March, 2010

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5 Ways to Write a Killer B2B Blog Post

Adobe Experience Cloud Blog

A challenge many B2B organizations face is consistently creating content that’s unique, relevant and resourceful – all at the same time. Learn to write killer B2B blog posts with these 5 tips: MarketingProfs Daily Fix Blog leverage the popular list post concept with its post , “Five Better Ways to Remember Lists.”. 1. Make a list. One of the simplest B2B blog post concepts can be the most effective: list posts.

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The New Revenue Engine: Drive Predictable Revenue by Managing Your Revenue Machine

Adobe Experience Cloud Blog

Any revenue-focused executive who can’t reliably deliver on his or her revenue commitments will soon be out of a job. Yet according to CSO Insight’s 2010 Sales Performance Optimization study, only 52% of sales reps met quota in 2009, and companies achieved only 78% of their revenue plans. As a result, CEOs and their executive teams at public and private companies faced tough questions from their boards about their ability to deliver consistent, predictable revenue – and more than a few lost the

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Sales 2.0: Sell Faster, Better, and Smarter

Adobe Experience Cloud Blog

The Sales 2.0 Conference in San Francisco has kicked off with quite a big start. Hosted at the Four Seasons in San Francisco, over 700 attendees including big names like Brett Queener from Salesforce, Jeffrey Hayzlett of Kodak, Mark Woollen of Oracle, and Clara Shih of Hearsay Labs and author of The Facebook Era have all filled a room to discuss Sales 2.0.