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How to Become a Thought Leader as a Business Owner (and Why You Should)

Buffer Marketing

At that time, my focus was primarily on traditional PR strategies tailored to the restaurant and hospitality industry.   But no matter what type of business you run, thought leadership can support your traditional marketing efforts and build awareness, connection, and trust with your potential customers.

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IRL takeovers: Influencers are reshaping live brand activations and events

Sprout Social

They’ve emerged as powerful players in live brand activations and entertainment experiences that transcend traditional marketing. As the digital and physical worlds continue to merge, creators are shaping these activations, bringing their unique audiences and creative energy to the table.

Branding 109
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21 Brand Style Guide Examples for Visual Inspiration

Hubspot Marketing

Your editorial style guide can guide your blog content, video scripts, website and landing page copy, PR talking points, and knowledge base articles. At its core, TikTok is a brand that "celebrates the relentless energy, creativity, and expression of [its] users." See the full brand guide here. Image Source 14.

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What Are the Fundamentals of Marketing? (And How to Use Them)

Exposure Ninja

Different types of marketing you can use to promote your product or service include: Traditional Marketingmarketing that doesn’t take place online, such as TV or radio adverts, printed ads and billboards. Energy prices have increased, and consumers don’t want to use their heating as much.

Price 52
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27 Ideas to Break Your Creative Slump

Content Marketing Institute

Amber Masciorini, team lead digital PR and social media, RelationEdge Digital Agency . HANDPICKED RELATED CONTENT: How to Train Your Brain for Content Marketing Greatness. Jason Scott, digital marketing freelancer and blogger. There’s only so much traditional marketing my audience can hear before tuning out.

Transform 112
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Ultimate Guide to Social Media Marketing

Sprout Social

PR & recruitment: PR and recruitment content is often related. source ) Creates high energy snaps aligned with its brand and audience. However, the proof is in the pudding and social media marketing consistently proves to perform as well as or better than traditional marketing tactics.