Content Marketing Institute

JANUARY 14, 2019

“Right-here” consumer – Buyers expect mobile experiences, including shopping, to tailor to their physical location. Right-now” consumer – Buyers want purchasing power no matter the time or place. But how do they fit on the old marketing charts? New buyer types: (1) well-advised; (2) right-here; (3) right-now consumers.

Whitepaper 109

Whitepaper B2C Marketers Marketing 109

Marketing Insider Group

APRIL 4, 2024

AdWords enables you to create ads that appear on Google’s search engine and place your ads through an auction process. Posting blog articles regularly and promoting the content on social media enables you to generate buzz around your product, drive traffic to your online store, and boost sales. Retargeting is the answer.

eCommerce 71

eCommerce Marketing Strategy Marketing Marketers 71

Marketing Insider Group

MARCH 28, 2024

Refresh Your Content Marketing Strategy In 2023, content marketing and creation will continue to play an important role in every e-commerce business owner’s marketing strategy. Implementing an effective content marketing strategy enhances brand awareness, educates audiences, builds credibility and increases customer loyalty.

eCommerce 120

eCommerce Shoppers User-Generated Promotion 120