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Trigger-Based Email Marketing: A Step-by-Step Playbook to Accelerating ROI

Customers.ai

Email marketing is like printing money when you get it right. Thats where trigger-based email marketing comes in. These emails arent random as theyre based on your customers actions (or inactions). Book a Demo What Is Trigger-Based Email Marketing (And Why Does It Work?)

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15 Audience Segmentation Tools You Need to Stop Guessing & Start Engaging

Customers.ai

For ecommerce, this means you’re not just spamming your entire list with a generic email. Instead, you’re speaking directly to your repeat buyers with exclusive perks, re-engaging cart abandoners with tempting discounts, or wowing your seasonal shoppers with time-sensitive offers. Klaviyo’s power lies in its behavioral segmentation.

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Cracking the Code on Client Segmentation for Email Domination

Customers.ai

Email marketing is a beast and client segmentation is the leash. Targeted emails perform better but really targeted emails perform the best. When it comes to email, basic segmentation isnt cutting it anymore. Brands using advanced segmentation see a 760% increase in revenue from their email campaigns.

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The complete guide to creating a Black Friday social media strategy

Sprout Social

But, if you have several Facebook Audience types or if you have segmented email marketing lists—you should create different Black Friday social promotions for those market segments. Modern shoppers like un-selfish business, so give back to your community, or to a charitable cause.

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More Than a Name: 13 Ways Marketers Personalize Emails

Litmus

The data and opinions of email marketers seem to think so. Litmus research shows that brands that use dynamic content to personalize their emails see an ROI that’s 22% higher than the ROI of brands that rarely or never utilize dynamic content. Let’s start with the reigning champ in email personalization.

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Black Friday marketing ideas: how to stand out during the holiday noise

AWeber

This makes it the perfect time to launch a marketing campaign, right? In 2022, shoppers poured out $9.12 What the Superbowl is to advertisers—that’s what Black Friday is to marketers. 50% of those shoppers report spending the most on gifts. billion , this becomes the ultimate point-of-purchase marketing opportunity.

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How to Optimize Shopify Marketing with Customers.ai

Customers.ai

Webinar: 2024 Playbook Increasing Traffic & Conversions in the Age of AI Free Webinar: Watch Now The Foundations of Shopify Marketing Audience Segmentation for Shopify Marketing Ad Retargeting for Shopify Stores Email Marketing with Customers.ai Email Marketing with Customers.ai