SocialPilot

JANUARY 21, 2024

So, if you want to attract more guests to your hotel, strategic social media marketing is key. Dive in to learn how to do hotel social media marketing. Why Hotel Social Media Marketing is Essential in 2023? Showcase Your Hotel in a Creative Way : TikTok is all about creativity and fun.

Social Media Marketing 107

Social Media Marketing Transform Gen Z User-Generated 107

Sprout Social

JANUARY 4, 2021

Every new year brings opportunities for marketers to try new things, improve upon their old strategies and pitch ideas that have never been brought to the table before. Using social data to prepare your pitch. Inspiration for your social media marketing pitch. But it’s one thing to come up with a creative idea.

Social Media Marketing 132

Social Media Marketing Key Performance Indicator Marketing Marketers 132

Hootsuite

MARCH 2, 2022

Let’s talk about why it’s important to understand social media marketing for retail brands. Nearly three-quarters ( 74.8% ) of the world’s population over the age of 12 use social media. Those people are engaging with retail brands on social. How to use social media marketing for retail to get more sales.

Social Media Marketing 114

Social Media Marketing Retail Branding Shoppers 114

Sachs Marketing Group

MARCH 17, 2023

Are you tired of your social media marketing efforts failing to deliver the results you desire? If so, it’s time to supercharge your social media marketing strategy and leave your competitors in the dust! So, are you ready to take your social media marketing to new heights?

Social Media Marketing 111

Social Media Marketing Marketing Strategy User-Generated Marketing 111

Hootsuite

MAY 31, 2022

This is likely thanks to the platform’s focus on educational content over pure entertainment. Pinterest is the 14th largest social network in the world. Schedule Pins and track their performance alongside your other social networks—all in the same easy-to-use dashboard. Pinterest’s global audience beats Twitter and Reddit.

Social Media Marketing 104

Social Media Marketing Gen Z Millennials Shoppers 104

Jeff Bullas

MARCH 1, 2023

There’s little doubt that Microsoft has achieved additional success by using Facebook as a social media marketing platform. But is it the best social platform for your company? This depends on your goals, your traffic-handling capabilities, your audience and your resources.

Entertainment 211

Entertainment Social Media Marketing User-Generated Advertising 211

Rock Content

OCTOBER 12, 2023

It’s also part of how consumers research important purchasing decisions and decide which service providers are ultimately right for them, so a robust social media presence is a must for any company looking to succeed in the digital age. This includes contracting businesses. Here’s how to make sure it’s on point.

Social Media Marketing 96

Social Media Marketing Copywriting Marketing Marketers 96

Jeff Bullas

DECEMBER 2, 2022

Scott Galloway is a professor at New York University and writes with a sense of humor that is both insightful, entertaining and informative. A wizard of the social media sphere, Kane has built online platforms for A-listers including Taylor Swift and Rihanna. 1: The Four: The Hidden DNA of Amazon, Apple, Facebook, and Google.

Transform 261

Transform Social Media Marketing Entertainment Advertising 261

Aspiration Marketing

DECEMBER 11, 2024

Over the last decade, YouTube has evolved far beyond a platform for entertainment; it's now a powerhouse for brand building, audience engagement, and lead generation. But with billions of videos vying for attention, how can you ensure yours stands out? That's where strategic video ranking comes in.

Entertainment 198

Entertainment Branding Social Media Marketing Digital Marketing 198

SocialPilot

DECEMBER 6, 2023

Social media marketing has become an integral part of modern business strategy in the last decade. In 2022, social media ad spending hit the $230 billion mark and is expected to reach $300 billion in 2024. Social media marketing is thus a highly competitive domain. Where should you start?

Social Media Marketing 74

Social Media Marketing Marketing Strategy Marketing Marketers 74

Aspiration Marketing

APRIL 6, 2023

They offer an opportunity to educate, inform and entertain your audience, all while increasing your visibility and building your reputation. Webinars have become incredibly popular for businesses to engage with potential customers, promote their brands, and showcase their expertise.

Entertainment 220

Entertainment Education Promotion Branding 220

Hubspot Marketing

FEBRUARY 13, 2023

The ultimate goal of social media marketing is to generate revenue, and a crucial step to generating revenue via social media is creating engagement. And a sure way to boost engagement is by fostering a tight-knit social media community.

Branding 145

Branding Social Media Marketing User-Generated Entertainment 145

Hubspot Marketing

MAY 1, 2023

Two in three Facebook users are on it to keep up with friends and family, 43% use it to share pictures and videos, and 26% go to Facebook simply for entertainment. YouTube users seek out entertainment, education, and inspirational content. YouTube is the second most popular social media platform, used by 57% of U.S.

Gen Z 137

Gen Z Entertainment Education Social Media Marketing 137

Martech

OCTOBER 30, 2023

Here are some tips to help you get started: Embrace the informal and fun tone: TikTok is all about authenticity and entertainment. Instead, focus on creating content that is engaging, relatable, and entertaining. You’ve built and run very successful TikTok and YouTube video content that is highly engaging and entertaining.

Entertainment 119

Entertainment Social Media Marketing Fashion User-Generated 119

Martech

FEBRUARY 13, 2024

Click here for survey Social media mentions more than doubled in one year Social media marketing increased significantly in only a year. Super Bowl-related social media activity more than doubled year-over-year, according to social listening platform Sprinklr. Image: Sprinklr.

Transform 137

Transform Entertainment Social Media Marketing Marketing 137

Marketing Insider Group

JANUARY 21, 2022

Knowing this, it’s important not to take a universal approach to social media marketing. This resource, The Elite B2B Social Media Marketing Manual , breaks down everything you need to know from establishing your brand voice on social media to creating right-fit content for each platform.

Social Media Marketing 145

Social Media Marketing Entertainment Analytics Industry Insights 145

Marketing Insider Group

JUNE 24, 2024

The Role of Social Media Today Social media is an integral part of our lives, serving various roles, from connecting with friends and family to providing platforms for business and entertainment. Understanding key trends is an excellent place to start when using social media as a marketing tool.

Entertainment 119

Entertainment Social Media Marketing Advertisers Advertising 119

Sprout Social

APRIL 27, 2020

As a more mobile-centric network, Instagram could be taking a bigger share of time as a source of entertainment and distraction. Major increases in engagements per day occurred for consumer goods, health care and media and entertainment, all of which have been top-of-mind categories for many as basic aspects of daily life change dramatically.

Entertainment 145

Entertainment Retail Health Communications 145

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. 79% of marketers post video on Facebook.

Social Media Marketing 145

Social Media Marketing Marketing Marketers B2C 145

Martech

MAY 16, 2024

These consumers understand the value exchange — they pay less for entertainment and accept ads as the tradeoff. Dig deeper: How CTV can deliver market research for B2B marketers Influencers and the role of social media Marketers are expected to spend $35.09 billion globally on influencer marketing in 2024.

Retail 135

Retail Entertainment Influencer Marketing Advertising 135

Calvyn Lee Blog

JANUARY 28, 2024

Ways to increase karma include: Sharing interesting, helpful, or entertaining posts and content Commenting with useful, relevant information Thoughtfully engaging in discussions Upvoting other redditors’ quality posts and comments Having higher karma unlocks access to larger subreddits with more potential customers.

Promotion 242

Promotion Entertainment SEO Education 242

Hootsuite

APRIL 22, 2020

Bonus: Download our free guide that shows you how to 10X your social media performance and beat your competitors. Includes the tools, tricks, and daily routines used by three world-class social media experts. 10 of the best social media marketing books. RIP, traditional marketing.

Management 145

Management Social Media Marketing Entertainment Communications 145

Hootsuite

SEPTEMBER 25, 2023

If you run social media for a school, college, or university and struggle to get your engagement rates up to the industry average, here are some tips that will help. If you’re calculating the engagement rate of a specific social media marketing campaign, only include the details of the posts that were part of the campaign.

Real Estate 133

Real Estate Food Entertainment Analytics 133

Hubspot Marketing

APRIL 3, 2023

In the past three months, 41% of social media users have shared that they feel comfortable purchasing on social media platforms. More than ever, social media marketers are more likely to impact consumer behavior by sharing content that builds interest and trust through these channels.

Shoppers 145

Shoppers User-Generated Entertainment Social Media Marketing 145

Buffer Marketing

NOVEMBER 14, 2024

Build an Instagram marketing strategy Having a clear idea of where Instagram fits into your overall   social media marketing strategy  will not only give you positive business results but also steer you in a laser-focused direction on what to post on Instagram.But how do you create an Instagram growth strategy?

Social Media Marketing 124

Social Media Marketing Education Analytics Entertainment 124

Hubspot Marketing

SEPTEMBER 11, 2023

Have you ever gone on social media with the intent of scrolling for entertainment, but left the app with a new purchase? But what about businesses — what do they think about social commerce? Here’s what I discovered: General Trends of Social Selling Social commerce is a growing channel for both buyers and sellers.

Gen Z 135

Gen Z Inbound Marketing User-Generated Entertainment 135

Hubspot Marketing

OCTOBER 18, 2024

Entertainment/Speaker Fees Marketers spend 15% of an event budget on average on speakers and entertainment. Be sure to budget an honorarium and possibly accommodations for your keynote speakers and consider whether you’ll book a band or other entertainment to set the mood. Owned and organic channels.

Event Marketing 127

Event Marketing Food Direct Mail Entertainment 127

Neil Patel

AUGUST 12, 2021

First, let’s talk about why social media is a crucial tool for restaurant marketing. Then we’ll discuss how to stand out from your competitors and find the most effective social media marketing techniques for your business. Why Is Social Media Important for Restaurant Marketing?

Food 145

Food User-Generated Social Media Marketing Marketing 145

Hootsuite

DECEMBER 8, 2022

A social media benchmark is an average result that serves as a standard by which other businesses in the same industry or category can be measured or judged. The benchmark is essentially the norm for social media marketing success. Social media benchmarks in entertainment and media.

Real Estate 132

Real Estate Entertainment Retail Analytics 132

Hubspot Marketing

APRIL 11, 2022

The most popular categories for influencer content are beauty, fitness, dance, pranks, and entertainment. This rapidly growing social media app's innovative and unique algorithm allows users to reach more people based on how they interact with your content. TikTok's key differentiator is the sense of community on the app.

Gen Z 123

Gen Z Transform Entertainment Customer Journey 123

Social Media Examiner

SEPTEMBER 5, 2024

Wondering how to create Reels that both entertain and sell? The Importance of Short-Form Video Instagram has become a powerful platform for businesses and creators to connect […] The post Instagram Reel Strategy: How to Connect, Engage, and Sell appeared first on Social Media Examiner.

Entertainment 120

Entertainment Social Media Marketing Marketing Marketers 120

Martech

DECEMBER 4, 2024

As Yolanda Zaw of LinkedIn writes , B2B influencers are “not here to entertain with viral dance routines or trendy challenges. What’s important is partnering with an influencer who successfully reaches the much more niche audience a B2B brand is hoping to engage and convert. 6 things to look for.

B2C 125

B2C CMO Entertainment Influencer Marketing 125

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing 130

Digital Marketing Marketing Marketers Social Media Marketing 130

Customers.ai

AUGUST 29, 2022

Today I’m going to show you how to build a social media sales funnel that sells—that is, how to generate direct revenue from your business’s social media marketing channels. But with a social media marketing funnel in place, you can create a seamless path to Unicorn Land.

Customer Journey 105

Customer Journey Entertainment Social Media Marketing User-Generated 105

Hootsuite

SEPTEMBER 2, 2021

With the ever-growing number of social media platforms, it can be overwhelming to constantly wonder whether each of them is worth your time. To avoid spending too much of your time learning the ropes of every new platform, let your social media marketing strategy guide your decisions, and only join the networks that support your goals.

Entertainment 145

Entertainment Thought Leadership Social Media Marketing Education 145

Hootsuite

SEPTEMBER 23, 2022

Writing for social media is different from writing for blogs and websites — it requires expert knowledge of social platforms and their audiences, trends, and inside jokes. . Social media writing is a crucial element of any brand’s social presence. 7 social media writing tips for 2022. “You’ll

Social Media Marketing 145

Social Media Marketing Thought Leadership Entertainment Education 145

Sprout Social

DECEMBER 15, 2021

What started as a fun video streaming app for Gen Zers has taken the marketing and advertising world by storm, completely changing the way brands create and share content. In this article, we’ll show you why TikTok should be an essential part of your social media marketing strategy. Let’s get started. Moreover, 47.4%

Entertainment 140

Entertainment User-Generated Gen Z Transform 140