Marketing Insider Group

JUNE 14, 2021

As video marketing continues taking the world by storm, more businesses adopt it as a pivotal strategy to educate consumers, generate leads, and boost ROI. Video marketing can be a powerful way to reach new prospects and provide extra value to new and long-term customers alike. Quick Takeaways. Analyze Your Results.

Content Marketing 145

Content Marketing Gen Z Entertainment Education 145

Hubspot Marketing

JULY 15, 2020

In 2020, video outpaced blogging and infographics as the most common content marketing strategy. As users increasingly turn to video content for entertainment and education, most social media platforms have become more focused on expanding their visual and video capabilities. Video content is not exempt.

Gen Z 145

Gen Z Entertainment Advertising Advertisers 145

Girl Power Marketing

FEBRUARY 1, 2023

In addition, quick, snackable content bites that are entertaining, informative, and shareable can nicely round out a content strategy. Create brief and entertaining content—make them laugh, make them think, and then make them want to share with others. And throw in some helpful hints. The result?

Whitepaper 98

Whitepaper Marketing Strategy Gen Z eBook 98

Hubspot Marketing

JANUARY 5, 2021

This means that while short-form video is often known for its entertainment value, you can adapt it to align with your brand. Short-Form Video Trends to Look Out For. Another highlight in this video is that it caters to viewers who may be discovering the brand and those who already know it. Takeaways for Video Marketers.

Gen Z 145

Gen Z User-Generated Real Estate Education 145

Hubspot Marketing

SEPTEMBER 2, 2019

While Gen-Z has flocked to the app , brands like Chipotle and The Washington Post are also starting to experiment with TikTok's video marketing opportunities. However, if you're a marketer that's never used a niche social platform before, TikTok can be pretty hard to navigate. Film a few videos with multiple shots.

Gen Z 145

Gen Z Millennials Entertainment Branding 145

Digital Marketer

SEPTEMBER 6, 2022

Leverage the tools and channels to predictably and profitably drive awareness, leads, sales, and referrals—EVERYTHING you need to know to become a true master of digital marketing.? Their demographics are primarily youngsters and millennials; GenZers and Millennials still make up the bulk of the TikTok audience. Click Here.

Gen Z 80

Gen Z Millennials Entertainment User-Generated 80

Marketing Insider Group

SEPTEMBER 14, 2020

The percentage of Americans aged 18 and up have purchased a car that contains an in-dash info and entertainment system. Audio and Podcast Marketing Statistics. This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Rock Content

JANUARY 18, 2021

Visual search is a rising trend, especially among the younger public: a ViSenze st udy found that 62% of generation Z and millennial consumers prefer visual search capabilities over any other new technology. Video Marketing. Following the trend of visual content, video marketing is expanding even more.

Market Trends 135

Market Trends Content Marketing Gen Z User-Generated 135

Sprout Social

OCTOBER 17, 2016

Entertaining Tweets entice people to keep following you. In addition to being famous, many celebrities engage on Twitter successfully because they’re entertaining. Captured the attention of millennials on Twitter with its #watchthestove mixtape campaign. Community building is also an important aspect of social media marketing.

Social Media Marketing 112

Social Media Marketing User-Generated Marketers Marketing 112

Marketing Insider Group

DECEMBER 8, 2020

When you publish valuable content that informs, educates, and entertains your target audience, you earn their loyalty. Whatever you choose to produce, make sure that it’s actually useful in the form of education, problem solving or entertainment. Ramp Up Your Video Marketing.

User-Generated 111

User-Generated CRM Marketers Marketing 111

Bannerflow

FEBRUARY 3, 2023

If a picture is worth a thousand words, then a video is the key to next-level website traffic. Video advertising provides an unrivaled platform for short-form storytelling that connects to your audience more deeply. Not only does it provide entertainment and value, but video also boosts brand loyalty and conversions.

Gen Z 52

Gen Z Advertising Advertisers Entertainment 52

Spiralytics

NOVEMBER 14, 2023

Examples include educational resources, entertainment options, dietary preferences, and lifestyle choices. They’re taking their cues from their Millennial and Gen Z predecessors in holding brands accountable for social justice from a very early age. Marketers should take heed of this pivotal trait.

Gen Z 52

Gen Z Millennials Health Transform 52

Spiralytics

MAY 30, 2024

As a marketer, you can leverage these platforms to create what is essentially a TV channel for your business. Share exciting videos about your brand, host live events, demonstrate products, conduct interviews, and create engaging content that entertains and informs your audience. female and 34.3%

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Martech

FEBRUARY 19, 2025

While the platform initially appealed primarily to Gen Z and younger millennials, it experienced significant growth among older demographics and professional audiences. of TikTok’s US user base are Millennials. Create educational and entertaining content. For example, 21.7% Also: 18.2% Experiment with creative features.

Gen Z 116

Gen Z Law B2C Entertainment 116