Event Marketing New Technology Place 
Adobe Experience Cloud Blog
FEBRUARY 8, 2019
According to Event MB , 85% of event planners use event registration software, 61% use event marketing tools, and 54% use survey tools. While this is promising, these tech stacks can often lead to uncertain attribution models that fail to calculate the true ROI of events. Generating Brand Awareness.
Martech
JANUARY 13, 2022
As the events space continues to evolve, event marketers have a new option when planning live, virtual or hybrid experiences. Instead of using Zoom and showing a remote participant on a screen, they can use hologram technology and place a three-dimensional version of the person on a stage, or in a boardroom.
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Marketing Insider Group
FEBRUARY 12, 2020
This event focuses on leadership skills for CIOs with three different tracks to follow. The post The Biggest Leadership Conferences Taking Place in 2020 appeared first on Marketing Insider Group. Gartner CIO Leadership Forum. February 23-25, Phoenix, AZ. Get started today and generate more traffic and leads for your business.
Adobe Experience Cloud Blog
APRIL 21, 2020
It’s no secret that this is a challenging time for field marketers and event marketers. By now, we’re all well aware that we need to pivot from in-person to virtual events – but knowing how to get there and how to achieve your desired result is easier said than done. Having backup plans in place is critical for success.
Adobe Experience Cloud Blog
NOVEMBER 4, 2014
As buyer behavior changes, an influx of technology and best practices follow suit. Sending your employees to conferences like ad:tech allows them to learn about, and invest in new technologies. In addition, events and their parties are a great place to make connections for future partner collaborations.
Pam Didner
SEPTEMBER 16, 2020
VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing. Event Marketing. Social Media. Demand Generation.
Orbit Media Studios
SEPTEMBER 3, 2024
Your business and industry can be shaped by many factors– new technology, changing best practices, current events, market trends, etc. Content Chemistry, The Illustrated Handbook for Content Marketing , is packed with practical tips, real-world examples, and expert insights. Has my industry evolved?
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