Adobe Experience Cloud Blog
MARCH 17, 2015
Author: Stacey Thornberry If you have ever hosted an event, you know that no matter how much you over-prepare, something will undoubtedly go awry. Even with careful planning, events are subject to Murphy’s Law : “If anything can go wrong, it will.”. The moral of the story: y ou can’t beat Murphy’s Law, but you can work with it.
Hubspot Marketing
NOVEMBER 15, 2024
Digital marketing like SEO, email, and social media. Experiential and event marketing. Internal marketing to employees. Holistic marketing generates lots of data, and it’s tricky to help everyone remember the most important insights. PR and earned media. Direct sales conversations and promotions.
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Hubspot Marketing
JANUARY 28, 2025
Instead of spreading their resources across multiple cities, he focused on the Los Angeles luxury event market. By growing just 5% in their established market, they saw better returns than pushing for 100% growth in new areas. This led them to shift their marketing budget to dominate their home market first.
Adobe Experience Cloud Blog
OCTOBER 12, 2016
Author: Stacey Thornberry I’ve written before about the curse of Murphy’s Law when it comes to field marketing. Whatever can go wrong, will go wrong–aka when your event needs to be canceled due to an impending “storm of the century.” What’s Murphy’s Law? The internet. The internet.
Hubspot Marketing
JANUARY 21, 2019
One of its most successful tactics is to host extreme sports events all over the world. From the Red Bull Indianapolis Grand Prix to the Red Bull Air Race in the United Kingdom to the Red Bull Soapbox Race in Jordan, the brand's powerful event marketing strategy takes them here, there, and everywhere. Not very global, right?
Adobe Experience Cloud Blog
FEBRUARY 25, 2019
Direct mail is another medium that still works wonders (as long as you consider your local and state laws). Create In-Person Events. Event marketing is another initiative that can seem expensive. They used humor to get their attention, not just another boring print ad. But it doesn’t have to be!
Scoop.it!
MAY 4, 2023
Another way to generate UGG for your event marketing is to organize contests. Instead, you can offer a prize and give a free event pass for creativity. For instance, it is challenging for law firms to share user-generated content without customers’ permission. Make connections with social media influencers in your niche.
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