Behind Viral Food Brands: Do Trends Matter in CPG Design?
Hubspot Marketing
JULY 22, 2024
Source: Gander Banza was one of the early brands to make a bold statement with packaging, which impacted the food industry as a whole. Our ethos was to take an alternative food, and turn it into a brand that has subverted what was expected for gluten-free pasta,” Mike said. And it worked. The “bleh” to “yum” transformation.
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