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Using Visual Content to Promote Your Event

Adobe Experience Cloud Blog

It stands out from all the text promotion companies typically do, helps tell a story, and gives event attendees all the information they need in a short amount of time. Visual content for events can be a valuable tactic before, during, and afterwards, becoming a cornerstone of your event marketing strategy.

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The Top 7 Things to Avoid at a Trade Show

Adobe Experience Cloud Blog

Not only does this decrease your productivity, it cuts the amount of real estate you have to hold decent conversations with prospects. Nothing looks worse than a bunch of guys in their company polos sitting on their thumbs and checking their Blackberries every 30 seconds.

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5 Lead Generation Techniques for Small Businesses in 2019

Adobe Experience Cloud Blog

Take this example from Neville Medhora, where he dissects a direct mail piece from a real estate agent: In his guide , he shows exactly why this works so well as this ad: Includes a list of events in the area, providing practical utility for the recipient. Create In-Person Events. But it doesn’t have to be!

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Stats roundup: the impact of Covid-19 on marketing & advertising

Econsultancy

Nearly 64% of those surveyed stated they had recorded a decrease in marketing spend between April and June, compared to 25% who recorded a decrease between January and March. of organisations reported cuts to their events marketing budgets in Q2, with just 3.6% 97% of event marketers believe hybrid events are the future.