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How to Create an Effective Nonprofit Event Marketing Plan

Marketing Insider Group

If you have a nonprofit event coming up, whether small or large, explore the following key steps to create a plan for marketing your event. Review Past Event Marketing Performance To develop a thorough and informed event marketing plan, you first need to understand what you’ve done in the past.

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Your Guide to Maximizing B2B Event Marketing Success

Marketing Insider Group

As the world embraces the return to in-person events and conferences, B2B companies have a prime opportunity to leverage these gatherings for increasing brand awareness and business growth. Effective event marketing can be the difference between a memorable brand experience and a missed opportunity.

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How event marketers can use hologram technology for live and hybrid experiences

Martech

As the events space continues to evolve, event marketers have a new option when planning live, virtual or hybrid experiences. Instead of using Zoom and showing a remote participant on a screen, they can use hologram technology and place a three-dimensional version of the person on a stage, or in a boardroom.

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Relationship Cultivation Strategies: 3 Ways to Build Event Connections

Hubspot Marketing

This is where event organizers play a crucial role — not just in coordinating logistics or securing speakers, but in creating environments that encourage meaningful connections among attendees. An event steeped in joy and connection. Because we all had to participate, there was a veil of safety that surrounded us.

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The Definitive Guide to Event Marketing: How to Kill it With Events in 2013

Adobe Experience Cloud Blog

But how do you promote, plan, and execute your events so that they are flawless and hit all of the right notes? Luckily, Marketo has put together a 120 page guide to help you create a killer event plan for 2013 and beyond. There is a lot that goes into an event. Assign an event manager to be your point person throughout the day.

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Event email marketing: How to build excitement for your next event

AWeber

This post explores key event email marketing examples and strategies to help. When a survey asked event marketers their most effective strategy for getting the word out, the results were interesting: The best strategy wasn’t word-of-mouth. Over 75% of the event marketers polled said email marketing was their preference.

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Is Your Marketing Data Missing Your Most Powerful Data Set?

Adobe Experience Cloud Blog

Event data is powerful, but you only unlock the full power of event data when it’s seamlessly connected to the rest of your business systems. But when you know what to do with it, data becomes your most powerful marketing weapon. And we at Splash aren’t the only ones who know it. Rest easy knowing your data is accurate.

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