on Dreamgrow.

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How UX Sold 5,000 NFTs in Less Than a Minute

Jeff Bullas

In today’s global marketplace, the battle for a customer’s attention has never been more challenging. Attention spans are shrinking, customer’s demands and expectations are going up and the margin for error is minuscule. The user experience is so important because it is the gateway between person and product. Whether you use a website, app, software, or sell human-to-human, UX is the most important factor that influences a sale.

Product 278
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In remembrance of Twitter. Let’s never forget

Businesses Grow

As I write this, rumors are rampant that Twitter has cut so much staff that the app is disintegrating and may not survive. I think there is a chance Twitter could go away. Even if it survives, it’s not going to be in a form that captures the spirit and joy and potential of the early days. I miss that. Many years ago, I wrote a book called The Tao of Twitter , which became the best-selling book on Twitter (over four editions).

Education 145
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AI Strategies for Sales Managers: How to Cut Down on Tedious Admin Work

What if you could help your sellers stop wasting 72% of their day on non-selling activities and focus on bringing in revenue? Incorporating AI in your enablement workflows can help you cut down on busy work, get projects done faster, and let your team (and you!) focus on making a bigger impact. We put together this guide to show you how to use AI to cut time and costs for projects, including collateral creation, development of training videos, and automating tedious processes.

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Ultimate Affiliate Marketing Guide For Nigeria

Calvyn Lee Blog

So, our first destination is Nigeria, a country in West Africa. Nigeria is a federal republic that includes 36 states, plus – the Federal Capital Territory, where Abuja, the capital, is located. The largest Nigerian city is Lagos, which is the second-large in Africa and one of the largest rural areas in the world. Nigeria is known as the regional power in Africa, which means that it has a substantial influence around the geographical region.

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B2B Marketing: Turn Prospects into Customers with Buyer Personas

Aspiration Marketing

If you’re looking for a new B2B marketing strategy, try turning your numbers into people using buyer personas. With Inbound Marketing , it's important to know who your potential customers are. Creating a buyer persona is the first step in achieving this.

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The Who, What, Why, & How of Digital Marketing

Hubspot Marketing

With how accessible the internet is today, would you believe me if I told you the number of people who go online every day is still increasing? It is. In fact, there are about 4.9 billion global internet users as of 2021, a 400 million jump from 2020. And although we say it a lot, the way people shop and buy really has changed along with it — meaning offline marketing can’t be your only strategy for driving sales because you need to meet audiences where they’re already spending time: on the inte

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The Best Dropshipping Courses in 2022 (1 Clear Winner)

Dreamgrow

Contrary to popular belief… Dropshipping isn't just for digital nomads living the Gram' life in. Read more. The post The Best Dropshipping Courses in 2022 (1 Clear Winner) appeared first on Dreamgrow.

eCommerce 257
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Evolving Beyond Intent: Create Customer Value with Signals

Speaker: Jam Khan, SVP, Product Marketing at ZoomInfo & guest speaker Amy Hawthorne, Principal Analyst from Forrester

Buying signals extend well beyond intent. They give go-to-market teams the chance to know everything about their customers. With buying signals, they can reach more customers and win more deals. Join Jam Khan, SVP, Product Marketing of ZoomInfo and guest speaker Amy Hawthorne, Principal Analyst from Forrester for this new webinar where you'll find out how marketing teams operate more efficiently and sales teams close more business when they act on buying signals, not just intent!

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The 10 Best Freelance Websites For Graphic Designers

Jeff Bullas

With a steady stream of projects and deadlines, finding new freelance work as a graphic designer may easily fall to the bottom of your list of priorities. Despite the fact that you might be happy with your current workload, it’s always good to keep an eye out for new clients or freelance opportunities, so that you have a steady flow of income coming in.

Price 277
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Google: Links Will Be Less Important As A Ranking Factor In The Future

Search Engine Roundtable

Google has published on the Search Off The Record podcast, which was a recording from brightonSEO session, where John Mueller of Google said that he believes that over time, links as a ranking factor will be not as important and not as big as a ranking factor as it is today.

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Ultimate Affiliate Marketing Guide For Malaysia

Calvyn Lee Blog

Malaysia is situated in Southeast Asia and includes thirteen states and three federal territories with an administrative capital of Putraya. The country is separated into Peninsular Malaysia and Borneo’s East Malaysia by the South China Sea. Malaysia is the 45th most populous country in the world. Malaysia is also multiethnic, which influences social and political fields.

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Five Best Practices for Building Pillar Pages

Aspiration Marketing

Pillar pages are a foundational part of your SEO strategy, and leveraging them properly can be vital to your Google rankings. Content%20Marketing ">Pillar pages offer a high-level but comprehensive look at all aspects of a discussion or topic on a single web page, with branch outs with further, in-depth discussions in more detailed cluster blog posts that hyperlink back to the pillar page.

SEO 206
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Marketing Operations in 2025: A New Framework for Success

Speaker: Mike Rizzo, Founder & CEO, MarketingOps.com and Darrell Alfonso, Director of Marketing Strategy and Operations, Indeed.com

Though rarely in the spotlight, marketing operations are the backbone of the efficiency, scalability, and alignment that define top-performing marketing teams. In this exclusive webinar led by industry visionaries Mike Rizzo and Darrell Alfonso, we’re giving marketing operations the recognition they deserve! We will dive into the 7 P Model —a powerful framework designed to assess and optimize your marketing operations function.

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27 Mission and Vision Statement Examples That Will Inspire Your Buyers

Hubspot Marketing

Think about the brands you purchase from over and over. Why do you choose to buy products and or services from them even when cheaper options exist? Well, there's a good reason for it — because of their values which are expressed in their mission statement. As consumers, we like to patronize businesses that have values we believe in. Still, Loyalty doesn’t happen overnight.

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The Best Amazon FBA Tools – 15 Must Haves for Sellers

Dreamgrow

Let me sum up running an Amazon FBA business for you: You can make A. Read more. The post The Best Amazon FBA Tools – 15 Must Haves for Sellers appeared first on Dreamgrow.

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6 Books That Inspired My Online Side Hustle Success

Jeff Bullas

Motivation is something I wish showed up every morning, like clockwork. But the truth is that it sometimes takes an extended holiday. . According to Forbes , wanting to perform well is linked with the desire for good times (and we all like those good times). And a study by Queens University found those who had an ambition for “legacy”— the goal to make a mark, also had a significant drive for “leisure”—a desire to enjoy all life has to offer.

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Google Search Ranking Algorithm Update November 4th and 5th - Unconfirmed

Search Engine Roundtable

Google has been busy, on Friday morning, November 4th, I began to see new signals of another Google search ranking algorithm update. Over the next 24 hours, those signals escalated and while Google has not confirmed there was an update, there are for sure signs that there was a Google search update.

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Accelerate Your Marketing with Automation: A Quickstart Guide

Ready to streamline your marketing efforts and achieve more with less? Our guide provides a step-by-step roadmap to: Build a Strong Foundation: Set up your automation infrastructure for success. Execute Proven Tactics: Implement effective strategies to nurture leads and drive conversions. Measure and Optimize: Track your results and make data-driven adjustments.

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Ultimate Affiliate Marketing Guide For Philippines

Calvyn Lee Blog

The Philippines is an archipelagic country in Southeast Asia. It consists of 7,641 islands and has a thirteen-large population in the world. The Philippines is known as a multicultural country with diverse ethnicities throughout the islands. There are two highly-developed cities there – Manila, the capital, and Quezon, the largest urban area. The economy of the Philippines is rapidly growing and changing.

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Stop Blogging & Start Generating Leads

Aspiration Marketing

Blog content is essential to lead visitors to your website, help engage unknown visitors and facilitate the growth of potential new customers. Blogging helps all businesses with getting found online, converting visitors to leads, nurturing those leads to sales, and delighting customers. Writing blogs helps to establish a more personal brand and build trust and should be an essential part of your Content Marketing Strategy.

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9 Black Friday Marketing Strategies for 2022

Hubspot Marketing

The holiday season is around the corner, so it's time for marketers everywhere to gear up for Black Friday. From optimizing your website to launching outstanding deals and giveaways — there's a lot that marketers need to account for. If you're unsure what to do, here are nine marketing strategies that will wow your customers and boost your company's revenue.

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5 Ways to Improve Any Webpage by Adding Specificity

Orbit Media Studios

“I can’t tell what this company does”. “Some kind of marketing website”. “Unsure”. “No idea”. These are all common responses to the 5-second test, in which we use an online tool to show a homepage to a group of users, and then ask “What does this company do?”. When we show the results of these tests to clients, everyone feels urgency to fix the problem.

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The Best Times of Day to Contact Leads

Ensure you are contacting leads on their schedule with this report! In our study of over 754,000 leads, we looked at what time of day people are most likely to respond, as well as response rates and qualification rates during business hours and after-hours. Download now to learn more.

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Why it Pays to Invest in Animated Videos in the Age of the Metaverse

Jeff Bullas

In October last year, Mark Zuckerberg did a keynote speech at Connect 2021 , promising to spend billions of dollars on research to build the Metaverse. To prove he was serious, he then renamed his company Meta. . Now a lot of big companies like Disney , Robolux , and Microsoft are working on plans for growing their businesses in the Metaverse too. Is it time you started making plans too?

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10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book

Businesses Grow

I love great writing. I hang on to magical sentences when I read a special book, dreaming that I could write that well some day. For that reason, it will take me weeks to savor the wisdom of Ann Handley’s newly-revised edition of her classic Everybody Writes book. However. Since this is a new book that should be at the top of your book-buying list, I wanted to provide a few big lessons for you now.

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10 Reviews Gives You A Ranking Boost In The Google Local Results, Study Says

Search Engine Roundtable

Joy Hawkins and her team published another local ranking study, this one says that hitting ten reviews on your local listing will result in a ranking boost in the Google local results. But getting more than ten reviews does not help you rank better in Google Maps or the Google local pack.

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7 Steps to Build an Editorial Calendar That Generates Sales Leads

Aspiration Marketing

Confession: I used to dread the days when I had to create an editorial calendar. The thought of creating a massive list of 50 or 60 blog article topics was truly daunting, even if I knew the subject matter. My mistake was approaching the marketing editorial calendar as a trivial list of topics and due dates. What I've learned is that an editorial calendar can be the exciting superhero of your content marketing story!

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The Power of Community: Why a Branded Community is a Must-Have for Every Association

Ever wonder why brands like Apple, LEGO, and Sephora are going all-in on branded communities? It’s because online community building is the secret sauce to connecting with audiences in ways that ads and emails simply can’t. But here's the best part—it’s not just for big corporations. Associations can create thriving online communities too. GrowthZone’s eBook, "The Power of Community," breaks down exactly why a branded online community can be a game-changer for your association.