Scoop.it!

JULY 18, 2024

These days, you can’t just bombard your target audience with tons of generalized content and hope something sticks. You need to do what your competitors are doing: deliver tailored, personalized marketing messages. Of course, it would be impractical to create unique content for every single customer.

Gen Z 111

Gen Z Millennials Fashion Marketing 111

Hubspot Marketing

DECEMBER 12, 2024

Marketers can prepare for this by experimenting and learning. Social media is actually the preferred product discovery channel for Gen Z, millennials, and boomers, and its also where they go to consume content. What can you do? Leaning more into these channels in 2025 may be critical to digital content success.

Tentpole 109

Tentpole Gen Z Thought Leadership User-Generated 109

illumin

APRIL 16, 2025

A huge majority of the Gen Z and millennial generations are in the digital world nowadays. Be more personal Todays prospective students are quick to tune out generic marketing. What really grabs their attention are personalized experiences that speak directly to their goals and interests.

Education 80

Education Advertising Advertisers Gen Z 80

Marketing Insider Group

AUGUST 5, 2020

So let’s check out these 5 trends for the future of marketing in 2020. Generation Z Will Influence Marketing More than Millennials. The marketing industry has been obsessed with Millennials for the past two decades. million for the previous “generation x”. This reduces marketing spend.

Millennials 141

Millennials Gen Z Retail Marketing 141

Hubspot Marketing

MAY 12, 2025

Over 70% of marketers plan to target Millennials in 2025. The Best Marketing Campaigns of This Year As Ive already mentioned, 2025 is already shaping up to be a pretty dope year for marketing, particularly digital marketing campaigns. Gen Z embraces the unexpected, especially when it doubles as self-expression.

Gen Z 67

Gen Z Fashion User-Generated Digital Marketing 67

Martech

MAY 3, 2022

For example, TikTok’s primary audience includes Gen Z and millennials, and it is suited to short, creative video content and building brand awareness. Facebook has a strong appeal to millennials too , but less so to Gen Z. Personalized marketing content.

Social Media Marketing 144

Social Media Marketing Gen Z Branding Millennials 144

Marketing Insider Group

OCTOBER 25, 2021

From personalized messaging that helps them solve problems to make a buying decision to a customer-focused culture throughout their customer journey, an experience that delivers quality across all channels is more likely to earn their business. In addition to personalized marketing messages, find ways to listen and respond to their questions.

Market Trends 145

Market Trends Gen Z Millennials Transform 145