Adobe Experience Cloud Blog

NOVEMBER 8, 2016

They also need to be great collaborators and have a solid understanding of the principles and strategies of data-driven marketing and modern demand generation, plus hands-on experience with a marketing automation or email marketing platform. Experience managing campaign execution across multiple channels.

Management 134

Management Thought Leadership B2C Marketing Automation Platform 134

Martech

OCTOBER 20, 2021

The “quick-start” packages that platform-oriented solutions promote will typically lose their luster after three months, when the real developer lifting begins. Do you really need yet another email marketing subsystem in that nifty customer success management platform you’re looking to license?

Product 108

Product Succession Management Promotion Email Marketing 108

Hubspot Marketing

JANUARY 23, 2023

Where Will Marketing Leaders Cut Costs In A Recession? If a recession occurs, 1 in 4 marketing leaders expect to see budget cuts in their paid social media content, followed by organic social content, print ads, email marketing, and video content. What Skills Should Marketers Focus on for Career Growth?

Marketing 108

Marketing Marketers Promotion Management 108

Backlinko

MAY 21, 2024

Entertain the audience > promote the product. For example, they created an Instagram reel sharing a funny conversation about a product feature between a sales rep, customer success manager, and prospect. Value-Packed Email Campaigns Never underestimate the power of email marketing. Their goal?

Content Marketing 104

Content Marketing User-Generated Marketing Marketers 104

Litmus

DECEMBER 16, 2024

Its a new era of email, and were here for it ! Today, were sharing one of our favorite ways to add a human-touch to our email marketing campaignsand thats with Litmus Personalize Live Polls. Our Live Polls display the results so every time a subscriber opens the email, they can see what other people have chosen in the poll.

Retail 76

Retail Marketing Marketers Email Marketing 76

Lusha

NOVEMBER 18, 2024

This means everyone, from sales reps to marketers to customer success managers, understands why data is important and uses it to make decisions. Email marketing: Setting up automated email campaigns that nurture leads through the sales funnel, saving time and resources.

CRM 40

CRM Marketing Automation Platform Key Performance Indicator Customer Journey 40

Litmus

DECEMBER 18, 2023

Why is executive ‘buy-in’ important for email marketing? You need (and want) leaders to be on board with your email marketing investment. You need executive buy-in for your email marketing to pay for raises for your team, buy new tools, continue investing in strategies, or add new team members.

Email Marketing 114

Email Marketing Transform Health Marketing 114