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The rise of influencermarketing has also added a new dimension to social media engagement, amplifying brand messages and connecting authentically with audiences through social media marketing. Moreover, eventmarketing adds an element of excitement to the marketingmix.
Digital Marketing Digital marketing is the opposite of traditional marketing and includes any marketing activity you do online. Outbound Marketing Outbound marketing is any marketing activity where the business starts a conversation with a potential customer.
This section includes some of the most common types of marketing. Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. D2C businesses are mainly online but may open physical stores.
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