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How to NOT Break the Law in Marketing: Copyrights, CAN-SPAM, Fair Use

Neil Patel

Besides performing research and finding the right keywords, you’ll need to ensure your campaign follows marketing laws. Do you know which laws apply to you and which don’t? However, here’s a quick rundown of the most common marketing laws in the U.S. Marketing Laws to Be Aware of and Follow.

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The Problem with Implicit Opt-In For Email Marketing

Adobe Experience Cloud Blog

for example, spam can be classified as any email that violates the 2003 CAN-SPAM Act or any other countries’ bulk email laws. Canadian law prohibits senders from emailing anyone who has not explicitly requested that mailing, and Australian and European law require prior-consent. An easy way to opt-out.

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Best Email Marketing Services

Neil Patel

This magic marketing channel is called email. Yes, just good old email. And that insane average return on investment is one of many email marketing statistics that have held true for years now. The biggest surprise to me is how many companies aren’t taking advantage of email marketing. Every step.

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Email Marketing Audit — The Complete Guide

Hubspot Marketing

Increased open rates, click-throughs, and sales: If you want these results, running an email marketing audit can help you get there. That’s why I've teamed up with six email marketing experts to help you create an audit of your own. Together, we cover: What is an email marketing audit?

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A Beginner’s Guide to Successful Email Marketing

Neil Patel

Is email marketing dead? With all the talk of video, artificial intelligence, virtual reality, and chatbots, it sometimes seems like email is long past its prime. But if you think email is dead, you’re missing out on the real metrics. Despite the rise of social, people use email more than other platforms.

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3 email marketing shifts to make in 2023

Martech

I could have given the Post a salty quote about my experiences with SafeOpt and predatory email experiences (“ Business stress is no excuse to spam “) for visitors to its clients’ websites. Successful email marketers believe in the sanctity of permission. But even in the U.S., Let’s get the job done!

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Foundations of Data Privacy in Email Marketing

Litmus

Email marketers are responsible for protecting their subscribers’ data. In three lessons, we cover data privacy in email marketing as it stands today, plus tips on how to privacy-proof your email program. Here’s a brief overview of each lesson: Lesson 1: Laws That Affect Email Marketing.