Duct Tape Marketing

OCTOBER 3, 2018

This week on the Duct Tape Marketing Podcast, I chat with Pam Didner. After almost 20 years in corporate America, where Didner held a variety of senior leadership positions in departments as varied as finance and accounting, supply-chain management, and global marketing strategy, she decided to strike out on her own.

Finance 78

Finance Global Marketing Marketers Marketing 78

Martech

OCTOBER 23, 2023

Over 30 years of working in the media business, I’ve seen a fair share of market slowdowns. That time horizon has taught me these are more of an eventuality than a possibility, especially given the increased volatility of a global market.

Branding 118

Branding Finance Marketers Marketing 118

Martech

APRIL 12, 2024

Market to triple by 2028 The global market for customer data platforms is expected to triple in size by 2028, according to a recent report by Mordor Research (See Figure 1). The company works with large enterprise businesses in retail, technology, media, healthcare and finance. Dig deeper: Does your company need a CDP?

Customer 113

Customer B2C Transform Retail 113

Sprout Social

APRIL 15, 2020

As brands planned their strategies, they could not have predicted the way COVID-19 has quickly swept up global markets and conversations. In the wake of the crisis, some brands and social marketers find themselves pivoting away from the social strategies they worked so hard to plan.

Non-Profit 145

Non-Profit Retail Promotion Finance 145

Hootsuite

OCTOBER 25, 2021

Try influencer marketing. Influencer marketing is here to stay. The global market value for influencer content is currently $13.8 Some say influencer marketing comes across as insincere and in some cases, it can. Analyze the results after it’s over. Did you meet your goal? Why/why not? High school advice?

Promotion 145

Promotion Gen Z Social Media Marketing Fashion 145

Pam Didner

JULY 2, 2019

We know that Tom is a product, finance, and operations guy. Every time she explains, Tom ends up with more questions than Harriet has no answer for. I told Harriet to sit back and think about what Tom cares to know at this time. He wants to make sure that his customers are happy and that he hits the revenue targets.

Finance 79

Finance Marketers Marketing Traditional Marketing 79

Vertical Response

MARCH 22, 2024

These businesses are not restricted by traditional business hours, enabling entrepreneurs to reach a global market at any time. Niche blogs, on the other hand, are a highly scalable online business, particularly in sectors such as personal finance, health and wellness, and technology, with substantial profits.

Affiliate Marketing 97

Affiliate Marketing Transform Shipping Education 97

Lusha

NOVEMBER 11, 2024

Its AI-powered features and built-in calling can help sales teams improve their outreach.

CRM 52

CRM Price User-Generated Management 52

Set Up

MARCH 19, 2024

Featured Leaders: Paige Farrow | Former Senior Director of Brand, Creative, & Social Strategy at NAPA Auto Parts Tiffany Grinstead | Vice President-Personal Lines Marketing at Nationwide Mary Beth Sharp | Vice President Marketing at Pratt Industries, Inc. Teri Otte | Vice President of Global Marketing at Neogen Corporation 1.

Transform 105

Transform PR Marketers Marketing 105

Moz

MARCH 19, 2019

Posted by TheMozTeam If you’re a digital agency, chances are you have your sights set on a huge variety of clients — from entertainment and automotive, to travel and finance — all with their own unique SEO needs. So how do you attract these companies and provide them with next-level SEO?

SEO 52

SEO Finance Entertainment Global Marketing 52

Rock Content

DECEMBER 21, 2020

This strategy may also be called global branding or international branding. Global branding involves planning how the brand wants to be perceived worldwide and how it will position itself in each market to generate such perception. Branding is already a challenge in local markets. Increase brand value.

Brand Management 78

Brand Management Branding Management Logistics 78

Econsultancy

DECEMBER 13, 2021

Overall, agencies have said that working hours have been less respected as a result, with many clients asking for last-minute changes due to the uncertain nature of the global market. ” Marketing budgets now equate to just 6.4% FinTech marketers invested $3 billion on user acquisition in 2020. of revenue.

Advertising 52

Advertising Advertisers Retail Shoppers 52

Unbounce

AUGUST 16, 2023

They’ve got access to global marketing, sort of at the click of a mouse. there’s also some, I guess, irony in the fact that part of what might be holding Google back here is because they are in a fairly strong position in an existing market, right? Let’s take that right down to the marketing level now. [00:50:54]

User-Generated 52

User-Generated Law Customer Acquisition Price 52

Econsultancy

MARCH 4, 2022

Reuters reports new Q3 2021 research from finance startup Credit Karma that reveals 70% of Britons now prefer shopping online and on mobile, up from less than half pre-pandemic. Subscription economy market value due to reach $275 billion globally in 2022.

eCommerce 98

eCommerce Retail Non-Profit Shoppers 98

Unbounce

JULY 14, 2023

Literally a $15 billion company, 50,000 employees, 300 companies across a hundred countries, where Breedon led a number of growth initiatives, including global marketing, intercompany sales, procurement, and technology. Prior to Fastloop, Breedon was a member of the senior leadership team at the Jim Pattison group of companies.

Transform 52

Transform Marketers Marketing CRM 52

Unbounce

JULY 14, 2023

Literally a $15 billion company, 50,000 employees, 300 companies across a hundred countries, where Breedon led a number of growth initiatives, including global marketing, intercompany sales, procurement, and technology. Prior to Fastloop, Breedon was a member of the senior leadership team at the Jim Pattison group of companies.

Transform 52

Transform Marketers Marketing CRM 52

SmartBrief - Marketing

FEBRUARY 21, 2025

You need people from marketing, technology teams, finance you need to understand what your organization is doing, and for the majority of organizations it can be a real challenge to put pen to paper and say, this is what were doing, said Nevin.

CMO 52

CMO Law Advertising Advertisers 52