Marketing Insider Group

MAY 17, 2021

Being clear about a virtual event’s key performance indicators (KPIs) from the onset of event planning is essential to its success. KPIs determine the metrics for measuring an event’s impact, and setting them ahead of the planning process can help develop strategies that will drive the event’s success.

Key Performance Indicator 130

Key Performance Indicator Direct Mail Promotion Analytics 130

Marketing Insider Group

AUGUST 27, 2020

Whenever you launch a new product, roll out a new marketing campaign, or experiment with a new sales approach, you want to know as soon as possible whether or not things are working. In order to do so you generally track certain metrics and numbers that shed a light on the performance of the project.

Digital Marketing 111

Digital Marketing Key Performance Indicator Marketers Marketing 111

Martech

NOVEMBER 20, 2023

Strategic Goals and KPIs: Craft a comprehensive RFP that reflects your high-level strategic goals and Key Performance Indicators (KPIs). This is a personal preference, but ensure that each vendor receives the same list of capabilities for fair comparison.

Key Performance Indicator 114

Key Performance Indicator User-Generated Analytics Customer 114

Marketing Insider Group

NOVEMBER 17, 2021

Doing so will allow your business to gather data that can be used for future event planning, helping you to identify both wins and places of improvement. As part of your event strategy, select metrics you’ll monitor for your event. Create a streamlined registration process.

Key Performance Indicator 97

Key Performance Indicator Event Marketing Management Place 97

Hubspot Marketing

SEPTEMBER 22, 2023

Event Updates: When hosting an in-person or online event, sending event updates can keep your attendees excited, engaged, and in the know before, during, and sometimes even after an event. Take the step forward and begin delivering your impactful messages to engage and connect with your audience.

Key Performance Indicator 128

Key Performance Indicator User-Generated Communications Marketers 128

Customers.ai

DECEMBER 4, 2023

Whether it’s prompting a visit to a website, making a purchase, or attending an event, a well-crafted CTA guides recipients on the desired next steps, driving measurable outcomes. Event Marketing Event marketing offers that direct engagement and brand exposure that no other channel can.

Outbound Marketing 87

Outbound Marketing Direct Mail Inbound Marketing Marketers 87

Marketing Insider Group

JULY 1, 2020

This is the person who’s in charge of aligning the strategy with business goals and keeping everyone on task with reaching your designated key performance indicators. There are two huge pitfalls when it comes to establishing how your organization will define and measure the ROI of your content marketing. Here’s the thing.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

Welcome Software

MAY 3, 2022

Social media marketing : Through platforms like Facebook, Twitter, LinkedIn, Pinterest, and more, businesses can connect with their audience, share content, run ad campaigns, and engage in real-time conversations. Event marketing: For businesses that thrive on face-to-face interactions, hosting or sponsoring events can be a strategic move.

Key Performance Indicator 40

Key Performance Indicator Gen Z Marketers Marketing 40

Exposure Ninja

OCTOBER 16, 2023

This section includes some of the most common types of marketing. Traditional Marketing Traditional marketing is any marketing that takes place offline, for example, in newspapers, magazines, posters, flyers, billboards, TV, radio and at events. For example, the sales and marketing teams may work on OKRs together.

PR 52

PR Marketers Marketing User-Generated 52

Pam Didner

MAY 14, 2020

Here is another challenge about marketing, it takes time to plan, create, promote, and measure. Nothing is instant in marketing land (it’s not like we have a marketing robot or a magic wand), almost everything needs some sort of planning before execution. Here is what I call a two-pager.

Marketing Plan 137

Marketing Plan Key Performance Indicator Communications Marketers 137

Pam Didner

MAY 14, 2020

Here is another challenge about marketing, it takes time to plan, create, promote, and measure. Nothing is instant in marketing land (it’s not like we have a marketing robot or a magic wand), almost everything needs some sort of planning before execution. Here is what I call a two-pager.

Marketing Plan 70

Marketing Plan Key Performance Indicator Communications Marketers 70

Pam Didner

MAY 14, 2020

Here is another challenge about marketing, it takes time to plan, create, promote, and measure. Nothing is instant in marketing land (it’s not like we have a marketing robot or a magic wand), almost everything needs some sort of planning before execution. Here is what I call a two-pager.

Marketing Plan 52

Marketing Plan Key Performance Indicator Communications Marketers 52