Remove Email Marketing Remove Event Marketing Remove Marketing Automation Platform
article thumbnail

What is marketing automation software and what does it do today?

Martech

The platforms also typically provide centralized marketing databases and a basic level of reporting on web traffic, visitor behavior and campaign results. Combined, the core features offered by most marketing automation platforms profiled in this report include: Email marketing and landing page development; Lead management (i.e.,

article thumbnail

7 Best Event Registration Tools

Hubspot Marketing

When it comes to event marketing , there are many tasks that need to be completed prior to (as well as during and after) your event. The good news is that there are a variety of event marketing tools available to help with all aspects of your event, including event registration.

Price 143
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Mega-List of Features in Marketing Automation (That You Won’t Find in CRM)

Adobe Experience Cloud Blog

I’ll also point out that I work for (and am the co-founder of) a marketing automation vendor ( Marketo ), so I am sure that despite my efforts to remain neutral, there are sure to be some biases in this list. Email and Online Marketing. Email marketing is often the most important online marketing channel.

CRM 132
article thumbnail

Acoustic alternatives: 8 competitors for customer engagement

Use Insider

From here, you can select channels, automation triggers, conditions, wait times, and much more. If youre interested, we encourage you to check out our guides: The full guide to marketing automation (Platforms & examples). 8 proven eCommerce marketing automation strategies and tools.

article thumbnail

The Ultimate Guide To A Content Marketing Strategy That Delivers ROI

Marketing Insider Group

Leads who receive email marketing messages spend 83 percent more when making purchases. Personalized email offers, content sequencing, product suggestions, landing pages, and other types of personalized content are what customers expect today. Infographics, videos, event marketing?),