Girl Power Marketing

FEBRUARY 1, 2023

Content marketing has come a long way since the early days of cranking out dozens of poorly written blog posts stuffed with keywords, links to irrelevant websites, and reaching out to anyone and everyone for backlinks as part of a consumer marketing strategy. And throw in some helpful hints. The result? Increased revenue.

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Digital Marketer

JULY 24, 2023

In this dynamic and ever-evolving landscape, one marketing tool has consistently risen above the rest: video marketing. What is Video Marketing? But what exactly is video marketing? Statistics from Wyzowl reveal that an astounding 91% of businesses will be utilizing video marketing tools in 2023.

Video Marketing 74

Video Marketing Digital Marketing Marketing Marketers 74

Neil Patel

JANUARY 28, 2023

Video as a marketing medium is a powerful tool. So how can you use video to supercharge your marketing strategy? I use video marketing , successfully, and you can too. In this post, we’ll discuss the psychology of videos in marketing. source ) That’s a big audience for video content.

Marketing Strategy 88

Marketing Strategy Gen Z Marketing Marketers 88

Martech

AUGUST 31, 2022

When we turn to video content, we tend to look for informational or entertaining content, but we may also be able to uncover content opportunities that naturally solve the customers’ needs best in video format: how-to videos, product demonstrations, comparisons, and so on. Conclusion.

Digital Marketing 99

Digital Marketing Marketing Strategy SEO Transform 99

OnPassive Marketing

JUNE 10, 2022

Who wouldn’t want to get more information or entertainment from their daily commute? Audio marketing uses audio content, such as podcasts, audio blogs, and even audiobooks to reach and engage customers. Here are some tips for creating an audio marketing strategy for your business. What are people talking about?

Marketing Strategy 70

Marketing Strategy Entertainment Marketing Marketers 70

Digital Marketer

NOVEMBER 17, 2022

More established businesses changed their attention from traditional marketing to digital marketing. And that’s why having a thorough digital marketing strategy is more important than ever. However, for digital marketing success, It needs a set of instructions, certain objectives, and effective strategies.

Digital Marketing 86

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 86

Exposure Ninja

JULY 5, 2023

Welcome to the B2B marketing dojo : the place to become a Ninja in B2B marketing strategies. We’re here to prepare you for the year 2023 and beyond, where high-performance B2B digital marketing strategies will be vital to winning you more clients. Winning the Business Game with a Ninja Touch!

Marketing Strategy 52

Marketing Strategy Whitepaper Marketing Marketers 52

Hubspot Marketing

SEPTEMBER 17, 2018

Brands need a video marketing strategy — this idea isn’t new. What has changed is how important video has become on every platform and channel. It’s no longer just one piece of your overall marketing plan. It’s central to your outreach and campaign efforts … especially your social strategy.

Video Marketing 145

Video Marketing Marketing Marketers Transform 145

Content Marketing Institute

OCTOBER 8, 2018

I’m talking about rethinking the model of video marketing itself. As an agency owner, I’ve analyzed hundreds of YouTube channels and thousands of videos over the years that use the old model. HANDPICKED RELATED CONTENT: How to Establish the Best Social Media KPIs for Your Content Marketing Goals. How the old model fails.

Video Marketing 111

Video Marketing Key Performance Indicator Whitepaper Marketing 111

Kuno Creative

FEBRUARY 16, 2023

If you’re not using YouTube as part of your marketing strategy, you probably should be. According to CNET, YouTube has close to two billion users logging in and watching videos each month. That’s nearly one of every four people on the planet looking for content to educate and entertain.

Branding 95

Branding Entertainment Video Marketing Education 95

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Digital Marketing 110

Digital Marketing Marketing Strategy B2C Marketing 110

Exposure Ninja

JULY 6, 2023

Business-to-consumer marketing, more commonly known as B2C marketing , has been shaken up in the past year thanks to the AI boom we saw in the first half of 2023. Because of this, you might be left wondering what marketing strategies are best for B2C businesses. Looking for B2B marketing strategies ?

B2C 52

B2C Marketing Strategy PR Influencer Marketing 52

Adobe Experience Cloud Blog

MAY 14, 2015

In a time when everyone feels pressure to post important life events, colorful images, and compelling text on social media , a video that encompasses all of these in one automatically strikes a chord with viewers. AdWeek hailed GoPro as one of the “most impressive gadget/social media marketing combinations” ever seen. GoPro and Hiring.

Video Marketing 134

Video Marketing Real Estate Thought Leadership Manufacturing 134

Hubspot Marketing

JULY 28, 2020

Unsurprisingly, video content's current popularity is due in part to millennial and Gen Z consumers. These age groups are more connected to the internet than older age groups,, and prefer to be entertained or learn new things from online videos. Interested in adding fun elements to your next marketing video?

Gen Z 145

Gen Z Millennials Entertainment Video Marketing 145

Rock Content

NOVEMBER 12, 2020

You already know that videos are a very relevant part of a Digital Marketing strategy, right? Studies show that 72% of consumers prefer to watch a video to learn about a service or product instead of reading a text. For the coming years, it is expected that 80% of all online traffic will focus on videos.

Digital Marketing 59

Digital Marketing Marketing Strategy Marketing Marketers 59

Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Social Media Marketing + Michael A. His posts cover all about video marketing.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Trade Press Services Newsletter

OCTOBER 6, 2022

Podcasts Audio will continue as a key content marketing trend in 2023, with consumers listening to a staggering 15 billion hours of podcasts in 2021. Podcasts are easy to record and require little production costs while delivering an informative and entertaining experience for the listener. The good news?

Marketing Plan 130

Marketing Plan Thought Leadership Whitepaper Transform 130

Rock Content

JANUARY 7, 2024

Wherever you may be in your current use of video content, now is the time to learn how you can maximize its impact and achieve the results you want now rather than later. The Rise of Video Marketing You only have to spend a few minutes cruising around the web to realize the rise of video marketing is pervasive.

Entertainment 95

Entertainment Video Marketing Thought Leadership Education 95

Martech

JUNE 7, 2023

As 5G availability spreads and AI gains a foothold, video will continue to become an absolute necessity for all marketing. Unstoppable video marketing strategies If you’re ready to embrace video for your marketing fully, here are three proven strategies to stand out, build a brand and capture an audience.

Video Marketing 109

Video Marketing Marketing Marketers Entertainment 109

Calvyn Lee Blog

JANUARY 10, 2024

Core Topic: Digital Marketing Sub-Topic: Introduction to Digital Marketing Article: “Understanding the Basics of Digital Marketing” Article: “Evolution of Digital Marketing: A Historical Perspective” Article: “The Future Trends Shaping Digital Marketing” Sub-Topic: Digital Marketing Strategies Article: “Creating (..)

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

Hubspot Marketing

JUNE 29, 2022

One of the main things we've learned during the COVID-19 pandemic in regards to how people consume content is that they want to be entertained in different ways. If your brand doesn't give consumers this option, then you're missing out on a big fraction of your audience — that's where the powerful tool of video comes into play.

Branding 116

Branding Millennials Video Marketing B2C 116

Moz

MARCH 28, 2021

For brands, empathetic marketing is about seeing the world through the user’s point of view. It helps you place the customer at the center of your marketing strategy and work outwards. If your marketing strategy is focused on the hard-sell approach, it’s time to rethink your campaigns for 2021. Source: Venngage.

Marketing Strategy 62

Marketing Strategy User-Generated Education Marketing 62

Sachs Marketing Group

DECEMBER 1, 2023

Once identified, create a consistent posting schedule with content that resonates with your audience – be it educational, entertaining, or inspirational. Remember, the goal of email marketing is to build relationships, so keep your communications human, personal, and respectful of your audience’s inbox.

Key Performance Indicator 97

Key Performance Indicator Marketing Marketers SEO 97

Calvyn Lee Blog

JANUARY 28, 2023

As you read through, we hope you’ll be inspired to experiment and create new and interesting content that resonates with your audience, leads to higher conversion rates, and propels your marketing strategy forward. However, setbacks like the limited availability of TikTok Shops still have some marketers holding back.

Market Trends 130

Market Trends Gen Z Marketing Marketers 130

Sprout Social

JANUARY 4, 2022

It’s no secret that video is becoming a staple in innovative brands’ marketing strategies. The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Social media video marketing statistics.

Social Media Marketing 144

Social Media Marketing Marketing Marketers B2C 144

Buffer Marketing

NOVEMBER 14, 2024

Build an Instagram marketing strategy 7. But also go beyond that and deeply understand what your audience struggles with and how you can help them resolve their challenges using your Instagram content strategy. You might find that your audience responds best to entertaining Reels, but educational posts work best as carousels.

Social Media Marketing 104

Social Media Marketing Analytics Education Entertainment 104

Neil Patel

FEBRUARY 3, 2023

As the most effective way to reach your audience, search is critical to your digital marketing strategy and each customer journey. Video Is a Priority Video has blossomed into the most preferred content type. That makes video a must-have in your marketing strategy.

User-Generated 144

User-Generated SEO Transform Entertainment 144

Spiralytics

MAY 30, 2024

As a marketer, you can leverage these platforms to create what is essentially a TV channel for your business. Share exciting videos about your brand, host live events, demonstrate products, conduct interviews, and create engaging content that entertains and informs your audience. female and 34.3%

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Duct Tape Marketing

JANUARY 17, 2014

Why Video Marketing is Underrated (and How to Use it to Your Advantage) written by Guest Post read more at Small Business Marketing Blog from Duct Tape Marketing Today is guest post day here at Duct Tape Marketing and today’s guest is David Preston – Enjoy! photo credit: Andrew* via photopin cc.

Video Marketing 77

Video Marketing Whitepaper User-Generated Entertainment 77

Customers.ai

FEBRUARY 6, 2024

When you market to the top of the funnel, your objective is awareness. Content that’s educational or entertaining without being overly detailed or salesy usually works best to increase awareness of brands, products, and services. What are the parts of a marketing funnel? What are top of funnel marketing channels?

Marketing 111

Marketing Marketers Entertainment User-Generated 111

Hootsuite

JANUARY 12, 2022

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by creating YouTube Shorts. Creating YouTube Shorts is a cost-effective video marketing strategy.

Gen Z 143

Gen Z Entertainment User-Generated Video Marketing 143

Digital Marketer

SEPTEMBER 6, 2022

TikTok is a short-form video app where users can share creative and entertaining videos. With organic posts, you can educate and entertain your audience in the hopes of making them aware your company exists….think This is great if you’re a brick-and-mortar business or if you’re targeting a specific market.

User-Generated 75

User-Generated Entertainment Food Promotion 75

Marketing Insider Group

JUNE 23, 2021

However, more and more often, internet users are turning to video for entertainment, new information, and engagement with brands. That is why having a successful video production strategy is so important in your brand storytelling. Video is an ever-growing medium on the internet. You probably do this yourself.

Product 139

Product Branding Entertainment Promotion 139

OnPassive Marketing

JULY 22, 2022

Initially, people used YouTube to share videos of exciting and funny things they had seen. Today, YouTube is one of the most popular online video marketing platforms. It is home to millions of videos and easy-to-find information about products and services.

Affiliate Marketing 89

Affiliate Marketing Marketing Marketers Promotion 89

OnPassive Marketing

MARCH 29, 2022

In simple terms, YouTube Shorts allows you to create short-form (up to one minute) vertical videos from the YouTube mobile app. Since the feature was recently introduced, there’s not much competition for the early adopters who use them as part of their video marketing strategy. Ø Effects Can Be Added.

Gen Z 68

Gen Z Entertainment Analytics Video Marketing 68

Hubspot Marketing

JANUARY 5, 2021

This means that while short-form video is often known for its entertainment value, you can adapt it to align with your brand. Short-Form Video Trends to Look Out For. A 2020 Wyzowl report found that viewers want to see more of this video style from brands. Takeaways for Video Marketers. Hippo Video.

Gen Z 145

Gen Z User-Generated Real Estate Education 145