Hubspot Marketing

APRIL 8, 2025

Reddit ) Reddit users skew younger, with Millennials and Gen Z making up the majority, at 43.3% Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. With that in mind, before I go any further, here are a few stats to help you understand who is using Reddit: 101.7

Gen Z 101

Gen Z Copywriting Real Estate Marketers 101

Hubspot Marketing

APRIL 8, 2025

Reddit ) Reddit users skew younger, with Millennials and Gen Z making up the majority, at 43.3% Ecommerce & Retail, Education, Marketing & Advertising, and Finance & Investing rounded out the top seven. With that in mind, before I go any further, here are a few stats to help you understand who is using Reddit: 101.7

Gen Z 97

Gen Z Copywriting Real Estate Marketers 97

Content Marketing Institute

OCTOBER 14, 2017

Today’s buying committees are diverse: Millennials are already taking their seats among Generation X and Baby Boomers at the buying table, making navigating the already complicated buying environment even harder, thanks to their different preferences. Their report, “The Millennials Are Here! The deep dive – Industry analysis. (34:40):

Content Marketing 106

Content Marketing Millennials Pharmaceutical Finance 106

Sprout Social

FEBRUARY 13, 2025

The brand is especially popular with Millennials and Gen Z , a signal of how well Louis Vuitton builds cultural resonance on digital channels. The newsletter centers around tech and finance news, lifestyle content, media gossip and restaurant intel, among other topics.

Gen Z 76

Gen Z Branding Fashion Retail 76

Sprout Social

MARCH 13, 2025

Millennials: seven hours and 45 minutes. Since 54% of Australian LinkedIn users are male, brands targeting male professionalsespecially in industries like finance, tech and engineeringcan tailor messaging to this demographic. X is also more popular among Millennials than other social media networks. million in 2028.

Gen Z 59

Gen Z User-Generated Influencer Marketing Law 59

Marketing Insider Group

DECEMBER 1, 2021

Short content works better for millennials, the generation with the most buyers. Another Demand Gen study found that millennials prefer videos and infographics for making decisions over other types of content. These formats are colorful, tell a story, and include movement. These formats are colorful, tell a story, and include movement.

Market Trends 145

Market Trends Content Marketing Millennials Influencer Marketing 145

Welcome Software

SEPTEMBER 17, 2024

These offerings strike a chord with tech-savvy millennials and Gen Z, who prioritize convenience and a tailored touch in their financial dealings. But here’s the deal: weaving this personalization magic isn't exactly a cakewalk for everyone, especially when you consider the finance sector's thicket of regulations.

Gen Z 52

Gen Z User-Generated Law Transform 52

Neil Patel

SEPTEMBER 21, 2021

Buy now, pay later (often shortened to BNPL) is a financing option that allows consumers to split purchases into several, often interest-free, payments. Did you know Millennials and GenZ consumers are 28 percent more likely to shop with merchants that offer a buy now pay later option? Buy Now, Pay Later Frequently Asked Questions.

Gen Z 134

Gen Z Customer eCommerce Millennials 134

Marketing Insider Group

MARCH 30, 2015

That look you get when someone tells you they hired any old millennial with a computer to do their social figuring they would be able to do a cracker-jack job. You may lose your patience when trying it to explain it for the 9000th time to your parents/grandparents/roommate who works in finance. (Hi, via celebuzz.com.

Management 110

Management Millennials Finance Law 110

Hootsuite

DECEMBER 2, 2019

Your instinct might tell you that if you’re targeting millennials, you should skip Facebook and focus on Instagram and Snapchat. But the data shows that 84% of millennials still use Facebook. Then, they discovered that their target audience was also interested in finance. They used that insight to drive new creative concepts.

Food 145

Food Gen Z Social Media Marketing Millennials 145

Hubspot Marketing

JULY 23, 2019

But, if your role specializes in social media, audience growth, or online engagement -- or if your company targets the early-adopters in Gen-Z or millennial age groups -- you'll still want to be on the lookout for platforms that could gain momentum later on.

Gen Z 145

Gen Z Entertainment Millennials Fashion 145

Neil Patel

SEPTEMBER 29, 2020

The company works with brands both large and small across a number of B2B industries, such as SaaS, Finance, Healthcare and Legal. For instance, millennials and Gen Z dig Instagram , while Facebook is used by a variety of age groups. Work with Sculpt if you’re in the B2B space and your main objective is lead acquisition. #7

Social Media Marketing 143

Social Media Marketing Real Estate Gen Z B2C 143

Neil Patel

FEBRUARY 3, 2021

CPCs are slightly cheaper on Facebook, but businesses in the finance and insurance space still pay an average of $377 for 100 clicks. Millennials or Zoomers? If you’re in the legal sector, generating just 100 clicks would cost you an average of $675. That’s a lot of money to spend on the wrong audience. Are they Baby Boomers or Gen X?

Target Market 142

Target Market Food User-Generated Marketers 142

Duct Tape Marketing

DECEMBER 6, 2016

People expect to be able to pay, send, finance and split transactions using apps and online services. Millennials are fast becoming a significant buying force. The way people pay for goods and services has forever changed. I went on a weeklong trip to a foreign country and never used cash of any currency.

Millennials 78

Millennials Finance Shipping Price 78

Content Marketing Institute

DECEMBER 6, 2018

Armed with data showing a high engagement rate for videos on the site and in newsletters – and a familiarity with its target millennial audience’s tendency to watch video on mobile devices – the IEEE GlobalSpec team designed a video-focused newsletter. com , published by IEEE GlobalSpec, offers news and analysis to 8 million engineers.

Content Marketing 111

Content Marketing Branding Health User-Generated 111

Marketing Insider Group

SEPTEMBER 14, 2020

Approximately 40% of millennials trust videos, and “half of those aged 18-34 admit that they would stop what they are doing to watch a new video.” Statista states, “93% of Millennials have compared online deals using a mobile device.” Generation X shops online more than baby boomers and millennials. Optinmonster). Button ). (SBA).

Digital Marketing 134

Digital Marketing Marketing Strategy B2C Marketers 134

Moz

MARCH 30, 2020

Aside from the health and safety of the population, finance cuts most to the emotional core of this pandemic. There are a lot of jokes going around about Gen Zs and Millennials trying to convince their Boomer parents to stay inside. Many people are laid off or can’t work, and financial worry is skyrocketing.

Health 95

Health Entertainment Finance Millennials 95

Adobe Experience Cloud Blog

AUGUST 18, 2016

And the importance of mobile will only accelerate as mobile-first millennials become more financially independent. The evolution of consumer devices and marketing automation platforms has implications on roles across the organization, from marketing to finance to strategy to engineering. So how can marketers seize this opportunity?

Transform 91

Transform Telemarketing Thought Leadership Real Estate 91

Hootsuite

MARCH 2, 2020

Roughly 62% of GenZers and millennials would like to be able to search by image. Life events—like purchasing a home—also prompt Pinners to think about finances. Make search engine optimization a part of your Pinterest strategy. 600 million of Pinterest’s monthly searches are visual. Visual search is on the rise. Notably, Pinners are 1.4

Marketers 145

Marketers Marketing Advertising Advertisers 145

Duct Tape Marketing

OCTOBER 27, 2021

And in some ways I blame it on the millennials or rather give credit to the millennials who really were the first generation to declare that they wanted to have a relationship with the brands that they spent, their hard earned dollars with when you and I were growing up there, wasn't way to have a relationship with a brand.

Customer 101

Customer Millennials CRM Finance 101

Hootsuite

JUNE 6, 2023

Reset Please note: You are solely responsible for use of any content generated using this tool. Instagram engagement rate calculator Track how well the templates above are working using Hootsuite’s Instagram engagement rate calculator.

Non-Profit 107

Non-Profit User-Generated Millennials Finance 107

Martech

NOVEMBER 29, 2021

“I’m a Black millennial woman and my expertise lies in engineering and tech. ” KeepWOL’s small but growing catalog of games was designed to be applicable to any line of business — marketing, sales, engineering, finance, HR, or procurement. Recruiting diverse talent is one thing. Retaining it is something else.

Health 106

Health Millennials Finance Entertainment 106

Hubspot Marketing

APRIL 4, 2024

Instagram is saturated with millennials and Gen X, who have more disposable income than Gen Z. You can set up an Instagram Shop for users to browse and buy without going to your website. 80% of social media marketers say that customers now prefer to buy in-app.

Influencer Marketing 129

Influencer Marketing Branding Gen Z Marketers 129

Hubspot Marketing

AUGUST 2, 2018

For example, at HubSpot, we advertised an eBook for finance marketers on both LinkedIn and Facebook. With 500 million daily active users , and 64% of their users aged 18-29 , Instagram is the best platform for attracting the attention of millennials and Gen Z’ers. Here are all the KPIs associated with each category: Awareness.

Advertisers 145

Advertisers Advertising User-Generated Promotion 145

Marketing Insider Group

MARCH 4, 2020

The Bank of America partnered with the Khan Academy to produce their “ Better Money Habits ” site – an educational personal finance site that includes interactive tools, quizzes, informational articles, and a video series following the career stories of young people and how they manage their money.

Content Marketing 104

Content Marketing User-Generated Finance Marketers 104

Search Engine Land

OCTOBER 4, 2022

Compare that to the measly 36 words per minute the average mobile phone user can type into a search bar and it stands to reason that 62% of Gen Z and Millennial consumers want visual search capabilities, more than any other new technology. Google Finance, Yahoo! The human brain can identify images seen for as little as 13 milliseconds.

Shoppers 107

Shoppers Retail Finance User-Generated 107

Hootsuite

DECEMBER 13, 2022

lottery #money #finance. Are we leaning into millennial cringe or Gen Z chaos? How do we feel about this? What do you think? 1, 2, or 3? Which one would you choose? A blessing or a curse? morningbrew. A blessing or a curse? ♬ original sound – Morning Brew. Funny TikTok captions. Funny” can mean many different things on TikTok.

Gen Z 129

Gen Z Entertainment SEO Social Media Marketing 129

Hubspot Marketing

FEBRUARY 5, 2024

These emails and their anonymous sender, Ope, are extremely popular among Nigerian Gen Zs and younger millennials. It also pushed them up to number 5 in the finance app category on the app store, according to Shorty Awards. For context, below is an example of an email from Cowrywise. Notice how personable and relatable the language is?

Marketers 127

Marketers Marketing User-Generated Social Media Marketing 127

Sprout Social

OCTOBER 18, 2016

Looking at the banking and finance industry in particular, nearly half (46.4%) of incoming messages require a response. Bank of America looked to Pinterest to help promote its Better Money Habits site, which targets individuals going through “financial firsts,” which is a big subject for millennials. However, only 13.4%

Advertising 111

Advertising Advertisers User-Generated Promotion 111

TechWyse

MARCH 28, 2023

Lastly, 81% of millennial women say that “social media” is the best way to communicate with brands. Finance tech startup, Brex, is known for providing corporate expense management tools. For more details about how this ChatGPT-style tool will be shaking up the finance tech industry, check out the blog here.

Gen Z 52

Gen Z Finance User-Generated Advertising 52

Hootsuite

MAY 29, 2023

Reset AI caption generator Social media marketers wear all the hats and do all the jobs. Arguably the most time-consuming of them all is copywriting.

User-Generated 104

User-Generated Copywriting Non-Profit Social Media Marketing 104

SmartBrief - Marketing

OCTOBER 3, 2023

The collaboration was aimed at attracting fashion-conscious millennials who hadn’t considered trying a Happy Meal since their childhood. AJ graduated from Boston College with a double major in marketing and finance. In retail, brand partnerships are a staple. Consider Sephora, a beauty products brand, and Kohl’s, a department store.

Branding 52

Branding Millennials Finance Fashion 52

Rock Content

MAY 8, 2016

According to Forbes, 62% of millennials say that if a brand engages with them on social networks, they are more likely to become a loyal customer. While 51% of B2B marketers intend to increase their content marketing budget this year, not everyone can afford to allocate more finances to content. Leverage user-generated content.

Marketing Plan 75

Marketing Plan Content Marketing B2C Whitepaper 75

Duct Tape Marketing

MAY 23, 2019

So you have millennials who saw many of their parents get laid off, or re-orged, or be very unhappy when the recession hit in 2008, and so they kind of stepped back and said, “What am I doing climbing this ladder that I don’t know if I want to be on?” Jenny Blake: Yes, I have a whole chapter in the book on pivot finances.

Finance 76

Finance Millennials Entertainment Management 76

Econsultancy

DECEMBER 6, 2021

More than 1 in 5 Millennials are using social media less than they used to. More than 1 in 5 (22%) of Millennials, globally, are using social media less than they used to, according to data collected in Q3 2020 and  published by GlobalWebIndex  in Q1 2021.

Social Media Marketing 54

Social Media Marketing Millennials Gen Z Advertising 54

Exposure Ninja

FEBRUARY 6, 2023

Your target audience is likely to be the millennials and Gen Z’ers who watch your content on TikTok, Instagram and YouTube. In budgeting season, you’ll also need to work closely with your finance team. You know that in order to maximise your success, you’ll have to use your social media platforms to advertise this product.

Customer Journey 64

Customer Journey Digital Marketing Marketers Marketing 64

Use Insider

APRIL 17, 2023

70% of millennials are frustrated with brands sending irrelevant emails. Investing in a new tool comes with hoops to jump through and, typically, a finance team and various stakeholders to get on board. And the numbers don’t lie: 71% of consumers feel frustrated when a shopping experience is impersonal.

Customer loyalty 52

Customer loyalty Customer Acquisition Customer Journey Manufacturing 52