article thumbnail

Be A Hero: Choose Appointment Setting for Your Next Campaign

Marketing Insider Group

Telemarketing services are continuing to grow in popularity, due to the low cost and high ROI; however, the difficulty lies in which telemarketing tactic to utilize. The training is critical to the success as the callers must understand your offering, but this is constant amongst all telemarketing tactics. That is so true!

article thumbnail

13 Marketing Tactics to Boost Your Event ROI

Adobe Experience Cloud Blog

That’s because marketing leaders tend to pour all their energy into the most visible parts of an event: the sizzle. Use your inside sales people or a B2B telemarketing service to follow up on the phone. The event did not produce the return on investment (ROI) you had anticipated. Leads trickled in and then wasted away.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

7 Common B2B Social Media Marketing Mistakes

Marketing Insider Group

Failing to invest sufficient time and effort – In order to build relationships it takes a considerable amount of time and energy to maintain your Social Media presence. Expecting instant results – Social Media is not a one-way street and requires time to build trust and relationships within a community.

article thumbnail

Finding The Time To Tweet or Blog?

Marketing Insider Group

So even so I don´t like it to much, I will give more energy to facebook and twitter. In Germany I concentrate myself on xing, which is big enough and gives a lot of informations. How ever I try to get more connections on the international market. Or what is your experience to start with? Harald Michael Brenner Dec 11 2010 Hello Harald.

B2C 107
article thumbnail

Are You Building Your Business With a Crock-pot or a Microwave?

Duct Tape Marketing

You have a shorter window of time, space and energy to show why you are different than you have ever had before. Your telemarketer looking for leads might stumble upon someone who is ready to buy now. The challenge with microwave strategies in a complex buying cycle is that sometimes they work.

article thumbnail

67 Innovations To Help You Get Inspired

Marketing Insider Group

Smart Energy Glass is an innovation from Dutch Peer+ that turns windows into solar energy collectors with a customizable appearance. The glass also serves to collect solar energy, which can then be used directly or fed back to the grid. #54. The feature will be available globally on the 2012 Ford Focus. #45.

Energy 74
article thumbnail

67 Innovations To Help You Get Inspired | B2B Marketing Insider

Marketing Insider Group

Smart Energy Glass is an innovation from Dutch Peer+ that turns windows into solar energy collectors with a customizable appearance. The glass also serves to collect solar energy, which can then be used directly or fed back to the grid. #54. The feature will be available globally on the 2012 Ford Focus. #45.

Energy 63