Marketing Insider Group

MARCH 24, 2025

With over 5 billion social media users worldwide at the start of 2025, social media platforms are valuable channels for small businesses to leverage to gain visibility. Aside from photographs of your products or services, you can post graphics related to your business to add variety to your social media page.

User-Generated 76

User-Generated Energy Promotion Place 76

Jeff Bullas

FEBRUARY 23, 2023

Tip: Jeff uses BuzzSumo to generate content ideas, create high-performing content, monitor its performance, and identify influencers. They also accept career-related articles (especially when it comes to achieving work/life balance and being more productive), struggles with substance abuse, and social media/technology.

Copywriting 360

Copywriting Finance Health User-Generated 360

Buffer Marketing

FEBRUARY 4, 2025

Claude AI Best chatbot for productivity Claude AI by Anthropic is an all-in-one productivity assistant disguised as a chatbot that can help with everything from analyzing data to summarizing lengthy documents. Team plan starts at $25/month per user. Let’s dive in. Pricing: Free plan with limited features.

Transform 96

Transform Price User-Generated Product 96

Hubspot Marketing

DECEMBER 18, 2024

Source During my conversation with Peter O'Callaghan , the head of marketing at ScrapingBee , he shared a similar thought: Most brands ignore user-generated content platforms such as Reddit or niche forums, but these are goldmines for identifying overlooked pain points. Here is my proven checklist for a systematic content analysis.

Marketing Strategy 103

Marketing Strategy Thought Leadership Marketers Marketing 103

Hubspot Marketing

JANUARY 22, 2025

Landing page split testing helps you conduct an effective page rewrite by showing your pages performance among your audience to improve conversions and user experience. In a typical user flow, prospects arrive at landing pages via ads, and the landing page should convince them to take the next best action in the marketing journey.

Place 120

Place User-Generated eBook Marketers 120

Sprout Social

DECEMBER 2, 2024

Many leading brands rely on influencer marketing to raise awareness about their products, build brand recognition and increase their overall sales. Regardless of product, partnering with an influencer can get your business in front of the right audience. Influencers and creators play a pivotal role in global social media marketing.

Influencer Marketing 108

Influencer Marketing Food User-Generated Affiliate Marketing 108

Sprout Social

JANUARY 29, 2025

The role of AI in content marketing AI is set to play an integral part in almost all aspects of content marketing, even as misconceptions abound that AI is mainly for generating content. Content creation A 2024 global survey revealed that 42% of marketers use AI tools daily or weekly for writing or generating content.

Content Marketing 119

Content Marketing Transform User-Generated Marketers 119

Buffer Marketing

JANUARY 20, 2025

In fact, according to  a blog post  shared by the Meta-owned platform, “a variety of algorithms, classifiers, and processes, each with its own purpose,” ensure that IG users see the content that most interests them.  Posts the user has liked, shared, saved, or commented on. Activity.  Posts

User-Generated 127

User-Generated Social Media Marketing Analytics Fashion 127

Buffer Marketing

FEBRUARY 6, 2025

TikTok has a massive user base of over 1.69 monthly active users — and the number of Americans using TikTok weekly has quadrupled since 2021. The social media site isn’t limited to younger users anymore. TikTok report showed weekly TikTok users aged between 35-44 have only grown since 2022. billion (!!)

SEO 110

SEO Real Estate User-Generated Promotion 110

Backlinko

MARCH 25, 2025

Whether you’re launching your first blog or your fifth, these insights will help you make smarter decisions about where to invest your time and energy. These metrics are presented on a five-point scale to help you quickly assess each niche’s strengths and challenges. million members. As for monetization?

Real Estate 103

Real Estate Health Affiliate Marketing Non-Profit 103

Sprout Social

JANUARY 15, 2025

Affiliate influencer marketing, or influencer affiliate marketing, is a type of brand partnership where influencers earn a commission for driving product or service sales through their content. Here’s how it typically works: A brand partners with influencers to promote their product or service through social media content.

Influencer Marketing 94

Influencer Marketing Affiliate Marketing Branding Gen Z 94

Hubspot Marketing

OCTOBER 28, 2024

A survey run as part of HubSpot’s and The Next Wave’s 2024 “ How AI Is Driving Personal Productivity and Business Growth ” report found that 70% of marketers already use AI to conduct more data analyses, while 64% use it specifically to understand their customers’ profiles better. This way, you can take action ASAP to address the problem.

Customer Acquisition 92

Customer Acquisition Price Customer Journey User-Generated 92

Search Engine Land

SEPTEMBER 11, 2024

Less is usually more: Focus on impact over quantity Through years of observing audits produced by various SEO agencies, I’ve noticed a common oversight: many fail to consider the limited resources – time and energy – available to companies. In SEO, this often manifests as a few issues causing the majority of problems.

SEO 106

SEO Transform Education User-Generated 106

Buffer Marketing

NOVEMBER 14, 2024

As long as you’re clever with your tweaks, content repurposing can save you loads of time and energy.  It  explains  the ingredients used, how their products help specific issues, and mentions the studies that back up their claims. But when you’re sharing an aesthetic product image, shorter is sweeter.

Social Media Marketing 118

Social Media Marketing Education Analytics Entertainment 118

Sprout Social

DECEMBER 30, 2024

Meanwhile, 84% of TikTok and 88% of Instagram Reels users are already watching Shorts. This feature allows users to filter and find short videos from platforms like YouTube Shorts, making your content even more discoverable. It helps users looking for answers on YouTube or search engines find your content.

Branding 81

Branding Transform Finance User-Generated 81

Hubspot Marketing

NOVEMBER 15, 2022

Let’s face it — there’s always another brand out there that makes a product similar to yours. Chances are that there are quite a few brands that make products or services similar to yours. It’s also likely that new brands and businesses will pop up in the future with similar products. SKIMS Made Shapewear Exciting.

Product 111

Product Energy Branding Price 111

Sprout Social

MARCH 4, 2020

Do you know what a successful social media product launch looks like? Because no matter what you’re selling, recent statistics note that more and more consumers are discovering and researching new products via social. And it’s no secret why social media is growing as a product discovery channel. Product descriptions.

Product 144

Product Promotion Analytics Retail 144

Buffer Marketing

APRIL 1, 2025

Some of their creator affiliates shared their unique discount code to promote the product and they also used the influencer content as ads. The relatability and diverse use cases help their target audience spot themselves in the content and see when, how, and where the product can help them.

Social Media Marketing 73

Social Media Marketing User-Generated Entertainment Promotion 73

Buffer Marketing

FEBRUARY 12, 2025

B2B social media is less straightforward by the very nature of its products. While B2C products are usually not technical, B2B social media requires an in-depth understanding of complex topics and features.On Here, you can share product tips and be much more company-focused than you can be on TikTok.

B2C 92

B2C Social Media Marketing User-Generated Entertainment 92

SocialPilot

DECEMBER 18, 2024

Generate Reviews Effortlessly Dont leave your businesss online reputation to chance. You can use their feedback to spot trends, identify opportunities for growth, and make informed decisions that improve products, services, and overall customer satisfaction. Review management tools offer valuable insights into customer opinions.

Transform 98

Transform Management User-Generated Energy 98

Hootsuite

JANUARY 14, 2025

Facebook Business Pages remain a critical tool for brands looking to connect with social users and if you already have one, it’s time to update it for 2025. Your profile photo accompanies your business name in search results and when you interact with users. It also appears on your Facebook page.

Analytics 109

Analytics User-Generated Social Media Marketing Management 109

Sprout Social

MARCH 11, 2025

Every generation has core memories like these because social media is the epicenter of modern culture. Name: Annette Chacko Company: Sprout Social Title: Content Strategist My definition of social media culture: The collective online behavior among different consumer generations and segments that are inspired by content on social platforms.

Branding 93

Branding Transform User-Generated Fashion 93

Jeff Bullas

FEBRUARY 13, 2023

billion global internet users, and over 2.8 billion active social media users (related: marketing statistics ). Savvy businesses know how to benefit from the huge amount of data that users generate in real time. Sure, your goal is to increase brand awareness, generate leads, and promote your products or services.

Social Media Marketing 306

Social Media Marketing Marketers Marketing User-Generated 306

Set Up

JULY 23, 2024

Fenty Beauty - Features user-generated content to reach a wider audience and promote inclusivity and diversity. Ben & Jerry’s - Blends product promotion with cause-driven marketing. GoPro - Highlights user-generated content as well to pair with compelling and relatable storytelling. Check out Gymshark’s TikTok.

Energy 59

Energy User-Generated Fashion Social Media Marketing 59

Buffer Marketing

MARCH 6, 2025

  A strong visual can catch users' attention, but carefully thought-out Instagram captions can do more heavy lifting when it comes to growing your following on Instagram. We’ve also included some guidance on how to use AI to turn it into your own personal Instagram captions generator. Sound good? Let’s dig in. 

Food 106

Food User-Generated Energy Social Media Marketing 106

Sprout Social

AUGUST 31, 2022

You have to juggle multiple plates and wear several hats, from content ideation to video production—basically, you have a lot to handle. Here are 17 social media management tips to help you stay productive and organized: 1. Create a productivity regimen to help organize your daily, weekly and monthly workload.

Management 112

Management Product Key Performance Indicator Health 112

Sprout Social

SEPTEMBER 16, 2024

The video exudes a welcoming spirit—the kind of energy that makes nervous new students feel at ease on a new campus. With on-site interviews of parents and students, B-roll, drone footage and uplifting music, the production quality is especially impressive and illustrates the campus’ beauty. Another added, “The Avatar took me.”

Transform 98

Transform PR Education Energy 98

Animalz blog

NOVEMBER 14, 2024

Meet the Hook Model The hook (or hooked) model — a term coined by author and behavioral designer Nir Eyal — explains how designers create habit-forming products. They guide users through a four-step loop: trigger, action, variable reward, and investment: Trigger. This is what prompts a user to engage with the product.

User-Generated 67

User-Generated Energy Industry Insights Product 67

Martech

APRIL 16, 2024

How to craft content for the awareness stage At this stage you want to educate and inform people about their problem and introduce them to potential solutions — ideally, leading them towards your product or service. Engaged users are more likely to progress further along the customer journey. The focus is on visibility and engagement.

Customer Journey 123

Customer Journey Customer Energy Transform 123

Neil Patel

FEBRUARY 15, 2021

It relies on small devices, often the size of a postage stamp, using Bluetooth Low Energy (BLE) signals to transmit information to mobile devices via mobile apps. Since this release, Google has created its own version specific to its user base, which is called Eddystone — to keep up with the Joneses, of course. They Are Versatile.

Energy 145

Energy Manufacturing Retail User-Generated 145

Animalz blog

MAY 2, 2023

While SEO isn’t dying, it is undergoing substantial changes, accelerated by generative AI, and it’s worth hazarding a few educated guesses about what it might look like on the other side. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO User-Generated Energy Health 145

Hubspot Marketing

JUNE 26, 2023

As any business owner knows, product-market fit is one of the most challenging aspects of starting a business. I sat down with Mishra to discuss how AI will revolutionize every aspect of the product development process, and how startups and SMBs should prepare for it. Product-market fit predictions will be more accurate.

Product 109

Product Transform User-Generated Shipping 109

Marketing Insider Group

SEPTEMBER 20, 2021

It can be a genuine challenge to choose where to spend your time and energy. Businesses often get started on social media with a burst of energy but quickly fizzle and fade upon a lack of community interest and growth. billion active monthly users , with the most successful content being imagery and emotionally-driven posts.

B2C 144

B2C Energy Thought Leadership User-Generated 144

Search Engine Land

FEBRUARY 26, 2024

Generative AI tools like ChatGPT can create content, but it doesn’t always sound natural. Setting yourself up on ChatGPT You need a user-friendly interface through which to interact with AI and also to refine your generated output. it remains fast enough for productive long-form content generation and refinement.

Energy 129

Energy User-Generated SEO Education 129

Sprout Social

MARCH 30, 2023

The mainstream excitement over generative and other multi-purpose AI tools is more than just good PR. Rather, it’s indicative of a tectonic shift in how companies design software, how businesses invest in technology and how individual users devote their time and energy.

Energy 139

Energy User-Generated PR Shipping 139

Unbounce

MAY 7, 2020

And while we’re sure the word “popup” brings some lousy user experiences to mind, don’t let a few annoying apples spoil the bunch. They help you highlight relevant offers, products, or sales, build email lists , and recapture your visitors’ attention before they leave the page. Design with user experience in mind.

Energy 145

Energy User-Generated Advertising Advertisers 145

Sprout Social

APRIL 14, 2021

in summer 2018, TikTok has generated six billion lifetime downloads in app stores and hit 689 million users worldwide, with no plateau in sight. According to Vidyard’s 2021 Video Benchmarks report , the most common types of business-created videos are product demos, followed by how-to’s and explainers.

Energy 145

Energy User-Generated Influencer Marketing Fashion 145