Remove Email Marketing Remove Industry Insights Remove Thought Leadership
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From Clicks to Conversions: How to Optimize Your Email Funnel

Litmus

Email marketing delivers a strong return on investment (ROI) , boasting an impressive 36:1 ROI compared to other marketing channels. But what if your email strategy could guide subscribers from their initial interest in signing up for your newsletter, all the way to becoming loyal, repeat customers? Does That Matter?

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How to Create a B2B Social Media Strategy [Examples and Tools]

SocialPilot

Here are the key objectives of a B2B social media strategy: Brand Awareness: Position your company as a trusted thought leader in the industry. Thought Leadership: Share insights, case studies, and innovative ideas to build credibility. Its ideal for sharing thought leadership, case studies, and industry insights.

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8 Content Types to Curate For Your Brand Awareness

Scoop.it!

It’s best suited for content curation , as your posts can encompass information from relevant sources, industry insights, and statistics that can help educate your target audience. You educate them and help them make informed choices by providing them with relevant information, and they share their thoughts via comments and reactions.

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Take the 2020 State of Email Survey and Help Us Give Back to the Community

Litmus

We believe in the power of data-driven industry research. Reliable industry insights help all of us benchmark our programs against our peers, identify trends, uncover opportunities for improvement—and ultimately, help push the industry forward. How Women of Email supports the industry in times of COVID-19.

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Take the 2020 State of Email Survey and Help Us Give Back to the Community

Litmus

We believe in the power of data-driven industry research. Reliable industry insights help all of us benchmark our programs against our peers, identify trends, uncover opportunities for improvement—and ultimately, help push the industry forward. . Take the survey ?.

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Outbound Lead Generation: 6+ Strategies That Actually Work

Lusha

Inbound methods include: Search engine optimization (SEO) Content marketing Social media Email marketing The goal is to make your brand a trusted source of information, attracting potential customers who are already interested in what you offer. Be yourself and let your passion for your industry shine through.

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7 Effective B2B Digital Marketing Strategies

Sachs Marketing Group

Without a well-crafted digital marketing strategy, B2B companies risk falling behind their competitors, wasting resources on ineffective campaigns, and missing opportunities to connect with potential clients. What should be included in a B2B marketing plan?