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5 Marketing Ethics to Follow on Social Media

Neil Patel

How important are marketing ethics when it comes to your purchase decisions? If you are like most consumers, ethics matters a lot. Promoting good causes and following marketing ethics can help your brand attract much-needed attention and drive ROI for paid ads. 5 Marketing Ethics to Follow for Paid Campaigns.

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Why traditional marketing systems can’t keep up with AI and what to do about it

Martech

The legacy of marketing systems Modern-day marketing often works like an apprentice system, where individuals learn their trade through a combination of on-the-job training and formal education under the tutelage of experienced professionals who provide guidance, supervision and feedback.

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The race to embrace AI might overwhelm ethical considerations

Businesses Grow

On the latest episode of The Marketing Companion, members of the RISE community discuss how they see the race to embrace AI impacts education, marketing, culture, careers, ethics, and our children.

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How can the AI Content Wizard be used to craft ideas and create efficient content outlines?

Rock Content

Voice / Tone Educational Authoritative Outline H1 Improving Keyword Targeting Strategy: Avoiding Wrong Keywords Please note that this article is not about PPC-related keyword targeting, it’s about keyword research for organic traffic. You can check the full article here.

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Direct Response Marketing Guide: Top Strategies, Techniques, and KPIs

Customers.ai

After the initial follow-up, you want to engage leads with educational content like guides or webinars, making sure they are tailored to their interests and relevant. Here’s an example – an online educational platform engaged a potential learner interested in a digital marketing course.

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The Real Reason Marketing Content is Getting Worse

Businesses Grow

Mark Schaefer is the most trusted voice in marketing. Mark is the author of some of the world’s bestselling marketing books, a college educator, and an advisor to many of the world’s largest brands. Your conference guests will buzz about his insights long after your event!

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