Neil Patel

MARCH 25, 2021

American pet owners are some of the biggest spenders online , pet food and pet supplies being second only to vitamins for e-commerce. From special-diet foods to raincoats for dogs, desirable pet products can be very specific. Or, they may just be looking for a convenient place to buy everyday pet supplies.

Millennials 129

Millennials Food Shoppers Health 129

Hootsuite

DECEMBER 2, 2019

Your instinct might tell you that if you’re targeting millennials, you should skip Facebook and focus on Instagram and Snapchat. But the data shows that 84% of millennials still use Facebook. Imperfect Foods gained important audience insights with Pinterest’s interest targeting. You can’t do it all, and there’s no reason to try.

Food 145

Food Gen Z Social Media Marketing Millennials 145

Neil Patel

SEPTEMBER 8, 2021

It can be easy for many to think of Millennials as “kids,” but the youngest were born in the mid-90’s—meaning 100 percent of Millennials are adults. Thankfully, B2B legacy brands can easily reach the Millennial market without completely revamping their sales strategies. Mable – Food & Beverage.

Real Estate 136

Real Estate Manufacturing Millennials Shipping 136

Girl Power Marketing

MAY 18, 2022

Millennials are the largest generation of pet owners, representing 32% of pet-owning households in America. As a result, marketers must be willing to establish a presence in all the places that Baby Boomers reside, from their traditional choices to their new forays into digital worlds. Millennial Pet Shopping Habits.

Millennials 98

Millennials Gen Z Food Marketing 98

Sprout Social

MAY 21, 2019

52% use their platform to develop their knowledge of great food and drinks. Simply put, if your company has a visual marketing strategy , Pinterest could be the place to let it shine as audiences turn to the platform for ideas on where to spend. 50% of millennials use Pinterest every month. Time to get Pinning.

Millennials 112

Millennials Shoppers Food User-Generated 112

Buffer Marketing

APRIL 2, 2025

You can also create your videos in TikTok Studio, a separate app specifically for content creators who want all their content in an easily accessible place along with your analytics and inspiration. " Choose and place effects strategically to highlight specific moments, punchlines, or transitions.

Transform 70

Transform Millennials Analytics User-Generated 70

Martech

FEBRUARY 7, 2024

I was recently at a restaurant where a robot brought out my food. Here’s a hypothetical example: The marketing team for an athletic footwear company wants to better target millennials in an upcoming campaign for a new style of running shoes. While this seemed shocking at first, it shouldn’t be surprising.

Millennials 121

Millennials Marketing Marketers Marketing Automation Platform 121

Hubspot Marketing

JANUARY 30, 2024

And while I don’t consider myself a food connoisseur by any means, I was a food journalist in a past life, so I continue to stay on top of the latest stories and trends surrounding the restaurant industry. That’s because I, like many millennials, grew up hearing the iconic “I want my baby back ribs” jingle on TV and the radio.

Food 126

Food Marketing Marketers Millennials 126

Sprout Social

SEPTEMBER 3, 2020

Although Twitch is primarily associated with gaming, it’s quickly becoming the go-to place for livestreaming content at large. Food for thought: according to the most recent Sprout Social Index , live video was cited as a priority for a whopping 56% of brands. Why does Twitch matter for marketers? Good question! Philanthropy.

Gen Z 142

Gen Z Branding Millennials Real Estate 142

SmartBrief - Marketing

DECEMBER 10, 2024

Forget the mall food court, the parking lot behind the 7-Eleven and the local bar when it comes to youth hangouts. For 40% of millennials and members of Generation Z, video games are the primary social outlet , a Deloitte study revealed. Pokemon Go creator Niantic has taken in-game ads a step further with Rewarded AR.

Gen Z 111

Gen Z Transform Entertainment Millennials 111

Hubspot Marketing

JULY 30, 2023

Social media takes the lead for product discovery among Gen Z, Millennials, and Gen X, beating out internet search. When it comes to actually buying products on social media, over one in five Gen Z, Millennial, and Gen X social media users have made an in-app purchase in the past three months.

Social Media Marketing 145

Social Media Marketing Gen Z Global Marketing Millennials 145

Neil Patel

FEBRUARY 3, 2021

We’re all the same; our activity just varies depending on our place in the buyer cycle. Millennials or Zoomers? You know who your existing customers are; now you need to figure out why they’re your customers in the first place. Look how the fast-food giant defines its target market: It’s trying to reach literally everyone!

Target Market 142

Target Market Food User-Generated Marketing 142

Hootsuite

JUNE 12, 2020

This overview is a good place to spot under and over-performing Stories. If you run a small business, use the Support Small Business , Gift Cards, or Food Orders stickers. Compared to most social networks, Instagram doesn’t offer a lot of places to refer traffic outside of the app. Sort by post status and time frame. Navigation.

Analytics 145

Analytics Millennials Promotion Management 145

Sprout Social

JANUARY 3, 2022

Wendy’s and McDonald’s are both well-known fast food juggernauts. Mentions and hashtags are a good place to start, but Sprout’s Smart Inbox can help you go further to keep an eye on how people are using your branded keywords (e.g., Looking for a place to start? And their social media game is tight.

Millennials 145

Millennials Social Media Marketing B2C Market Research 145

Hubspot Marketing

NOVEMBER 6, 2019

With paid advertising, you want to enhance your marketing campaign by showing up in the right place, at the right time, with the right content. Kitchn is an online daily food magazine. Recently I was perusing a Forbes article, "How These 6 Millennials Travel The World For A Living," when I came across an ad for Delta.

Millennials 120

Millennials Food Health Advertisers 120

Search Engine Land

AUGUST 25, 2023

“Gen Z Significantly Prefers User-Generated Content, Older Millennials Lean Toward Streaming, InMobi Insights Survey Shows,” proclaims a press release I recently read. What types of content do Gen Z, younger millennials, and older millennials prefer? Younger millennials (ages 25-34) consume content across all formats equally.

Gen Z 88

Gen Z User-Generated Millennials Transform 88

Sprout Social

MARCH 13, 2025

Millennials: seven hours and 45 minutes. A curated mix of stylish fashion, home, food and beauty items, its Pinterest feed attracts an average of two million monthly views. With the right tools , X is a great place for businesses to monitor their brand reputation and stay connected to customers. million in 2028.

Gen Z 57

Gen Z User-Generated Influencer Marketing Law 57

Marketing Insider Group

NOVEMBER 21, 2022

There are many opportunities, from switching to digital ticketing systems to replacing plastic bottles and cutlery with biodegradable alternatives, using seasonal, local produce in catering, and donating leftover food to local charities. Food trucks and swag bags, VIP sections and photo opportunities.

Event Marketing 128

Event Marketing Food Millennials Entertainment 128

Sprout Social

OCTOBER 31, 2018

Near this place (results are confined to a 15-mile specified by the user). ICYMI: Food-Allergy Friendly Options Available on Disney’s Mobile Order [link] pic.twitter.com/Uxg9zuBiWk. For B2C brands catering to the millennial and Gen Z demographics, networks like Instagram & Snapchat provide high value.

Branding 111

Branding Gen Z Food Millennials 111

Neil Patel

JANUARY 28, 2021

In a Tenor survey , two-thirds of millennials said gifs did a better job conveying emotions than text. Other places to find gifs include Tenor , Tumblr, Reddit, and Imgur). Gifs are now used in place of emojis and text in everyday online conversations. How ow does this relate to marketing? Use Gifs in Email Marketing.

Promotion 133

Promotion Branding Entertainment Millennials 133

Hubspot Marketing

NOVEMBER 5, 2019

Its audience includes multiple age groups and spans the globe , making it a solid place for most brands to market themselves. These ads allow you to submit a short video ad to YouTube which is then placed at the beginning or in the middle of videos with metrics and demographics that match your brand's target. Facebook has a whopping 1.59

Shoppers 144

Shoppers Product Gen Z Promotion 144

Marketing Insider Group

OCTOBER 21, 2019

Event managers focus on bringing in great keynote speakers , awesome venues, food, and parties, and more. Traditional keyword research using Google’s Keyword Planner , or other free or paid keyword research tools, is always a good place to start. Creating great content and publishing it in the right place are almost a given.

Event Marketing 101

Event Marketing Millennials Fashion Marketing 101

Sprout Social

SEPTEMBER 28, 2021

” Do our videos’ titles, thumbnails and tone speak to our target demographic (think: Gen Z versus millennials)? Food for thought: videos targeting “beginners” were up by 50% in 2020. With our platform, you can keep all of your assets in one place to post to YouTube alongside your social networks of choice.

Gen Z 140

Gen Z Real Estate Education Entertainment 140

Sprout Social

APRIL 7, 2020

From there, we see the COVID-19 topic volume continue to rise in conjunction with key events like Wuhan being placed in quarantine (January 23) and the WHO declaring a global health emergency (January 30). The conversation saw a 9% uptick in overall sentiment; Millennials and Generation Z posted 87% of all positive content posted in March.

Branding 138

Branding Transform Gen Z Entertainment 138

Hubspot Marketing

AUGUST 2, 2018

Food & Drink. By just importing data from your CRM or customer contact lists into Facebook, you can place retargeting ads in front of current customers, site visitors, and mobile users. You can also remarket to past viewers, place your ads on certain properties, and place ads on videos about specific topics and keywords.

Advertising 145

Advertising Advertisers User-Generated Promotion 145

Hootsuite

AUGUST 10, 2021

Civic Science found that 14% of 18-to-24-year-olds and 11% of millennials had bought something within the last six months because a blogger or influencer recommended it. 100,000 to 1 million followers, like food and travel creator Jean Lee (115K followers). Easily manage all your social media in one place and save time with Hootsuite.

Influencer Marketing 145

Influencer Marketing Marketing Marketers Affiliate Marketing 145

Hootsuite

JULY 8, 2020

You can start with broad categories like millennials or single dads. Once you have UTM codes in place, open Google Analytics. is driven by food and wine, aquatic and coastal, and nature and wildlife experiences. They are likely united by some common characteristics, like demographics and behaviors. View this post on Instagram.

Fashion 145

Fashion Food Analytics Retail 145

Buffer Marketing

APRIL 18, 2024

Whether you're ready to dive in and incorporate 3D mascots and characters or prefer to dip your toes in with strategically placed 3D graphics, the options are bountiful. Best use cases: the 3D hyper-surrealism design trend will be most suitable for food and beverage, music, and clothing brands.

Gen Z 125

Gen Z Branding Food Transform 125

Sprout Social

JANUARY 16, 2020

food and restaurant brands like Wendy’s, Denny’s and MoonPie regularly publish memes and tweets that go viral due to their sense of humor. Oftentimes, it’s about being at the right place at the right time (or rather, saying the right thing at the right time). Reflect on why you want to go viral in the first place. For example.

Gen Z 129

Gen Z Marketing Marketers Millennials 129

Neil Patel

JUNE 22, 2021

This allowed them to create targeted landing pages and offer user-specific content that matched their place in the customer journey. Target Millennials and Gen Z With Adaptive Content. Millennials and Gen Z now make up a huge segment of the U.S. Find out more about how to market to Millennials , and target Gen Z.

Content Marketing 145

Content Marketing Gen Z User-Generated Marketing 145

SocialPilot

JANUARY 10, 2024

31% of millennials in the UK with a household income of over £100K are on Pinterest More than 75% of Pinterest users are from outside the U.S. Pinterest Usage Statistics Pinterest is a great place to create and discover new Ideas. 86% of millennials use Pinterest to plan life events. 80% of moms use Pinterest.

Gen Z 92

Gen Z Millennials Shoppers User-Generated 92

Neil Patel

JUNE 3, 2021

Instagram isn’t the only place you can find influencers. In this example, Company A has written the goals of the campaign in paragraph form: This campaign will partner with a young, highly connected influencer with access to the tech-savvy millennial group. Examples of market places include Tribe , HYPR , and Brand Snob.

Influencer Marketing 121

Influencer Marketing Marketing Marketers Millennials 121

Marketing Insider Group

NOVEMBER 12, 2019

There are many opportunities, from switching to digital ticketing systems to replacing plastic bottles and cutlery with biodegradable alternatives, using seasonal, local produce in catering, and donating leftover food to local charities. What does this have to do with events?

Millennials 111

Millennials Event Marketing Food Entertainment 111

Duct Tape Marketing

MAY 22, 2024

She is also the author of “You Can’t Market Manure at Lunchtime and Other Lessons from the Food Industry for Creating a More Sustainable Company.” 18:30] Is there some place that you would invite people to find about your work, connect with you and pick up a copy of profit first for creatives? I'm excited to be here.

Transform 94

Transform Food Millennials Price 94

Hubspot Marketing

NOVEMBER 6, 2019

Balter explained that the podcast audience demographic, which is generally made up of "affluent educated millennials" is a "good audience for brands pretty much regardless of what show you’re on.". Additionally, these topics might be interesting to the millennial podcast audience which is highly tuned into smartphone and computer technology.

Advertising 111

Advertising Advertisers Millennials Promotion 111

Girl Power Marketing

AUGUST 25, 2021

Generations that came before Millennials, Gen Z and Gen Alphas—notably Generation X and Baby Boomers—can also be swayed by the right message from the right person at the right time. In fact, on average, Boomers spend more time on social media than Millennials. Generation Z Gen Z — born 1997-2012 — now makes up 40% of consumers.

Gen Z 52

Gen Z Influencer Marketing Marketing Strategy Millennials 52

Girl Power Marketing

AUGUST 25, 2021

Generations that came before Millennials, Gen Z and Gen Alphas—notably Generation X and Baby Boomers—can also be swayed by the right message from the right person at the right time. In fact, on average, Boomers spend more time on social media than Millennials. Millennials. Baby Boomers.

Gen Z 52

Gen Z Influencer Marketing Marketing Strategy Millennials 52