Martech

DECEMBER 1, 2021

Please click here to take our new survey. To be successful, each of these new technologies will likely need to find the edge between innovation and familiarity,” says Roku’s Vice President of Ad Marketing, Dan Robbins, in Forbes. Henry Powderly, VP, Content. What we’re reading. Quote of the day.

Retail 105

Retail New Technology Management Branding 105

Adobe Experience Cloud Blog

FEBRUARY 2, 2017

Author: Joe Paone and Vyoma Kapur Account-based marketing is gaining in popularity in large part due to its high potential for improving return on investment (ROI). Couple high ROI with the fact that new technology allows marketers to conduct ABM at scale , and you’ll quickly realize how it can transform your business.

Thought Leadership 131

Thought Leadership CRM Transform Marketing 131

Pam Didner

SEPTEMBER 16, 2020

VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing. Event Marketing. Social Media. Demand Generation.

CRM 103

CRM Event Marketing Marketing Marketers 103

Orbit Media Studios

SEPTEMBER 3, 2024

Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. Has my industry evolved? Are people in my business talking about things differently these days? Your site can be a strong reflection of your position in the marketplace.

CMO 114

CMO SEO Copywriting New Technology 114

Pam Didner

APRIL 16, 2021

Meanwhile, Event marketing is likely to take on a hybrid model with in-person and online components moving forward which will impact attendee pricing models and content distribution. The event industry will have a strong comeback in the near future. If you are event marketers, just get ready!! in February?

Marketing 96

Marketing Marketers Communications Manufacturing 96

Marketing Insider Group

JANUARY 6, 2020

Don’t forget to block out some time for one or two of the many marketing conferences that are scheduled for next year. There are literally dozens of marketing conferences coming up over the next 12 months in the US alone, not to mention the rest of the world (you can see my 2019 list to see how the selection compares with last year’s.).

Marketing 20

Marketing Marketers eCommerce Social Media Marketing 20

Marketing Insider Group

FEBRUARY 12, 2020

This event focuses on leadership skills for CIOs with three different tracks to follow. Gartner CIO Leadership Forum. February 23-25, Phoenix, AZ.

Place 21

Place Transform Entertainment Food 21

Marketing Insider Group

JULY 1, 2020

What content marketing tools are you using now? How can investing in new technology empower your content marketing strategy even more? Content marketing is pretty magnificent. A lot of these factors change over time, putting your content marketing in a constant state of evolution. New technology.

Marketing Strategy 145

Marketing Strategy Content Marketing Whitepaper Thought Leadership 145

On24- CMO Confessions

SEPTEMBER 10, 2020

Technology in Marketing. On-the-Job Marketing Training. Excitement for the Future of B2B Marketing. The Digital-First Future of Event Marketing. Marketing Pet Peeves. So, I’m really excited about what the future holds for a lot of us and B2B marketing. Tech CMO vs. Agency CMO.

CMO 52

CMO Finance Pharmaceutical Event Marketing 52

On24- CMO Confessions

FEBRUARY 18, 2021

When you think about the new technology, the new vendors, the relationships that I’m sure ON24’s built with people like this who have never thought of themselves as digital technologists before. I think the event marketers have been the ones who’ve had to change the most.

CMO 52

CMO B2C Fashion Advertising 52

Econsultancy

DECEMBER 13, 2021

Hulu, which now has more than 39 million subscribers, has created new technology that allows advertisers to be able to buy ads themselves using data, collected by Disney, that indicates what audiences are watching across their owned channels and when. of organisations reported cuts to their events marketing budgets in Q2, with just 3.6%

Advertising 52

Advertising Advertisers Retail Shoppers 52