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Email Marketing Best Practices: How to Send Emails Your Subscribers Will Love

Hubspot Marketing

He is an in-demand marketing speaker and author of the book entitled Go Mobile with Jeanne Hopkins, former VP of marketing at HubSpot. While email marketing may not get the attention some newer marketing channels get, it's still a terrific way for you to generate leads and convert more prospects for your business.

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From Clicks to Conversions: How to Optimize Your Email Funnel

Litmus

Email marketing delivers a strong return on investment (ROI) , boasting an impressive 36:1 ROI compared to other marketing channels. But what if your email strategy could guide subscribers from their initial interest in signing up for your newsletter, all the way to becoming loyal, repeat customers? Does That Matter?

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How Can Email Marketing Fuel Your Overall Inbound Strategy?

Sachs Marketing Group

Email marketing fuels your overall inbound strategy by enabling targeted communication with your audience, nurturing leads, driving website traffic, and increasing customer engagement, ultimately resulting in higher conversions and a boosted return on investment (ROI). For every $1 spent on email marketing, $44 is made in return.

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How to Create a B2B Social Media Strategy [Examples and Tools]

SocialPilot

Its ideal for sharing thought leadership, case studies, and industry insights. If you dont know, LinkedIn generates 80% of B2B social media leads , making it the most effective platform for B2B marketers. Use LinkedIn Groups to join niche conversations or showcase expertise.

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7 Tips for Effective Industrial Email Marketing

Tiecas

Do you believe that industrial email marketing for manufacturers is outdated and ineffective? While it’s true that open and click-through rates have seen a downward trend over the years, email marketing continues to be among the highest-performing industrial marketing strategies. Think again!

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The 8 Types of Emails That Get the Most (And Least) Engagement, According to Marketers

Hubspot Marketing

I send the HubSpot Marketing Emails every day, so I'm pretty familiar with the types of marketing emails marketers can leverage. To answer that question, and to pass that knowledge on to you, we ran a survey with Glimpse, asking marketers which types of emails achieve the highest performance.

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Make Your Voice Heard In Our 2021 State Of Email Survey

Litmus

You can benchmark your email programs against your peers, identify trends, uncover opportunities for improvement, and push the email industry forward. That’s why we create our annual State of Email reports. Take our email marketing survey. 2020 State of Email Workflows.