article thumbnail

Shining a light on the missing menopause market

SmartBrief - Marketing

Education and awareness: Beyond medical facts, there’s a pressing need for broader education about menopause across the wellness spectrum. Collaborative efforts in research, education campaigns and policy advocacy can drive systemic improvements in menopause care.

Health 114
article thumbnail

The Role of Blog Writing in Inbound Marketing

Marketing Insider Group

Educational content builds trust, positioning your brand as a reliable resource while encouraging readers to explore your offerings. Image source Educating Potential Customers Readers come to blogs to learn, research solutions, and find helpful tips. Writing that educates while showcasing expertise builds credibility.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Perfecting your edutainment social media content strategy

Sprout Social

Blending education with entertainment is more than a trend—it’s a powerful method that’s reshaping how businesses connect with their audiences and develop their brand stories. Edutainment is a portmanteau of “education,” and “entertainment.” Brands know social media is saturated with content.

article thumbnail

Market by Generation: Data-Backed Content Consumption Habits To Shape Your Strategy

Hubspot Marketing

There’s something for every Gen Alpha on YouTube, ranging from education to entertainment. They also turn to it for entertainment, education, and socializing. 45% of millennials also get their daily news from social media and over 60% their financial education. Aim to educate millennial audiences on social media.

Gen Z 142
article thumbnail

2020 Database Strategies and Contact Acquisition Survey Report

Database benchmarks for education and resource prioritization. Insights detailed within this report include: Tools marketers are using to gain deeper intelligence on current and prospective customers for better targeting and messaging. New tactics to acquire data to reach marketing goals.

article thumbnail

How wisdom makes AI more effective in marketing

Martech

To appreciate its importance, we must first understand these components: Knowledge The collection of facts, information and skills through education, reading and experience. While one can know without wisdom, wisdom cannot exist without knowledge. Example : Mary Marketer, the marketing operations manager at ACE Corp.

Marketing 131
article thumbnail

Customer experience and brand: 2025 predictions

Martech

Customer education Another way to grow the relationship is through educational experiences, especially in the B2B space. Kleven adds: To generate value, CRMs/CSPs will need to be deeply integrated into the customer training tech stack so that customer education data can drive revenue insights.

Customer 115
article thumbnail

Reaching Unreachable Candidates

Speaker: Patrick Dempsey and Andrew Erpelding of ZoomInfo

Advanced search: Narrow the search to find candidates using specialized filters like education, and current company technologies. We have added 10's of millions of personal emails and mobile records. Basic search: Easily search using keywords, job title, location, industry, and more.