Martech

SEPTEMBER 16, 2024

User groups and events marketing Role: Foster community engagement through offline and online events. Partner marketing Role: Use partnerships to extend market reach. Use case: Use online event platforms to host webinars and virtual conferences, increasing attendance and engagement.

User-Generated 61

User-Generated CRM Customer Acquisition Partner Marketing 61

Pam Didner

SEPTEMBER 16, 2020

VP of Marketing or CMO. Roles based on your marketing functions: Email Marketing. Event Marketing. Digital Marketing. Content Marketing. Brand Marketing. Marketing Operations. Co-marketing or Partner Marketing. Event Marketing. Social Media.

CRM 103

CRM Event Marketing Marketing Marketers 103

Hubspot Marketing

MAY 14, 2019

Email marketing is sending educational or entertaining content and promotional messages to people who willingly subscribe to your email newsletter. You can also use email marketing to nurture leads with content that moves them along the buyer’s journey. Event Marketing. Outbound Marketing. Partner Marketing.

Stealth Marketing 145

Stealth Marketing Neuromarketing Outbound Marketing Inbound Marketing 145

Adobe Experience Cloud Blog

JULY 12, 2011

To maximize the huge amount of marketing spend that flows each year into events, marketers need to be more agile than ever. Delivering strong ROI in a corporation’s event marketing activities is a true test of the CMO’s agility as a marketer, and revenue manager. Nothing succeeds like success.

Direct Mail 113

Direct Mail Event Marketing Management Partner Marketing 113

Adobe Experience Cloud Blog

JANUARY 21, 2016

Personalized videos, newsletters, content, emails, websites, etc… are going to be the best way for marketers to create content and message that sticks—and now more than ever, technology is there to help you accomplish this. Stacy Milman, Partner Marketing. Stacey Thornberry, Enterprise Field Marketing.

Thought Leadership 91

Thought Leadership Direct Mail Customer Journey Marketing 91