Sprout Social

MARCH 26, 2025

UK businesses are increasingly utilising the platform for content marketing, sharing industry insights and company culture as well as recruitment purposes. This Gen Z and Millennial user base relies on the network for entertainment, trend discovery and creative expression. With a substantial user base of 24.8

Entertainment 84

Entertainment Gen Z Millennials User-Generated 84

Martech

MAY 3, 2022

For example, TikTok’s primary audience includes Gen Z and millennials, and it is suited to short, creative video content and building brand awareness. Facebook has a strong appeal to millennials too , but less so to Gen Z. billion daily active users as of December 2021.

Social Media Marketing 144

Social Media Marketing Gen Z Branding Millennials 144

Bannerflow

DECEMBER 16, 2019

Gen Z targeted advertising. Gen Z targeted advertising. There’s been one, specific demographic on every marketer’s mind in recent years – millennials. In 2020, expect to see a trend for advertising that attempts to capture Gen Z’s attention. Who is Generation Z? Contextual targeting.

Gen Z 81

Gen Z Advertising Advertisers Millennials 81

Sprout Social

FEBRUARY 21, 2022

As a professional network and learning tool, LinkedIn is a great home for thought leadership and industry insights. If your brand has a younger Gen Z and millennial audience, leveraging Snapchat for business could give your vertical video content another place to reach your target audience. Create a Live stream.

Thought Leadership 145

Thought Leadership Gen Z Real Estate Education 145

Bannerflow

SEPTEMBER 7, 2021

Gen Z are the car drivers and buyers of the future. The way they consume and interact with media is radically different to that of Boomers and even older Millennials. Not only do they have to keep pace with emerging trends, they have to keep pace with an emerging audience.

Advertising 98

Advertising Advertisers Gen Z Millennials 98

Hubspot Marketing

AUGUST 9, 2023

For example, a presentation on social media targeted at Gen Z will differ from that targeted at Millennials. For instance, don’t make a presentation on the “best lead generation strategies.” Pro tip: Always consider your audience’s knowledge level on the topic before drafting your presentation. Step 3: Be novel.

Neuromarketing 98

Neuromarketing Gen Z Energy Transform 98

Bannerflow

FEBRUARY 17, 2022

McKinsey’s research shows almost all (93%) of millennials and Generation Z employees expect learning opportunities within their job roles. Upskilling your marketing team comes with the following benefits. Increased Employee Retention and Satisfaction.

Transform 52

Transform Gen Z Marketing Marketers 52