Sprout Social

MAY 2, 2018

But if your practice wants a piece of the profit, it’s incredibly important to start a social media marketing plan for dentists and your specific industry. For decades, dentists relied almost exclusively on reputation and word of mouth marketing to help them build their practice. Let’s get started!

Social Media Marketing 112

Social Media Marketing Marketers Marketing Non-Profit 112

SocialPilot

JANUARY 15, 2024

With 93% of marketers using video marketing in their overall marketing strategy, the share of video in the marketing pie has increased manifold over the past few years. Besides, the focus of social media companies on releasing video content tools has also strengthened this trend.

Video Marketing 105

Video Marketing Gen Z Marketers Marketing 105

OnPassive Marketing

MAY 14, 2022

Video marketing is the latest trend in connecting with potential customers. Video marketing has a wide variety of uses, including but not limited to social media marketing, direct mailing, and webinars. This guide outlines precisely how to use video marketing to dominate local SEO.

Video Marketing 77

Video Marketing SEO Direct Mail Marketers 77

Sprout Social

JANUARY 4, 2022

The sheer number of available formats and venues for social media video illustrates the point well (think TikTok, Instagram Reels and Facebook Stories, just to name a few). Of those social media marketers who use video, 93% say it’s a vital component of their strategies. landscape).

Social Media Marketing 145

Social Media Marketing Marketers Marketing B2C 145

Digital Marketer

JULY 24, 2023

In this dynamic and ever-evolving landscape, one marketing tool has consistently risen above the rest: video marketing. What is Video Marketing? But what exactly is video marketing? Statistics from Wyzowl reveal that an astounding 91% of businesses will be utilizing video marketing tools in 2023.

Video Marketing 74

Video Marketing Digital Marketing Marketers Marketing 74

Hootsuite

JANUARY 12, 2022

Since launching in 2005, YouTube has been home to countless video trends and many forms of entertainment. Now, the team behind one of the most visited websites in the world has hopped on the short-form video bandwagon by creating YouTube Shorts. Creating YouTube Shorts is a cost-effective video marketing strategy.

Gen Z 145

Gen Z Entertainment User-Generated Video Marketing 145

Calvyn Lee Blog

JANUARY 10, 2024

For example, in digital marketing, core topics might include SEO, content marketing, social media marketing, email marketing, etc. Identify Core Topics: List the primary topics within your niche that you want your website to cover.

Digital Marketing 130

Digital Marketing Marketers Marketing Social Media Marketing 130

Hubspot Marketing

MAY 16, 2023

A Twitter account could be helpful to companies in a wide spectrum of industries, from entertainment to e-commerce. Here’s an example of Facebook’s newsfeed: For those who want to dabble in video or graphics, these platforms could be a great place to test this new content.

Gen Z 145

Gen Z User-Generated Social Media Marketing Promotion 145

Hubspot Marketing

MAY 14, 2019

Businesses leverage digital channels such as search engines, social media, email, and other websites to connect with current and prospective customers. Email Marketing. Email marketing is sending educational or entertaining content and promotional messages to people who willingly subscribe to your email newsletter.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

SocialPilot

FEBRUARY 9, 2024

Social Media Marketing + Michael A. Content Marketing + Jay Baer Ann Handley Joe Pulizzi Kristina Halvorson Darren Rowse Michael Brenner Robert Rose George Stenitzer Jeff Bullas 3. Video Marketing + David Murdico Tim Washer Bruce McKenzie Tyler Lessard George B. Let’s begin! Table of Contents 1.

Digital Marketing 98

Digital Marketing Social Media Marketing Thought Leadership Whitepaper 98

Adobe Experience Cloud Blog

DECEMBER 7, 2018

These smaller platforms also make it easy for brands to leverage the most effective weapon in their arsenal: video marketing. Video is everything in an online world stuffed to the brim with content. By targeting lesser-known social media sites with high-quality video marketing , brands can achieve incredible ROI.

Thought Leadership 133

Thought Leadership User-Generated Entertainment Education 133

Sprout Social

APRIL 25, 2024

Consider this: When you spend an hour formatting a spreadsheet, you’re losing an hour that you could have spent on your social media marketing strategy. In this article, we’re sharing every social media marketing template we’ve ever made. When you’re already spread thin, every minute counts.

Social Media Marketing 137

Social Media Marketing Key Performance Indicator Influencer Marketing Management 137

Sprout Social

JULY 1, 2021

No matter what your goals are for social, video can help you accomplish them. An overwhelming majority of video marketers say video has helped increase sales, traffic to their website and users’ understanding of their product or service, according to Wyzowl’s 2021 State of Video Marketing Survey.

Transform 145

Transform Food User-Generated Branding 145

Hubspot Marketing

FEBRUARY 6, 2024

The video also features authentic quotes from Edge, giving viewers a small glimpse into the performer behind the iconic wrestler. This aligns with a finding in our most recent Social Media Marketing Report, in which 59% of marketers say videos with authentic, behind-the-scenes content yield the best results on social media.

Gen Z 129

Gen Z Entertainment Education Social Media Marketing 129

Neil Patel

FEBRUARY 3, 2023

With people watching an average of 19 hours of online video per week , it makes sense why more marketers are including video in their strategy and willing to spend more on it. Leveraging social media marketing with video will be one of the big-deal SEO trends for 2023.

User-Generated 144

User-Generated SEO Transform Entertainment 144

Hootsuite

JUNE 1, 2022

This is likely because people are more inclined to watch Reels when they see them in their feed—and if they’re entertained, they’re more likely to engage. You can create behind-the-scenes content , how-to videos , or even just funny clips that show off your brand’s personality. Improve team collaboration. Try it for Free.

Entertainment 132

Entertainment Social Media Marketing Video Marketing Management 132

Hubspot Marketing

AUGUST 7, 2019

According to a recent HubSpot research, over 50% of consumers say they want to see videos from the brands they interact with. Additionally, video marketing can boost conversions, improve ROI, and help you build relationships with audience members. Example of Video Content Marketing. HubSpot social media software.

Content Marketing 145

Content Marketing Inbound Marketing Shipping Key Performance Indicator 145

Rock Content

MAY 5, 2020

SMM (Social Media Marketing). SSM, or Social Media Marketing, is, as the name suggests, a method that uses social media to promote a brand, product, or content. Such as Search Engine Marketing (SEM), it can be done organically, paying for ads, or both simultaneously. Video Marketing.

Digital Marketing 101

Digital Marketing Affiliate Marketing Social Media Marketing Marketers 101

Martech

JANUARY 3, 2024

The reasons why consumers might be turned off to social media are obvious, but they aren’t new. Yet, X saw the grand exit of big tech and entertainment brands last year. Gartner data shows that nearly a third (31%) of social media users expressed openness to advertising on YouTube specifically.

Entertainment 139

Entertainment Advertisers Advertising eCommerce 139

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. Impactful videos have a few things in common.

User-Generated 135

User-Generated SEO Social Media Marketing Analytics 135

Hubspot Marketing

JUNE 11, 2021

Last week, HubSpot's 2021 State of Marketing Report reveals that video is the top content marketing strategy used by brands while social media is ranked as the top marketing channel.

Gen Z 145

Gen Z User-Generated Entertainment Social Media Marketing 145

Neil Patel

APRIL 26, 2021

If you’re looking to get into video marketing, there’s no better channel than YouTube. They’re the second most visited website on the entire internet, with over 2 billion users , have virtually no competitors, and consumers are increasingly spending more time watching more online videos. Your videos should work the same way.

SEO 145

SEO Promotion Social Media Marketing Customer Acquisition 145

Marketing Insider Group

AUGUST 11, 2023

Customer Insights: It provides valuable data about customer preferences and behaviors, enabling more targeted and effective marketing strategies. Cost-Effective: Compared to traditional advertising, social media marketing is often more budget-friendly, offering a higher return on investment.

Key Performance Indicator 96

Key Performance Indicator User-Generated Entertainment Social Media Marketing 96

Digital Marketer

NOVEMBER 17, 2022

Furthermore, a recent Statista analysis predicts that digital video viewership will reach 3.48 If you are a brand that is looking to establish a digital presence on the internet, then using video marketing will yield the required results. Social Media Marketing. billion by 2023. Click Here.

Digital Marketing 86

Digital Marketing Marketing Strategy Social Media Marketing User-Generated 86

Sachs Marketing Group

DECEMBER 1, 2023

PPC can also be used to test different marketing messages and strategies, providing valuable insights that can be applied to other areas of your marketing efforts. Once identified, create a consistent posting schedule with content that resonates with your audience – be it educational, entertaining, or inspirational.

Key Performance Indicator 97

Key Performance Indicator Marketers Marketing SEO 97

Adobe Experience Cloud Blog

AUGUST 21, 2018

Almost all marketers have accepted the need for a visual-led strategy to amplify their social media and digital marketing activities, but how do you know if your content marketing is working? 74% of social media marketers use visual assets , and this figure is only going to increase.

Thought Leadership 112

Thought Leadership Advertising Advertisers Entertainment 112

Adobe Experience Cloud Blog

JULY 28, 2017

Almost every brand already has a video marketing strategy , and many have begun to test live stream marketing. Early adopters of new tech mediums have often been rewarded with followers and media attention, even though their content has typically had very little production value. Incentivize.

Branding 134

Branding Thought Leadership Marketers Marketing 134

Calvyn Lee Blog

JANUARY 28, 2023

Late 2022 updates like Showtimes on TikTok, its movie theater ad experience, point to even more outreach to art and entertainment advertisers. Sony Pictures already saw great success in using the platform to market Spider-Man: No Way Home, according to a report in Deadline.

Market Trends 130

Market Trends Gen Z Marketers Marketing 130

Hubspot Marketing

SEPTEMBER 2, 2019

While Gen-Z has flocked to the app , brands like Chipotle and The Washington Post are also starting to experiment with TikTok's video marketing opportunities. Film a few videos with multiple shots. People come to this platform to be entertained. Use trendy hashtags and try out a challenge video.

Gen Z 145

Gen Z Millennials Entertainment Branding 145

Sprout Social

OCTOBER 6, 2022

If you’re a social media marketer, chances are you’ve been asked, “but how do we go viral?” Most marketers undoubtedly want the audience growth and attention that comes from achieving a social media viral video. In fact, it’s the dream of many social media managers. at least once.

Communications 145

Communications Promotion Social Media Marketing Management 145

Sprout Social

OCTOBER 16, 2018

But rather than rely on in-depth tutorials, social media and the beauty industry is all about entertaining, bite-sized how-tos. Beauty industry social media marketing trends and must-do’s. Investing in video marketing. Instead, brands educate followers via how-to’s and tutorials.

User-Generated 111

User-Generated Promotion Entertainment Branding 111

Marketing Insider Group

SEPTEMBER 14, 2020

The percentage of Americans aged 18 and up have purchased a car that contains an in-dash info and entertainment system. Audio and Podcast Marketing Statistics. This may be why the State of Inbound report revealed that 11% of marketers plan to start their own podcast program. Video Marketing Statistics.

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Hootsuite

FEBRUARY 15, 2024

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! This blog shares some bright ideas and social video best practices you can use to light up your feed. Impactful videos have a few things in common.

User-Generated 93

User-Generated SEO Social Media Marketing Analytics 93

Neil Patel

NOVEMBER 11, 2020

Whether that’s a learning experience, an entertainment experience, or both — it’s worth watching your videos. According to Hubspot, 54% of people want to see more video content from marketers. Another mind-blowing fact is that 700 videos are shared every minute on Twitter.

User-Generated 145

User-Generated Social Media Marketing Analytics Product 145

OnDemand CMO

JANUARY 20, 2023

High-quality content is the driving force behind SEO, PPC, and social media marketing and helps your content get seen. To keep the audience entertained, marketers have to create engaging content that motivates the audience to watch. Video is quickly becoming the best solution and research supports this.

Market Trends 52

Market Trends Content Marketing Customer loyalty CMO 52

Spiralytics

MAY 30, 2024

As a marketer, you can leverage these platforms to create what is essentially a TV channel for your business. Share exciting videos about your brand, host live events, demonstrate products, conduct interviews, and create engaging content that entertains and informs your audience. female and 34.3% Get started today! 2024, May 6).

Entertainment 52

Entertainment Fashion User-Generated Social Media Marketing 52

Hubspot Marketing

DECEMBER 11, 2019

If you're marketing to these generations, you'll want to keep these attitudes about money in mind. For example, if you want millennials to buy your product, you'll want to focus on building a brand that offers a pleasant or entertaining customer experience , as well as marketing products or services that give instant gratification.

Gen Z 145

Gen Z Millennials Finance Education 145