Sat.Nov 05, 2022 - Fri.Nov 11, 2022

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9 holiday marketing ideas to drive sales this season

AWeber

For many businesses, the holiday season is the best time of year for sales. Whether you sell giftable crafts or a business course, December is a time when people are opening their wallets and making purchases. It’s important to run promotions to encourage your customers and potential customers to spend at your business. And around the holidays, you can make your marketing really fun!

Food 104
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The Secret Sauce For Smarter Marketing Execution

Duct Tape Marketing

The Secret Sauce For Smarter Marketing Execution written by John Jantsch read more at Duct Tape Marketing. Marketing Podcast with Clare Price. In this episode of the Duct Tape Marketing Podcast , I interview Clare Price. Clare is the President and CEO of Octain Growth Systems, the systems, process, and tools company that helps you take control of your marketing through smart execution.

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“Elon Musk Bought Twitter. Now What?”

Set Up

The following is a guest blog by Jason Dominy , who is a Senior Social Media Strategist for Sparkloft Media : You have most likely seen the recent news that Elon Musk has acquired Twitter and laid off half its staff. After an initial purchase offer, a retraction, and a threatened lawsuit from Twitter, Musk officially took the reins of the platform for $44 billion on October 28th, 2022 (to much avail).

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What Marketers Need to Know About Google Analytics 4

Industrial Marketer

Google has not made major changes to its analytics platform in 10 years, which means the transition to Google Analytics 4 (GA4) is a big deal. For many marketers, Google’s current version, known as Universal Analytics (UA), is all they know. In fact, you have heard about some of the GA4 changes, and you may. Read more » The post What Marketers Need to Know About Google Analytics 4 appeared first on Industrial Marketer.

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State of AI in Sales & Marketing 2025

AI adoption is reshaping sales and marketing. But is it delivering real results? We surveyed 1,000+ GTM professionals to find out. The data is clear: AI users report 47% higher productivity and an average of 12 hours saved per week. But leaders say mainstream AI tools still fall short on accuracy and business impact. Download the full report today to see how AI is being used — and where go-to-market professionals think there are gaps and opportunities.

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Scary, Fun Times In Digital Advertising

CMO Network

Giants shrank and expanded at frightening speed in the blood sport known as digital advertising, right before our eyes in the first days of November. And adding that to the results from earnings season makes one wonder, What is happening at Twitter, Meta, Alphabet, Snap, Amazon and Apple?

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Dropship Lifestyle Review 2022 (Updated) | READ FIRST

Dreamgrow

First of all, I have to apologize for the cheesy beach photo but as you'll. Read more. The post Dropship Lifestyle Review 2022 (Updated) | READ FIRST appeared first on Dreamgrow.

eCommerce 299

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How to Improve Your LinkedIn Profile for 2023

Aspiration Marketing

LinkedIn continues to be the number one platform for B2B networking, offering profile numerous configuration elements that are often criminally underutilized. We are sharing some of the core areas to focus on when looking to establish a great LinkedIn profile.

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Ultimate Affiliate Marketing Guide For Philippines

Calvyn Lee Blog

The Philippines is an archipelagic country in Southeast Asia. It consists of 7,641 islands and has a thirteen-large population in the world. The Philippines is known as a multicultural country with diverse ethnicities throughout the islands. There are two highly-developed cities there – Manila, the capital, and Quezon, the largest urban area. The economy of the Philippines is rapidly growing and changing.

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The Best Dropshipping Courses in 2022 (1 Clear Winner)

Dreamgrow

Contrary to popular belief… Dropshipping isn't just for digital nomads living the Gram' life in. Read more. The post The Best Dropshipping Courses in 2022 (1 Clear Winner) appeared first on Dreamgrow.

eCommerce 257
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51 Online Side Hustle Ideas – Start Making Money Now!

Jeff Bullas

There are 9.5 million Amazon sellers globally, and on average, they make revenue of $26,000 to $810,000 annually with $300 billion in gross sales. . Why it matters. Starting an e-commerce store on Amazon is one of the easiest online businesses to start, as you can use the platform to research the best product to sell and find that product. Amazon can also store and deliver your products globally without you having to worry about logistics or storage.

Logistics 239
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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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5 Kick-a$$ Tips to Make Your Writing More Conversational & Engaging

Aspiration Marketing

Adopting a conversational voice (or tone) in your writing is characterized by the way you address your audience – more informally – to make your words stand out and spark some kind of meaningful connection with them. You write the same way that you would talk to your reader if you were face to face, and it should come off as authentic and trustworthy.

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Google Search Ranking Algorithm Update November 4th and 5th - Unconfirmed

Search Engine Roundtable

Google has been busy, on Friday morning, November 4th, I began to see new signals of another Google search ranking algorithm update. Over the next 24 hours, those signals escalated and while Google has not confirmed there was an update, there are for sure signs that there was a Google search update.

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The Best Amazon FBA Tools – 15 Must Haves for Sellers

Dreamgrow

Let me sum up running an Amazon FBA business for you: You can make A. Read more. The post The Best Amazon FBA Tools – 15 Must Haves for Sellers appeared first on Dreamgrow.

eCommerce 147
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5 Ways to Double Your Website Sales Without Spending More on Advertising

Jeff Bullas

If you’re looking for ways to increase your website sales without spending any additional money on advertising, you’ve come to the right place. In this blog post, we’ll discuss five strategies that you can use to achieve this goal. Implementing even one or two of these tactics can have a significant impact on your bottom line. So, let’s get started!

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The Intersection of AI and Sales: Personalization Without Compromise

Speaker: Jesse Hunter and Brynn Chadwick

Today’s buyers expect more than generic outreach–they want relevant, personalized interactions that address their specific needs. For sales teams managing hundreds or thousands of prospects, however, delivering this level of personalization without automation is nearly impossible. The key is integrating AI in a way that enhances customer engagement rather than making it feel robotic.

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5 Blogging Trends to Leverage in 2023, According to HubSpot Leaders

Hubspot Marketing

A key to a successful marketing blog strategy is to keep a pulse on the latest blogging trends. However, that can be difficult if you're a marketer with several different responsibilities and platforms to manage. Fortunately, I spoke to a few of the blog leaders at HubSpot to get their recommendations on the right blogging trends to leverage in 2023.

Education 145
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10 Unmissable lessons from Ann Handley’s new “Everybody Writes” book

Businesses Grow

I love great writing. I hang on to magical sentences when I read a special book, dreaming that I could write that well some day. For that reason, it will take me weeks to savor the wisdom of Ann Handley’s newly-revised edition of her classic Everybody Writes book. However. Since this is a new book that should be at the top of your book-buying list, I wanted to provide a few big lessons for you now.

Branding 145
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7 Copywriting Strategies the Great Copywriters Wish You Knew

CopyBlogger

We sometimes talk about copywriting strategies and content marketing like they’re the same, but they aren’t — they complement each. Continue Reading. The post 7 Copywriting Strategies the Great Copywriters Wish You Knew appeared first on Copyblogger.

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10 Reviews Gives You A Ranking Boost In The Google Local Results, Study Says

Search Engine Roundtable

Joy Hawkins and her team published another local ranking study, this one says that hitting ten reviews on your local listing will result in a ranking boost in the Google local results. But getting more than ten reviews does not help you rank better in Google Maps or the Google local pack.

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Relevance, Reach, Revenue: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

Marketing is evolving at breakneck speed—new tools, AI-driven automation, and changing buyer behaviors are rewriting the playbook. With so many trends competing for attention, how do you cut through the noise and focus on what truly moves the needle? In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies.

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Social Media Algorithms: A 2023 Guide for Every Network

Hootsuite

Social media algorithms are the backbone of all social networks. They exist to sort the massive volume of content posted every day and show each user the content they are most likely to engage with. In this post, we’ll answer the question of how social media algorithms work. It’s never a good idea to try to game an algorithm on social media, but understanding the most important ranking signals can give you a strategic advantage over your competitors.

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Why You’ll Never Create Customer-Centric Content Unless You Focus on This

Content Marketing Institute

Your customers are changing. They aren’t going to accept excuses about insensitive campaigns or lack of diversity in your content. That’s why you need to L-I-S-T-E-N now.

Customer 142
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7 Dos and Don'ts of Attending or Hosting Twitter Spaces

Hubspot Marketing

With new social media platforms and features popping up every day, ever wonder about the etiquette you should follow? In this article, we’ll be covering Twitter Spaces etiquette for attendees, hosts, and speakers. Twitter Spaces Etiquette for Attendees. 1. Listen more than you speak. On Twitter Spaces , everyone has a role to play. The host is there to set the tone and guide the conversation.

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The Top 7 Content Marketing Mistakes You Need To Stop Doing Today

Marketing Insider Group

Careless content marketing mistakes are costing businesses more than their monthly budget. Blindly navigating your marketing strategy can cause your content to capsize. An ineffective strategy will both pause a business’s growth and decrease their probability of sales by 40%. If your strategy ship is sinking, it’s not too late to anchor into a new method.

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The GTM Intelligence Era: ZoomInfo 2025 Customer Impact Report

ZoomInfo customers aren’t just selling — they’re winning. Revenue teams using our Go-To-Market Intelligence platform grew pipeline by 32%, increased deal sizes by 40%, and booked 55% more meetings. Download this report to see what 11,000+ customers say about our Go-To-Market Intelligence platform and how it impacts their bottom line. The data speaks for itself!

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The overlooked relationship between status and marketing

Businesses Grow

I’ve been working on a new book that examines community through the lens of marketing strategy. One of the things I’ve learned about is the underlying power of status and marketing. Of course status is the heart of marketing when it comes to luxury goods and rewards programs. But there is also a more subtle connection when it comes to community and culture.

Health 137
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Shoppable Content: How to Get Started And Make Money in 2023

Hootsuite

In the last decade, shopping has changed for the better. Social commerce, with features like shoppable content, is about a thousand times more enjoyable than stuffy department stores — which is why we expect the popularity of shoppable content to continue growing. Ecommerce as a whole is projected to make up close to a quarter of total global retail sales by 2026.

Retail 131
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Why Your Digital Product Isn't Selling — and How to Fix That [Expert Insights]

Hubspot Marketing

You’ve created a digital product, put it up on your website and announced it to your audience. But despite the hard work you poured into bringing your online course, ebook, or other digital product to life, it’s not selling. When you’re in this situation, it’s tempting to give up. To throw your arms in the air and declare, "nobody wants my product — it was all a waste of time.

Product 140
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2 Steps To Find Your Big Sexy Idea (From the Guy Who Helped Simon Sinek)

Content Marketing Institute

Mark Levy knows a thing or two about helping people and brands find content differentiators, which he describes as the “big sexy idea.” Try his process to create one for yourself or your company.

Branding 130
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How to Build a Winning B2B Video Strategy in 2025

Speaker: Speakers:

Think creating impactful B2B video is intimidating, boring, or requires a Hollywood-level budget? Think again. Join our "B2B Growth Show" to uncover the secrets of building video strategies that drive ROI, captivate your audience, and leave your competition in the dust. What you’ll learn: Why video is non-negotiable for B2B in 2025 Storytelling tips to engage your target audience and keep them coming back Case studies from printing companies to telecom giants with jaw-dropping results Practical

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How to Get Customers to Call You: Call Ads for Facebook and Instagram

Social Media Examiner

Want more warm customers and qualified leads to call your business? Wondering how to target Instagram and Facebook call ads to consumers in various stages of the sales funnel? In this article, you’ll learn how to use five features and tools to improve results from Meta’s Instagram and Facebook click-to-call ads. #1: How to Use […]. The post How to Get Customers to Call You: Call Ads for Facebook and Instagram appeared first on Social Media Examiner.

Customer 130
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Most Popular Types of Content for Engagement in 2023

Aspiration Marketing

We define "engagement" broadly as all the ways people can interact with your content , e.g., in blog posts and social media. It can be leaving a comment, engaging with a chatbot, sharing a post, or mentioning you in a newsletter. It's also engagement if visitors return to your blog to read the next post or if they subscribe to your newsletter.

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Nostalgic Websites: What 32 Popular Sites Used to Look Like

Hubspot Marketing

It’s no secret that website design trends (and best practices) have changed dramatically since the internet’s debut. Reflecting on nostalgic websites and comparing them to their present-day counterparts is an excellent way to understand why updating your site is so necessary. With the help of the Wayback Machine , we can see what our favorite websites looked like in years past.

Fashion 135
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7+ Skills Every Content Marketer Needs To Be Great

Content Marketing Institute

Marketing leaders share the most important skills and backgrounds for a successful content marketer. How well does your resume measure up?

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2025 Association Survey Results Report

GrowthZone’s 11th annual survey highlights trends, challenges, and strategies shaping the membership industry through insights from U.S. and Canadian association professionals. Get your copy of the 2025 Association Survey Results Report to see how your organization measures up: The biggest challenges associations are facing Membership retention trends and non-renewal insights Strategies for automatic renewals and reinstatements Shifts in member engagement tactics Why members are joining (and sta