Martech

MARCH 13, 2025

Whatever the reason, we hesitate to invest time, energy and souls in something new because we think we’ve wasted all those resources. Change Organizational change is a risk, whether it means a shakeup in team structure and management or the introduction of new technology and processes that disrupt the established flow of business.

Marketing 120

Marketing Marketers New Technology Energy 120

Martech

SEPTEMBER 10, 2024

If you’re managing these with manual tasks, you’re also increasing your likelihood of branding and compliance errors. Automation has changed the paradigm for local advertising execution and management. The challenge for ad teams lies in managing this complexity. The question is, how best can automation be applied?

Advertising 114

Advertising Advertisers Non-Profit Real Estate 114

Martech

AUGUST 9, 2024

By installing wireless LED lights across the city, Chicago is cutting energy costs and improving public safety, telling a story of innovation and sustainability. The 100 MWdc solar plant, a green-energy star for the region, recognized a need for further digital transformation during conversations with FTC Solar.

Transform 112

Transform Energy PR Customer loyalty 112

Backlinko

DECEMBER 28, 2024

Pro tip: Use a tool like Semrushs Listing Management to automatically distribute your information to GBP and dozens of other directories all at once. You can also manage these listings within the tool. Once youve set up the tool, click the Review Management tab. Google may take up to five business days to verify your profile.

User-Generated 113

User-Generated Energy SEO Place 113

Martech

AUGUST 2, 2024

The innovation and learning that emerges from the top layer drives commerce’s energy. A culture that manages conflict well is beneficial. Commerce’s role to is resource the other layers — above and below. The annual plan continues to distribute the funds to the overall marketing budget. A little selfishness in the process is OK.

Transform 111

Transform Marketing Plan Fashion Health 111

Hubspot Marketing

DECEMBER 10, 2024

I dont get my energy from being around lots of people (although I love being around people). Instead, I get my energy from recharging alone. As you plan your event, clear and consistent communication before, during, and after the event helps manage expectations and keeps attendees informed. Center thoughtful communication.

Transform 114

Transform Logistics Energy Communications 114

Hubspot Marketing

AUGUST 26, 2024

Jake has an easy time ensuring he isn‘t micro-managing his team on specific tasks, and that’s because in Asana he can see how each sub-task his team is responsible for ladders up to the company's key objectives for 2024. Or,” He adds, “if you use tools like Asana, you’ll have access to AI that is one of the world's greatest project managers.

Product 129

Product Energy Marketing Marketers 129

Hubspot Marketing

SEPTEMBER 9, 2024

Without oversight from managers and social pressure from colleagues, some employees will struggle to clock in on time and work hard all day until it's time to clock out. Managing remote teams requires the acquisition of new tools (video conferencing software, file sharing, etc.). Accountability. Tool overload.

Product 121

Product Marketing Marketers Energy 121

Buffer Marketing

JANUARY 8, 2025

Whether you use built-in features that enable crossposting between platforms (like you can between Meta platforms Facebook , Instagram , and Threads ) or a social media management tool like Buffer , you can create posts once and share them everywhere your audience hangs out. Crossposting makes this multi-platform strategy more manageable.

Energy 119

Energy Management Analytics Communications 119

Hubspot Marketing

MAY 26, 2022

Let's face it: Executing a successful marketing project requires time, energy, and money. And with so many different facets of marketing to consider — branding and creative, product marketing , event hosting , and so forth — your marketing project management budget can disappear fast. Spendesk [Excel]. Monday [Built-In Template].

Management 140

Management Marketing Marketers Energy 140

Hubspot Marketing

JANUARY 20, 2025

Start Your Root Cause Analysis With Our Free Template Marketers experienced in project management know its important to monitor your systems and take an honest look at things when they break down. We reviewed hiring and onboarding data and saw how fast managers pushed to hire. What is the 5 whys approach for a root cause analysis?

Management 115

Management Place CMO Energy 115

Martech

JULY 25, 2024

Running a virtual version of the Olympic venues to track energy use. Metricool , a social media management platform, announced new features including LinkedIn analytics, an enhanced AI assistant, and integrations with Google Drive and Canva. A chatbot to help answer athletes’ queries in natural language.

B2C 109

B2C Energy User-Generated Retail 109

SocialPilot

FEBRUARY 2, 2025

Match Their Energy If someone has used a super excited tone to share their experience, dont hold back yourself! If youre a high-energy fitness studio, let that pep come across in your reply with this tone: “ Woohoo! Theres a better way: using a tool that can make managing and responding to reviews easy. Happy replying!

Energy 104

Energy Management Customer loyalty Customer 104

Hubspot Marketing

SEPTEMBER 20, 2024

Selim Dahmani is a Senior Growth Manager at HubSpot who focuses on the French-speaking market. Do this : Focus your energy on creating a minimum viable funnel with the content you need to attract and convert consumers first.

Customer 134

Customer Global Marketing Customer Journey Energy 134

Hubspot Marketing

OCTOBER 8, 2024

Agrawal acknowledges that loneliness exists at every level — whether you're a CEO, middle manager, or the new intern. There's a sense of belonging you're creating when you consider energy and intentionality and space.” Work is not just for churnin ’ and burnin’. In fact, she met her own husband in an office.

Energy 116

Energy Product Management Customer 116

Hubspot Marketing

JULY 30, 2024

For most business owners, the secret ingredient isn't strategy — it's time management. Over the last few years of navigating the Instagram and video content game, I’ve found a workflow that not only delivers results consistently but also helps me manage my time well.

Product 124

Product Energy Place Management 124

Sprout Social

JANUARY 10, 2024

However, complaint management can also be a growth opportunity, providing insights to improve your products, services or customer experience. So, how do you manage complaints in a way that resolves your customers’ issues efficiently and effectively? What is complaint management? They can also severely impact your reputation.

Management 135

Management Branding Energy User-Generated 135

Marketing Insider Group

OCTOBER 16, 2024

For instance, if posts on one platform generate more leads than others, focus more energy there. Marketing Insider Group can handle all aspects of your social media strategy with our Social Media Content and Management Service. Video Source Once you have the data, use it to adjust your strategy.

Social Media Marketing 119

Social Media Marketing Key Performance Indicator Whitepaper Industry Insights 119

Sprout Social

SEPTEMBER 26, 2024

An all-in-one tool that offers end-to-end management and Facebook analytics tools and that integrates with your other social channels will save you time and energy. Step 3: Use Case Management to resolve customer issues faster Use Message Actions to categorize messages and track what’s complete and what requires further action.

Analytics 97

Analytics Social Media Marketing Marketing Marketers 97

Buffer Marketing

FEBRUARY 18, 2025

Networking mixers and live showcases to connect with potential collaborators in a high-energy, creative atmosphere. Sessions on scaling content teams and managing business infrastructure. It’s a must-attend event for those looking to explore new opportunities and trends shaping the creator economy.

Social Media Marketing 107

Social Media Marketing Price Energy Influencer Marketing 107

Buffer Marketing

JANUARY 7, 2025

👋) is a social media management platform with an AI Assistant that helps you create more engaging content in less time. Beyond the AI features, Buffer is a really flexible social media management tool that lets you create, schedule, and manage social media content across channels. Paid plans start at $6/month/channel.

Price 118

Price Thought Leadership Transform User-Generated 118

Hubspot Marketing

FEBRUARY 4, 2025

Meta Ads Manager claims it can be up to 255 characters long, but with the limited visual real estate, Id warn against that. Source Primary Text (Copy/Caption) The third part of a Facebook Ad is your copy or what the Meta Ads Manager calls your primary text). Enjoy the Ride, and thats precisely the energy this ad captures.

Real Estate 111

Real Estate Logistics Energy Retail 111

Martech

MARCH 10, 2025

The challenges of modern marketing measurement For years, weve been looking for a smarter way to manage data overload, but key organizational challenges often stand in the way. You might spend hours piecing together reports, only to end up with incomplete or conflicting insights that make it hard to trust the numbers.

Transform 116

Transform Marketing Mix Retail User-Generated 116

Hubspot Marketing

DECEMBER 20, 2024

Anna Sokratov, Brand manager for Jeppsons Malrt: A 31-gallon galvanized steel trash can with a lid. Maryam Banikarim, Managing director of Fortune Media: When something works really well, I dont like holding onto it. (Plus, a bonus rip in the spacetime continuum.) Browning cooked up this one: Malrt is one of Chicagos mascots.

Transform 102

Transform Marketing Marketers CMO 102

Sprout Social

OCTOBER 10, 2024

Social media management is evolving rapidly, and consumers are becoming more discerning about where they engage. Use a social media management tool to identify which profiles are generating the highest impressions and engagement. Which social media networks should your brand focus on? But times have changed.

Gen Z 123

Gen Z Branding Millennials Entertainment 123

Hootsuite

JANUARY 14, 2025

You need a Facebook Business Page to run Facebook ads, open a Facebook shop , or create a Facebook Group managed by your brand. Community Managers can only moderate comments and suspend or remove people from the page. 1 for Facebook marketing Schedule posts, answer messages, and manage ads from one place. It’s so easy.

Analytics 109

Analytics User-Generated Social Media Marketing Management 109

Duct Tape Marketing

NOVEMBER 7, 2024

The privacy factor in personalization must be managed carefully. But one company sent me a physical mailing that said, you Edelman at this address can save 20% on your annual energy bills. They calculate how much energy those panels can generate based on my longitude and latitude, the east west orientation of my roof. (05:03):

Customer 76

Customer Transform Energy Health 76

Backlinko

MARCH 25, 2025

Whether you’re launching your first blog or your fifth, these insights will help you make smarter decisions about where to invest your time and energy. Like sleep, stress management, or mindfulness practices Balance science-backed information with relatable personal experiences. Debt management has an eye-popping $15.50

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Buffer Marketing

AUGUST 6, 2024

This included media outreach, event planning, and reputation management to help my clients gain online visibility and attract new and repeat clientele. At that time, my focus was primarily on traditional PR strategies tailored to the restaurant and hospitality industry.

Thought Leadership 114

Thought Leadership Transform PR Energy 114

Martech

DECEMBER 30, 2024

Dig deeper: Why causal AI is the answer for smarter marketing Without question, in 2025 and beyond, much energy will be expended on integrating causal AI with generative AI and large language models, said Mridula Rahmsdorf, CRO at IKASI, a causal AI company with tools for retailers and financial services.

Transform 105

Transform CMO Retail CRM 105

Hubspot Marketing

SEPTEMBER 23, 2024

Throughout the documentary, the veterans describe their time in the military and their struggle to move forward into civilian life while managing their mental health. While telling the stories, viewers can see quick shots of the dogs eating Purina dog food to have the energy and nutrition to help their owners.

Food 113

Food Energy Health Place 113

Hubspot Marketing

NOVEMBER 12, 2024

Once you’ve decided the problem you’re looking to solve, spend a considerable amount of energy on where you can find the audience to answer your questions. There will be time to focus on new challenges but staying aligned with the task at hand is a key component to avoiding overwhelm and burnout. You’re not just asking, “Who are they?”

Energy 109

Energy Food Communications Place 109

Buffer Marketing

JANUARY 20, 2025

  Here is how our Social Media Manager, Mitra, does it. Save time with  Buffer Hashtag Manager , which allows you to save groups of hashtags to easily add to posts later with the Instagram first comment feature. With our Hashtag Manager, you can create unique groups of hashtags for themes you use often.

User-Generated 127

User-Generated Social Media Marketing Analytics Fashion 127

Set Up

OCTOBER 1, 2024

Encourage “Shareable” Content This is possibly the most sought after goal when it comes to content creation, so how can marketing managers conquer it? Becoming aware of how your target audience shares your content privately will especially benefit future campaigns and energy. Read more: It’s Giving… Marketing to Gen Z

Gen Z 59

Gen Z Energy Customer Journey Digital Marketing 59

Hubspot Marketing

DECEMBER 18, 2024

Here is an interesting take that Jocelyn Chan , the global marketing communications manager at TrusTrace , shared in the Contentoo-HubSpot study. You put a lot of time and energy into creating content, and it's equally as important to put energy into distributing it by packaging the information in different formats.

Marketing Strategy 103

Marketing Strategy Thought Leadership Marketing Marketers 103

Hootsuite

DECEMBER 4, 2024

After the first year and a half, we decided to focus our energy and resources in a more strategic way, not everyone, everywhere,” Li says. Save time managing your social media presence with Hootsuite. Publish and schedule posts, find relevant conversions, engage your audience, measure results, and more — all from one dashboard.

Non-Profit 103

Non-Profit Education Analytics Thought Leadership 103

Martech

JANUARY 21, 2025

Emotional energy? If youre not paying with money, youre paying with something else: your data, your attention or even your trust. Ask yourself: What do I have to give up to use this system? Are there societal or ethical costs? For example, does the platform contribute to misinformation, amplify harmful behavior or exploit vulnerable groups?

Retail 114

Retail Energy Health Promotion 114