Martech

SEPTEMBER 16, 2024

User groups and events marketing Role: Foster community engagement through offline and online events. Partner marketing Role: Use partnerships to extend market reach. Field marketing: Enhancing event follow-ups Integrate event management tools with CRM to streamline lead capture and post-event follow-ups.

User-Generated 61

User-Generated CRM Customer Acquisition Partner Marketing 61

Adobe Experience Cloud Blog

JULY 12, 2011

by Phil Fernandez There has been a lot of discussion in recent years about the desire of marketing professionals to have a “seat” at the senior management table – where the most important decisions are made regarding the company’s strategic direction, operations, and financial activities. Nothing succeeds like success.

Direct Mail 113

Direct Mail Event Marketing Management Partner Marketing 113

Pam Didner

SEPTEMBER 16, 2020

Roles based on management scope: Individual Contributor. VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing.

CRM 103

CRM Event Marketing Marketing Marketers 103