Martech

SEPTEMBER 16, 2024

Establishing a martech center of excellence (COE) is essential for navigating modern marketing challenges. Think of it as the core of your marketing strategy, where all tools and processes support your business goals. Sample goals: Host 10 regional events to generate new sales opportunities.

User-Generated 61

User-Generated CRM Customer Acquisition Partner Marketing 61

Hubspot Marketing

MAY 14, 2019

Some are definitely more effective and relevant than others, so read on to learn about the top types of marketing around today. The Ultimate List of Types of Marketing. Account-based Marketing. Buzz Marketing. You can also use email marketing to nurture leads with content that moves them along the buyer’s journey.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Adobe Experience Cloud Blog

JANUARY 21, 2016

Personalized videos, newsletters, content, emails, websites, etc… are going to be the best way for marketers to create content and message that sticks—and now more than ever, technology is there to help you accomplish this. Stacy Milman, Partner Marketing. Stacey Thornberry, Enterprise Field Marketing.

Thought Leadership 91

Thought Leadership Direct Mail Customer Journey Marketers 91