Sprout Social

JULY 21, 2022

If you want to improve your social media marketing strategy , you need to know about the different types of social media content and how or where you share that content. Understanding these different types of social media will help you develop a better content strategy and know where to focus your time and energy.

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Adobe Experience Cloud Blog

JANUARY 6, 2017

Author: Ellen Gomes As we kick off 2017 with the fresh energy and optimism that a new year brings, like me, I bet many of you have made some achievable (and not so achievable) New Year’s resolutions. This year, one at the very top of my list is to more actively consume industry news and trends and apply them to my own marketing.

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Social Media Marketing Whitepaper Thought Leadership Transform 0

Marketing Insider Group

SEPTEMBER 20, 2021

There are so many social platforms, and new ones are popping up every single day. It can be a genuine challenge to choose where to spend your time and energy. Businesses often get started on social media with a burst of energy but quickly fizzle and fade upon a lack of community interest and growth.

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B2C Energy Thought Leadership User-Generated 144

Jeff Bullas

FEBRUARY 6, 2023

For instance, Instagram promotion tool Useviral has a video on its website showing web visitors exactly what happens when you sign up – from helping Useviral identify your target audience all the way to getting potentially thousands of new followers. Guest author: Alexz Miller is the Director of Marketing at Kicksta.

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Sprout Social

DECEMBER 27, 2023

Benefits of Facebook automation While social media marketers manage more responsibilities today, core tasks like scheduling posts remain the same. Automation tools are necessary to keep up with the pace of social and reduce the energy spent on these routine tasks.

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Branding Analytics Social Media Marketing User-Generated 134

Hootsuite

AUGUST 11, 2020

A great social media proposal is a key tool for any social media marketer. Whether you’re a freelance social media professional or you work at an agency, you need to understand how to use a proposal to build business. And then use our free social media proposal template to create your own in minutes.

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Buffer Marketing

NOVEMBER 14, 2024

Cross-promote your Instagram handle on other channels 5. Build an Instagram marketing strategy 7. Cross-promote your Instagram handle on other channels Redirecting potential customers from other channels to your  Instagram profile  is a lightweight strategy to make yourself discoverable and boost your following quickly.

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Hootsuite

NOVEMBER 16, 2021

This app has a big music following (lots of new songs are intentionally promoted through the app to help them climb the music charts) so lassoing your video to one of these shooting stars is only going to help you get on more FYP and in front of new audiences. Pretend your audience are your good friends and approach it with that energy!

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Energy Social Media Marketing Promotion Management 138

Buffer Marketing

APRIL 24, 2024

While some may argue that organic social media's focus on awareness makes it difficult to tie directly to revenue generation, it plays a crucial role in building brand recognition and trust, ultimately supporting paid efforts.  Paid social media ads can produce quick, measurable results within a defined timeframe.

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User-Generated Health Social Media Marketing Thought Leadership 133

Neil Patel

APRIL 26, 2021

People want to learn SEO and social media marketing from me. Keywords like social media marketing, search engine optimization, conversion rate optimization, ROI , and blogging are all keywords you’ll find me using. Cross-Promote with Other Channels. The CTA says how often I publish new videos.

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SEO Promotion Social Media Marketing Customer Acquisition 145

Orbit Media Studios

MARCH 14, 2023

Social media management is hard work. It takes a lot of time and energy. Usually the list of social media marketing goals includes “brand awareness” and “drive website traffic.” What social media channel is bringing visitors to the site? So tag the links in your social campaigns.

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Sachs Marketing Group

JULY 6, 2023

This is a huge time-saver for you as a business owner, as you won’t need to spend the time and energy promoting your new social profile in order to rebuild your following from scratch – Threads streamlines this process with a single tap. Be genuine in your communications, and don’t be afraid to show the human side of your brand.

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Social Media Marketing Promotion Energy Communications 98

Hootsuite

OCTOBER 26, 2021

Save time and energy when you’re researching trends. In other words, the more your content keeps people on YouTube, the more YouTube promotes your content to people. Promote your channel. Once you’ve got the basics right, you can start promoting your work. Let’s think back to those unboxing videos. Source: Bear Grylls.

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Promotion Energy Advertisers Advertising 142

Buffer Marketing

SEPTEMBER 18, 2023

Open-source and decentralized nature : Unlike many mainstream platforms, Bluesky operates on an open-source model, promoting transparency and community involvement. This promotes user freedom and reduces platform lock-in. It also doesn’t have a large enough user base to justify a focus of resources and energy on it.

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Energy Promotion Communications Customer 141

Hootsuite

JULY 15, 2021

Employee advocacy is when a workforce promotes their organization, most commonly over social media. When you support and promote your company’s goals and initiatives through employee advocacy, you’re raising awareness for the important work that you do. Don’t worry, we’ll make it worth your while.

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Energy Promotion Social Media Marketing Branding 142

Hubspot Marketing

JUNE 24, 2022

Regardless of industry or size, all nonprofits benefit from volunteers, and marketing your organization can help bring in new hands. Nonprofit marketing promotes your services. Crafting these before you employ your marketing is important for a few reasons: Key messages keep your organization aligned.

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Hootsuite

AUGUST 25, 2021

Posting a regular TikTok video ahead of your live stream is a savvy way to promote your broadcast, because any user who sees your video will also see a special icon that lets them know you’re streaming. Part of the joy of a live stream is definitely the spontaneous, anything-can-happen energy. Mistake #3: Going live without warning.

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Energy Analytics Social Media Marketing Place 143

Hootsuite

AUGUST 19, 2020

Social media campaigns are the rocket fuel of your marketing efforts: a concentrated burst of energy that pays off in a major boost to your brand reputation, awareness or sales. It can be limited to a single network, or take place across multiple social media platforms. 18+VoidWhereProhib.

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Gen Z User-Generated Social Media Marketing Promotion 145

Content Marketing Institute

JANUARY 2, 2018

You’d be surprised at how much energy we put into trying new things at Convince and Convert. If this week we are trying to promote sales for Content Marketing World, for example, I can go into Sigstr and add that promotion. HANDPICKED RELATED CONTENT: How to Build a Smart Yet Simple Social Media Marketing Plan [Template].

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Management Analytics Energy Social Media Marketing 111

Hubspot Marketing

OCTOBER 17, 2022

Promoted Music - DoorDash - Driver. Promoted Music - covergirl. It's helpful to remember that TikTok is a fun, entertaining platform, making it necessary to match that energy in your marketing. "I want to show you how I was able to afford AirPod Pros in 48 hours starting with nothing.". DoorDash - Driver. Back to You.

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Gen Z Entertainment User-Generated Energy 134

Hootsuite

SEPTEMBER 14, 2020

Instagram analytics tools aren’t just feel-good graphs and vanity metrics: they’re the best way to see if all the time, energy, and budget you spend on the platform are, you know, worth it. It’s useful for tracking promotions, branded hashtags , and Instagram contests in real-time. Cross-promoting effectively? HypeAuditor.

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Sprout Social

FEBRUARY 6, 2023

Top features social media apps have in common Analytics and reporting All the major apps offer analytics that inform how well your content performed as well as demographic information about your audience. Use the analytics feature to tailor your social media marketing strategy and prove ROI.

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User-Generated Social Media Marketing eCommerce Communications 111

Hubspot Marketing

AUGUST 29, 2022

The TikTok space has a very specific energy to it and to step into it, you should take time ingesting first. While the occasional promotion is definitely welcome, making it the core of your content is not the best strategy. There’s another trend coming right around the corner. You’re not watching TikTok videos.

Energy 141

Energy Marketing Marketers Promotion 141

Sprout Social

SEPTEMBER 10, 2018

Let’s be honest: marketing as a musician is tough. Promoting your latest songs. For the sake of building up a base or rabid followers and getting discovered by new ones, understanding the in’s and out’s of social media for musicians is a matter of “when,” not “if.” Exhausting?

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Real Estate Social Media Marketing Promotion User-Generated 109

Hootsuite

JUNE 29, 2020

If you’re using social media to market your business, you need to understand how to perform a social media audit. Don’t be alarmed—a social media audit is nowhere near as scary as it sounds. But it is a critical part of developing or updating an effective social media marketing plan.

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Analytics Social Media Marketing Energy Place 145

Sprout Social

MARCH 4, 2020

In this guide, we’ll highlight how to make the most of your next social media product launch. The 6-step social media product launch plan. Because you put energy and effort into your products, right? Social captions (think: Facebook, Instagram). Direct social sales? Think about it.

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Product Analytics Promotion Retail 128

Neil Patel

JANUARY 20, 2021

Paid reach is the people who see your content as a result of paid promotions. Overly promotional content doesn’t fare well with users so Facebook cracked down on that type of content. Social media marketing should show your funny or creative side like Nutella. Don’t Just Promote Products and Services.

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User-Generated Promotion Social Media Marketing Branding 145

Neil Patel

SEPTEMBER 17, 2021

Otherwise, you risk wasting time, energy, and money on flawed campaigns. That’s where social media audits can help. In this post, I’ll show you how to perform a social media audit in just 30 minutes. New sales channels and promising promotional strategies are some things to expect. Don’t worry.

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Analytics Energy Key Performance Indicator Social Media Marketing 145

Sprout Social

FEBRUARY 8, 2017

Whether you’re just getting started with social media marketing, or you’re an experienced marketer, there’s always something new to learn. In order to help steer you in the right direction, we’ve compiled a list of some common social media questions you might be dying to ask.

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Real Estate Social Media Marketing Energy Analytics 111

Hootsuite

JUNE 7, 2022

They use more energy over a shorter time and yield results and insights fast. Generation Z and Millennials are most likely to make decisions based on personal, social, or environmental values. For instance, you could promote an awareness day or event or partner with a charitable organization. Sales or promotion campaign.

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Gen Z User-Generated Promotion Advertisers 145

Sachs Marketing Group

AUGUST 26, 2022

In this article, we’ll explore the benefits of multichannel marketing and how you can combine search engine optimization (SEO), social media marketing, and pay-per-click (PPC) advertising to reach more customers and increase sales for your business. What is Multichannel Marketing? Chris Rice, SEO Manager.

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SEO Energy Advertisers Advertising 98

Hubspot Marketing

DECEMBER 3, 2024

As the average entrepreneur spends about eight hours per week on social media marketing (that used to include me), one hour on Pinterest generating better results was my cup of tea. This simple technique allows me to create less and promote my creations more. Create click-worthy, branded pins.

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Product User-Generated Transform Energy 100

Many Chat

JULY 13, 2022

It remains a hot topic of conversation in the social media marketing world. That’s a huge audience with massive potential, but attracting a genuine audience takes time and energy. Too much promotional content. Sharing promotions, offers, and brand collaborations is great from time to time.

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Gen Z User-Generated Promotion Energy 128

Hootsuite

SEPTEMBER 8, 2020

Creating and managing multiple YouTube channels can take up a lot of time and energy. With Hootsuite, you can easily upload, schedule, and promote your YouTube channel and videos across multiple social networks. But it’s worth it if you want to make a splash on the most popular online platform amongst US adults. Get Started.

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Marketing Insider Group

DECEMBER 11, 2019

This is where you need to evaluate where you will focus your budget, time and energy. Your marketing goal for the year could then be to scale organic traffic to 350,000 monthly visitors by scaling content production and promotion. Currently, which channels are driving the most traffic to your site?

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Communications Marketing Marketers Energy 110

Hootsuite

JULY 12, 2022

So how do you adapt your brand voice for social? Be conversational—whether that’s the energy of a serious convo or a group chat with your BFFs. And trust your judgment as a social marketer. They modulate their voice and tone to blend in organically across social. Ready to get weirder and wilder on social?

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Branding Whitepaper Food Energy 128

Orbit Media Studios

JULY 11, 2023

Social media videos are so engaging that the networks are pushing them way to the top of social streams. As a social media marketer, video is your most powerful tool. First, a few quick examples…  The first example here is a social media video that drives brand awareness, but doesn’t drive any traffic.

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Promotion Social Media Marketing Analytics Energy 98